Director Of Merchandising Resume Example Old Navy

DIRECTOR OF MERCHANDISING

Experience

Director of Merchandising Feb 2012 to Current
Old Navy － San Francisco, CA

Launch Old Navy brand in Japan & China by building assortment, tools, processes and team.
Develop and manage financial success of the brand through partnerships with Planning, Finance and Field.
Partner with Marketing to develop a commercial plan for both stores and online that support sales goals and build brand awareness in market.
Own development of brand merchandising strategies and leveling strategy for low volume and small format stores.
Lead team of Merchants at all levels to develop strong divisional strategies that support Brand goals.
Identify product & pricing opportunities in market through market visits and competitive research.
Work with Global merchants & design to identify & develop exclusive product needs for the business.
Develop and maintain effective working relationships with members of cross-functional team (global & leveraged market merchandising, production, in country store team, marketing, design).
Develop new processes to improve efficiencies of function and operations.
Develop line plans and product strategy for both online and offline channels.
Partner with Field teams to gather consumer insights and understand shopping patterns and trends to create compelling in store experience.
Support a collaborative, innovative, and results-oriented environment with peers and cross-functional team.

Sr Buying Manager Nov 2008 to Feb 2012
Gap Online － San Francisco, CA

Build, manage and launch gap.com website in Europe.
Develop, execute and communicate strategic merchandise financial plans and strategies for Brand.
Manage the financial success of divisions by meeting sales, GMROI and inventory turn goals.
Analyze historical data and current trends to identify risks and opportunities by department and class.
Develop merchandising strategies that align with financial plans and identify product opportunities by division, department & class.
Partner with design & in country buyers to develop product line.
Recap and analyze actual sales results to plan, and forecast in-season sales and inventories on a weekly/monthly/quarterly basis.
Own open to buy forecasts.
Present financial forecast and supporting action plans in open to buy/ monthly forecast meeting.
Support a collaborative, innovative, and results-oriented environment with peers and cross-functional team.
Manage team of buyers & merchandise coordinators through development of skills and expertise.
Collaborate with peers to ensure consistency of information, share best practices and develop systems knowledge.
Develop and maintain effective working relationships with members of cross-functional team (merchandising, web production, product production, in country buyers/planners, company planning, marketing, design).
Prioritize and set expectations around key deliverables with team and peers.
Develop cross-divisional relationships to share best practices.
Provide site recommendations regarding product placement and maximization of trend performance.
Develop seasonal marketing messages that best support product initiatives and design intentions.

Sr Merchandise Manager Jul 2006 to Dec 2007
Coach Inc － New York, NY

Corporate Merchandising-Apparel, Accessories & Jewelry.
Conceptualize, develop and execute merchandise assortments and strategies to drive continued growth in business across all channels (domestic and international) and maximize business opportunities within seasonal and current product offerings.
Determine a well-balanced merchandise mix that satisfies the needs and regional variances of accounts to support divisional strategies.
Develop seasonal line plans that identify account special needs, approve targets by price, silhouette, and color outlining product flow, style/sku count by classification and door profile.
Thorough understanding of local market trends and dynamics and be able to communicate that to corporate and gain the necessary product and strategies to support those needs.
Continuously analyze pricing strategy domestically and overseas in order to ensure competitiveness of brand in market.
Possess a clear and holistic understanding of the business through a global perspective driven by key item strategies, sku management and line development and edits.
Collaborate with Marketing, PR and Creative Services to establish key messages for the season and ensure that big ideas are represented through print ads, newspaper rotation, holiday advertising and catalog support.
Manage direct reports through a positive learning environment, continuous career pathing and guidance.
Provide Merchandising direction to US stores, Japan stores, US & International Wholesale & Online.

Sr. Merchandiser Jul 2005 to May 2006
Aeropostale Inc － New York, NY

Assortment planning, line development and merchandise selection & editing on a seasonal basis.
Develop merchandise programs with a retail point of sale strategy; buys to reflect a detailed plan (store level) to meet fixturing needs.
Manage a $80M business through merchandise management that includes classification planning, inventory management and driving sales and gross margin performance that meet and exceed targets.
Develop store merchandising direction and marketing game plans on a weekly, monthly and seasonal basis.
Develop and present new and challenging merchandising and product ideas to executive leadership team as a personal growth vehicle for career development and business enhancement.
Establish Planning and Allocation as an asset/partner in the day to day running of the business.
Source, negotiate and place programs on a seasonal basis, emphasizing quality and maintaining IMU%.
Develop new markets and new resources for growing programs in order to maximize pricing and margin opportunities.
Work with design on a continual basis from color inception through line development to final product.
Develop and maintain on order/shipping by month in order to achieve financial plans.
People/team development to ensure proper career pathing and growth of individual professionally.

Sr Merchandising Manager Nov 2001 to Aug 2005
Merchandiser Gap, Inc － San Francisco, CA

Provide information and ideas to develop Department key concepts, key items, promotional strategies and store assortments that are commercially viable and provide an exciting customer store experience.
Rank styles based on historical and current product performance, and identify redundancies in the product assortment and make recommendations on creating an appropriate assortment.
Review product details to ensure product execution meets the design aesthetic as well as commercially acceptable quality standards.
Identify business opportunities and risks in-season through analyzing sales performance and gathering marketplace information to make recommendations for strategy changes in season where needed.
Grew the Jewelry business from a $3M the first year to $30M in its third year.
Assist Merchandiser in assortment planning as well as execution of strategies.
Played a key role in re-launching the Jewelry business as well as introducing a brand new Baby business to the brand.
Partner with Planning to make recommendations on markdowns, markups and promotional price points to maximize profitability.
Develop balanced investment and inventory strategies.
Partner with Production in the development of costing and placement strategies and ensure that sourcing strategies are cost-efffective.
Develop pricing strategies for specific product categories.
Kids & Baby, Japan.
Launch Old Navy brand in Japan & China by building assortment, tools, processes and team.
Develop and manage financial success of the brand through partnerships with Planning, Finance and Field.
Partner with Marketing to develop a commercial plan for both stores and online that support sales goals and build brand awareness in market.
Own development of brand merchandising strategies and leveling strategy for low volume and small format stores.
Lead team of Merchants at all levels to develop strong divisional strategies that support Brand goals.
Identify product & pricing opportunities in market through market visits and competitive research.
Work with Global merchants & design to share learnings and identify product needs for the China business.
Develop and maintain effective working relationships with members of cross-functional team (global & leveraged market merchandising, production, in country store team, marketing, design).
Identify unique product needs for market and partner with Design and US merch to develop exclusive product for Asia markets.
Develop new processes to improve efficiencies of function and operations.
Develop line plans and product strategy for Asia markets.
Partner with Field teams to gather customer information and product trends as well as visual merchandising needs.
Partner with in-market online team to ensure product & financial strategies are aligned.
Support a collaborative, innovative, and results-oriented environment with peers and cross-functional team.
Develop product knowledge handbook for field & online use.

Education

Marketing 2001 University of San Francisco － San Francisco, CA, USA Marketing

Affiliations

Highly motivated, results-driven leader with multi-channel experience in the US, Europe & Asia markets with proven success in launching new businesses from categories to markets. Strengths include product strategy, improving efficiencies, developing processes, building strong relationships and talent development. Responsible for a merchandising team, facilitating merchandising/product strategies, financial responsibilities (buying), and customer/market research. Over 15 years of retail merchandising experience and expertise in driving results with small and nimble teams. QUALIFICATIONS Business analysis Team leadership Performance tracking and Process development & evaluation improvement P&L management Competitive analysis Forecasting Strategy development

Skills

MS Office: Excel, Word, Powerpoint, Outlook Desktop Publishing Software: Photoshop, Illustrator, HTML

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Director of Merchandising Resume Example

Resume Score: 90%