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director of marketing and operations resume example with 13+ years of experience

Jessica Claire
, , 609 Johnson Ave., 49204, Tulsa, OK 100 Montgomery St. 10th Floor
Home: (555) 432-1000 - Cell: - resumesample@example.com - : - -
Professional Summary

Insightful [Job Title] with experience devising and implementing marketing campaigns. Built deep understanding of target audience and competitors to develop effective marketing messaging. Early adopter of latest industry trends and strategies, resulting in consistently fresh and creative ideas.

Innovative [Job Title] building client-customized marketing campaigns with statistical success and ingenuity. Detailed marketing technologist, utilizing [Type] software to drive website traffic and increase brand engagement. Creative online product promoter, developing social media content aligned with brand image and target audience.

Enthusiastic [Job Title] adept at working with colleagues and customers of all backgrounds. Team builder and clear communicator with strong problem solving and planning skills.

Multifaceted Marketing Manager with strong marketing technology background and expertise in multiple industries. Designed and implemented [Number] lucrative marketing campaigns in previous year. Superb communications skills and knowledge of marketing metrics enabled achievement of desired results.

Creative Marketing professional versed in driving top search engine rankings and enhancing website visibility. Brings substantial experience creating targeted campaigns aligned with brand image and revenue goals.

Innovative Marketing leader with [Number]+ years of experience delivering exceptional marketing campaigns, content and collateral based on established and innovative strategies. Results-oriented and collaborative professional bringing expertise in brand management and social media engagement. Detail-oriented, attentive and decisive leader.

Goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Hardworking, performance-oriented leader offering proven expertise in project development, team supervision and campaign enhancement. Prepared to bring [Number]+ years of progressive experience and take on challenging position with opportunity to make lasting impact on company and customer success.

Skills
  • Budgeting and Allocation 
  • Public and Media Relations
  • Market Positioning
  • PeopleSoft
  • Budgeting
  • Market Analysis
  • Marketing and advertising
  • P&L Management
  • Brand development
  • Staff Management
  • Corporate Communications
  • Campaign management
  • Client communication
  • MS Office
  • Analytical and Critical Thinking
  • Training and Development
  • Planning and Coordination
  • Strategic planning
Work History
06/2015 to Current
Director of Marketing and Operations Bimbo Bakeries Usa Oshkosh, WI,
  • Capitalized on industry and marketplace trends to strategize marketing solutions and enhance business operations.
  • Assessed marketing copy, art comps and final designs and compared with established specifications.
  • Managed workflow between staff, coordinating documents, planning and creative material distribution.
  • Set up, completed and tracked customer surveys for local, regional and national campaigns.
  • Kept organized tracking documents detailing assignments, in-progress work and completed project milestones.
  • Utilized market trends and target audience statistics to effectively and appropriately market products.
  • Transformed corporate website and social media platforms to better engage customers and promote sales.
  • Reviewed historical data and secure customer information to advise strategic campaign development.
  • Cultivated and deepened productive client relationships to enhance collaboration and maintain responsiveness to changing strategies.
  • Designed, implemented and enhanced national marketing initiatives to maximize outreach and product sales.
  • Reduced marketing costs by streamlining marketing roles, leveraging communications materials, monitoring budgets and developing protocol.
  • Created [Number] marketing campaigns, which resulted in [Number]% increase in revenue.
  • Implemented successful marketing and promotional strategies worth over $[Amount] in yearly revenue.
  • Built and improved customer engagement plans, boosting conversion rates [Number]%.
  • Submitted professional proposals and project scopes in response to Requests for Proposals.
  • Managed marketing budget and associated P&L to develop and execute marketing strategies, budgets, and sales plans for business segments.
  • Coordinated meetings between project members and clients to develop ideas, discuss progress and set goals.
  • Generated reports detailing campaign performance, customer engagement and engagement trends.
  • Briefed senior executives on monthly projections, product launches and other marketing plans.
  • Organized contacts and orchestrated innovative marketing campaigns to boost awareness, engagement and sales.
06/2010 to 06/2015
Marketing Manager U-Haul Benton Harbor, MI,
  • Assessed marketing copy, art comps and final designs and compared with established specifications.
  • Capitalized on industry and marketplace trends to strategize marketing solutions and enhance business operations.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Managed order cycle to enhance business development and maintain sustainability and customer satisfaction.
  • Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
  • Identified, hired and trained highly-qualified staff by teaching best practices, procedures and sales strategies.
  • Expanded product distribution by adding more than [Number] new distribution points in region.
  • Organized promotional events and interacted with community to increase sales volume.
  • Held weekly meetings with director to identify techniques to overcome sales obstacles.
  • Produced contracts, reports, letters, and proposals for clients.
  • Supervised sales team of [Number] people, stepping in to support employees and deliver smooth sales processes for clients.
  • Initiated new sales and marketing plans for product roll-outs, distribution and media strategy.
  • Developed rapport with international suppliers and collaborated with factories to develop, design and select product for retail stores.
  • Monitored [Product] markets to map marketing initiatives and maximized customer outreach by enhancing overall brand strategy.
  • Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
  • Handled customer relations issues, enabling quick resolution and client satisfaction.
  • Briefed senior executives on monthly projections, product launches and other marketing plans.
  • Developed network of related professionals to open up business opportunities.
  • Reduced marketing costs by streamlining marketing roles, leveraging communications materials, monitoring budgets and developing protocol.
  • Collaborated with senior sales, engineering, and other business development executives to create best practices marketing initiatives and media positioning for vertical markets.
  • Created [Number] marketing campaigns, which resulted in [Number]% increase in revenue.
  • Reviewed historical data and secure customer information to advise strategic campaign development.
  • Transformed corporate website and social media platforms to better engage customers and promote sales.
08/2008 to 06/2010
Manager GO Airport Express City, STATE,
  • Devised processes to boost long-term business success and increase profit levels.
  • Worked in matrix management environment with oversight of division level managers, operations, sales, finance, human resources, safety and compliance.
  • Established and administered annual budget with controls to prevent overages, minimize burn rate and support sustainability objectives.
  • Set, enforced and optimized internal policies to maintain responsiveness to demands.
  • Led warehouse improvement initiatives to advance operational efficiencies and increase revenue.
  • Spearheaded department training for appraisals of new components.
  • Formulated processes to improve assistance to support groups, resulting in reduction of downtime and financial loss.
  • Implemented ticket tracking system and worked with team to create customized system for improved tracking and logging of work issues.
  • Partnered with vendors and suppliers to effectively manage and budget.
  • Established positive and effective communication among unit staff and organization leadership, reducing miscommunications and missed deadlines.
  • Identified and resolved unauthorized, unsafe or ineffective practices.
  • Collaborated with process owners to refine procedures, devise best practices and correct quality audit findings.
  • Planned and resourced personnel and logistics for operations component exercises resulting in highly trained personnel ready to act quickly in critical roles.
  • Investigated and resolved departmental non-conformances.
  • Advanced productivity KPIs by leading trainings on procedures and safety practices.
  • Reviewed shift reports to understand current numbers and trends.
  • Delegated [Type] daily tasks to employees, streamlining daily progress and efficiency.
  • Implemented innovative programs to increase employee loyalty and reduce turnover.
  • Trained new employees on proper protocols and customer service standards.
  • Tracked and analyzed profitability and key metrics of [Type] establishment to improve overall profitability and bring in new clientele.
  • Trained and guided team members to maintain high productivity and performance metrics.
  • Managed, trained and motivated personnel to continuously improve knowledge and abilities in [Type] field.
  • Scheduled employees for shifts, taking into account customer traffic and employee strengths.
  • Implemented business strategies, increasing revenue and effectively targeting new markets.
  • Interviewed and hired strong candidates for team openings, using newspapers, job boards and social media to find applicants.
  • Assisted in recruiting, hiring and training of team members.
  • Supported top-level decision-making and strategy planning, forging productive relationships with top leaders and serving as key advocate for various personnel issues.
  • Reduced financial inconsistencies while assessing and verifying billing invoices and expense reports.
  • Managed [Number] team members across [Number] departments, resulting in approximate $[Number] increase in annual revenue.
  • Expanded cross-functional organizational capacity by collaborating across departments on priorities, functions and common goals.
  • Controlled costs and optimized spending via restructuring of budgets for labor, capital assets, inventory purchasing and technology upgrades.
  • Propelled continuous improvements and strategically capitalized on current market trends.
  • Evaluated report data to proactively adjust and enhance operations.
  • Approved regular payroll submissions for employees.
  • Adjusted job assignments and schedules to keep pace with dynamic business needs, factoring in processes, employee knowledge and customer demands.
  • Maximized productivity by keeping detailed records of daily progress and identifying and rectifying areas for improvement.
  • Applied customer feedback to develop process improvements and support long-term business needs.
  • Onboarded new employees with training and new hire documentation.
  • Executed regular process updates to reduce discrepancies and enhance scheduling across production calendars and programs.
  • Conducted monthly inventories of raw materials and components on work floor.
  • Evaluated employees' strengths and assigned tasks based upon experience and training.
  • Raised performance in areas of sales, management and operations by identifying and targeting areas in need of improvement.
  • Compiled data highlighting key metrics to report information, determine trends and identify methods for improving store results.
Education
Expected in 06/2005 to to
High School Diploma:
William Howard Taft High School - Chicago,
GPA:
Expected in to to
No Degree: Marketing Management And Research
Northeastern Unversity - Chicago,
GPA:

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Resume Overview

School Attended

  • William Howard Taft High School
  • Northeastern Unversity

Job Titles Held:

  • Director of Marketing and Operations
  • Marketing Manager
  • Manager

Degrees

  • High School Diploma
  • No Degree

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