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DIRECTOR oF EVENTS & MARKETING Resume Example

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DIRECTOR OF EVENTS & MARKETING
Summary

Skilled Events and Marketing Director with a solid record of accomplishment and revenue optimization in planning and executing events for internal and external customers.

Skills
  • MS Office, PC, Macintosh, Power Point, Excel, TripleSeat, Avero, Guestbridge, OpenTable & Seven Rooms Proficient
  • Analytical and Creative Thinker
  • Sales and Negotiation
  • Team Leader and Motivator
  • Client Loyalty, Development and Relationship Building
  • Market Knowledge
Experience
DIRECTOR oF EVENTS & MARKETING | 01/2013 to Current
STK LAS VEGAS - THE ONE GROUP - Las Vegas, NV
  • Responsible for all contracted events at STK LAS VEGAS at The Cosmopolitan of Las Vegas Resort and Casino
  • Designed contracts for events ranging in size from 12-800 guests averaging 3+ million dollars in event revenue annually
  • Maintained fiscal responsibility for budgeted goals
  • Hired and trained Event and Marketing Managers for STK Las Vegas, STK Denver, STK Chicago, STK Miami, STK Los Angeles and STK San Diego
  • Ensured proper event execution during events and was the liaison for all hotel contracted events
  • Coordinated and managed all charity events with STK Executive Chef and Operations Team
  • Participated in the organization of in-house promotional events closely with The Cosmopolitan of Las Vegas Brand Marketing Team
  • Handled all printed collateral for restaurant and worked with corporate graphic designer and national marketing Directors for development of e-blasts, social media collateral, fliers and promotional materials
  • Conducted market research and gathered information on competitor venues
  • Updated venue management weekly on user-generated reviews online (Trip Advisor, Yelp, Eater, OpenTable, and all local websites)
  • Worked closely with PR agency locally and nationally on restaurant press
  • Coordinated and supervised all venue photo shoots and TV/movie filmings on-site.
  • Pursued all relevant off-site events for venue participation
  • Participated in Large Offsite events including Superbowl, KABOO, and LIFE IS BEAUTIFUL and managed teams of 20+ employees
  • Networked and participated in industry, charitable and community events
EVENTS MANAGER | 03/2011 to 12/2012
Sushi Roku and BOA Steakhouse at the Forum Shops - Las Vegas, NV
  • Responsible for Events Sales of BOA Steakhouse and Sushi Roku Las Vegas at The Forum Shops Caesars Palace
  • Responsible for promoting and selling private events both in-house and offsite
  • Handled groups of 20 or more, groups requesting set menus, groups requesting private dining, weddings, and corporate buyouts
  • Developed and maintained client tracking systems
  • Updated and revised menus and sales materials as necessary
  • Hosted weekly BEO meetings with General Manager and Chefs
  • Completed monthly Sales Reports
  • Researched conventions and events in the local area for 8-12 weeks out and created databases for exhibitors
  • Identified community organizations and industry associations that benefit restaurant sales
EVENT SALES MANAGER | 02/2009 to 03/2011
Green Valley Ranch Resort and Casino - Las Vegas, NV
  • Responsible for the booking of private events at the resorts restaurants and bars including Hank's Steakhouse, Terra Verde, Drop Bar, Suites and Villas
  • Direct liaison between Rooms Division, Food & Beverage and Catering Divisions.
  • Built GVR clientele and maintained relationships while generating new business and fostering new relationships through sales calls and networking events
  • Worked closely with clients to coordinate details and maximize satisfaction and return loyal guests
MARKETING & SPECIAL EVENTS MANAGER | 02/2008 to 07/2009
LIGHT GROUP - Las Vegas, NV
  • Assisted Sales and Marketing Directors with Event Proposals, Marketing Plans and Logistic Coordination of events
  • Implemented a successful concierge Program with local hotels and resorts
  • Cultivated relationships with hotel partners, sponsors and 3rd party vendors
Education and Training
University of Nevada - Las Vegas, NV
Bachelor of Science
Hospitality Administration, 2007
Dean's List
University of California - Santa Cruz, CA
Global Economics
Dean's List
Activities and Honors

Member of Las Vegas Hospitality Association

Volunteer at Three Square Food Bank

Additional Information
  • Fall 2002 - Winter 2004 ISG International Sommelier Guild Certifications One & Two Spring 2011
  • Leader of the Month, January 2010 Green Valley Ranch Resort and Casino
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Resume Overview

Companies Worked For:

  • STK LAS VEGAS - THE ONE GROUP
  • Sushi Roku and BOA Steakhouse at the Forum Shops
  • Green Valley Ranch Resort and Casino
  • LIGHT GROUP

School Attended

  • University of Nevada
  • University of California

Job Titles Held:

  • DIRECTOR oF EVENTS & MARKETING
  • EVENTS MANAGER
  • EVENT SALES MANAGER
  • MARKETING & SPECIAL EVENTS MANAGER

Degrees

  • Bachelor of Science

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