DIRECTOR oF EVENTS & MARKETING Resume Example
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DIRECTOR OF EVENTS & MARKETING
Summary
Skilled Events and Marketing Director with a solid record of accomplishment and revenue optimization in planning and executing events for internal and external customers.
Skills
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Experience
DIRECTOR oF EVENTS & MARKETING | 01/2013 to Current
Bitgo - Bay Area , CA
Bitgo - Bay Area , CA
- Responsible for all contracted events at STK LAS VEGAS at The Cosmopolitan of Las Vegas Resort and Casino
- Designed contracts for events ranging in size from 12-800 guests averaging 3+ million dollars in event revenue annually
- Maintained fiscal responsibility for budgeted goals
- Hired and trained Event and Marketing Managers for STK Las Vegas, STK Denver, STK Chicago, STK Miami, STK Los Angeles and STK San Diego
- Ensured proper event execution during events and was the liaison for all hotel contracted events
- Coordinated and managed all charity events with STK Executive Chef and Operations Team
- Participated in the organization of in-house promotional events closely with The Cosmopolitan of Las Vegas Brand Marketing Team
- Handled all printed collateral for restaurant and worked with corporate graphic designer and national marketing Directors for development of e-blasts, social media collateral, fliers and promotional materials
- Conducted market research and gathered information on competitor venues
- Updated venue management weekly on user-generated reviews online (Trip Advisor, Yelp, Eater, OpenTable, and all local websites)
- Worked closely with PR agency locally and nationally on restaurant press
- Coordinated and supervised all venue photo shoots and TV/movie filmings on-site.
- Pursued all relevant off-site events for venue participation
- Participated in Large Offsite events including Superbowl, KABOO, and LIFE IS BEAUTIFUL and managed teams of 20+ employees
- Networked and participated in industry, charitable and community events
EVENTS MANAGER | 03/2011 to 12/2012
2020 Companies - Collegeville , PA
2020 Companies - Collegeville , PA
- Responsible for Events Sales of BOA Steakhouse and Sushi Roku Las Vegas at The Forum Shops Caesars Palace
- Responsible for promoting and selling private events both in-house and offsite
- Handled groups of 20 or more, groups requesting set menus, groups requesting private dining, weddings, and corporate buyouts
- Developed and maintained client tracking systems
- Updated and revised menus and sales materials as necessary
- Hosted weekly BEO meetings with General Manager and Chefs
- Completed monthly Sales Reports
- Researched conventions and events in the local area for 8-12 weeks out and created databases for exhibitors
- Identified community organizations and industry associations that benefit restaurant sales
EVENT SALES MANAGER | 02/2009 to 03/2011
Four Seasons Hotels Inc - Paris , TX
Four Seasons Hotels Inc - Paris , TX
- Responsible for the booking of private events at the resorts restaurants and bars including Hank's Steakhouse, Terra Verde, Drop Bar, Suites and Villas
- Direct liaison between Rooms Division, Food & Beverage and Catering Divisions.
- Built GVR clientele and maintained relationships while generating new business and fostering new relationships through sales calls and networking events
- Worked closely with clients to coordinate details and maximize satisfaction and return loyal guests
MARKETING & SPECIAL EVENTS MANAGER | 02/2008 to 07/2009
LIGHT GROUP - City , STATE
LIGHT GROUP - City , STATE
- Assisted Sales and Marketing Directors with Event Proposals, Marketing Plans and Logistic Coordination of events
- Implemented a successful concierge Program with local hotels and resorts
- Cultivated relationships with hotel partners, sponsors and 3rd party vendors
Education and Training
University of Nevada - City, State
Bachelor of Science
Hospitality Administration, 2007
Dean's ListUniversity of California - City, State
Global Economics
Dean's ListActivities and Honors
Member of Las Vegas Hospitality Association
Volunteer at Three Square Food Bank
Additional Information
- Fall 2002 - Winter 2004 ISG International Sommelier Guild Certifications One & Two Spring 2011
- Leader of the Month, January 2010 Green Valley Ranch Resort and Casino
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Resume Overview
School Attended
- University of Nevada
- University of California
Job Titles Held:
- DIRECTOR oF EVENTS & MARKETING
- EVENTS MANAGER
- EVENT SALES MANAGER
- MARKETING & SPECIAL EVENTS MANAGER
Degrees
- Bachelor of Science
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