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Director of Brand Management Resume Example

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DIRECTOR OF BRAND MANAGEMENT
Summary

Accomplished Marketing professional with demonstrated success in developing and implementing strategic approaches to drive market growth and bottom-line profitability. Strong communicator with natural leadership talent and high energy. Impactful and successful manager proficient in building teams and motivating personnel to new levels of performance. Loyal and tactful Marketing Manager with experience tracking product line sales and cost. Analyzes and enters sales, expense, and new business data to track performance. Promotes top-notch campaign development to drive marketing success.

biological Science student with background in Sale of Medicinal/ Cosmetic Appliances. Strong technical proficiency with work history in Online Marketing and Software Engineering. In-depth knowledge of Computer Programming coupled with Information processing and Data Entry abilities. Proven history of Linguistic proficiency and Team Modfication.

Skills
  • Growth tracking
  • Sales monitoring
  • Promotion development
  • Budget formulation
  • Brand-building strategies
  • Marketing expertise
  • Partnership building
  • Competitive and Trend Analysis
Experience
Director of Brand Management
Port Saint Lucie, FLPlamere Plasma Training/Mar 2020 to Current
  • Generated benchmarks and comprehensive client campaign reports through evaluation of digital analytics derived from Google Analytics, Open Ad Stream, Facebook Insights and Instagram Insights.
  • Developed brand identity with distinctive graphic style and tone for all company communications.
  • Designed sales-driven programs and promotions to facilitate team objectives.
  • Improved staff productivity through training, new product development and implementation of sales tools.
  • Participated in meetings with brand development teams to identify opportunities to extend programs.
  • Strategized approaches to meet objectives and capitalize on emerging opportunities.
  • Devised, developed and directed negotiation of key business relationships.
  • Drove brand development, maintenance and optimization while working closely with sales workforce to effectively align products with consumer demands.
  • Established commercial brands through collaboration to successfully generate increased sales volume.
  • Generated over $900,000.00 in revenue annually via strategic planning and implementation of seasonal and annual sales, marketing and production plans.
  • Collaborated with CEO's to forecast optimal strategy based on sales and product profitability.
  • Trained with successful business development personnel to optimize marketing performance and learn industry.
  • Recommended product changes to enhance customer interest and maximize sales.
Dental Laboratory Technician
Langhorne, PARosario Orthodontic Laboratory/Aug 2019 to Feb 2020
  • Created artificial teeth by bonding porcelain to metal, producing attractive and durable dental work.
  • Used articulators and micrometers to check conformance of appliances and occlusion accuracy.
  • Evaluated model functionality with use of bite-mimicking apparatus, adjusting devices to optimize performance.
  • Modeled patient mouth to produce accurate fits by using dental impression plaster and molds.
  • Followed exact practitioner specifications when crafting appliances such as Retainers and Dentures.
  • Formed and contoured artificial gums to fit snuggly into patient mouths with optimal comfort.
  • Reviewed prescription orders, promptly filling medications.
  • Educated patients on anticipated outcomes and treatment side effects.
  • Created implants using waxes, ceramics and metals.
  • Polished finished work to smooth rough edges and provide ideal fit.
  • Reviewed orders, instructions and prescriptions written by Orthodontists to complete work accurately.
  • Fabricated, altered and repaired dental devices such as dentures, bridges, inlays and crowns.
  • Created models of patients' mouth by pouring plaster into dental impressions and allowing plaster to set.
  • Melted metals or mixed plasters, acrylic and porcelain to pour into molds, creating dental apparatuses and prosthetics.
  • Molded wax over denture set-ups to form full contours of artificial gums.
Fashion Consultant
Langhorne, PAUptown Cheapskate/Dec 2018 to Aug 2019
  • Organized fashion sample garments for sales reps and agents.
  • Performed various administrative duties, including checking invoices, preparing special orders and unloading deliveries.
  • Informed potential buyers where garments could be purchased.
  • Presented available merchandise with attractive displays and pleasing arrangements.
  • Assisted with 50 fittings weekly, ensuring proper proportions and fit.
  • Increased customer base and generated new sales by networking within select groups.
  • Created mood boards by researching current fashion trends and competitor activity.
  • Completed outfits and complemented clothing selections with carefully curated accessories.
  • Stayed observant about customer behaviors to maintain security and prevent loss of merchandise.
  • Researched trends and initiated new ideas through competitive shopping, magazines, websites and runway shows.
  • Managed the entire shopping experience for the client, putting together outfits and providing personalized style tips.
  • Watched market and emerging fashion trends in order to keep stock fresh and current.
  • Worked as trusted personal shopper for over 20 daily busy customers.
  • Received payments, processed purchases and issued receipts.
  • Flattered customer bodies by selecting appropriate, on-trend clothes.
  • Leveraged upselling opportunities on clothing, shoes and accessories to maximize brand sales.
  • Helped brand awareness by assisting in merchandising and handling display setups.
Head Cook
Langhorne, PACharleys Philly Steaks/Aug 2017 to Sep 2018
  • Made sure the kitchen, cooking utensils and storeroom were kept clean at all times.
  • Followed the "first in, first out" rule with every food and beverage item, tossing outdated and expired food products.
  • Taught kitchen staff about proper nutrition, food allergies and dietary issues.
  • Checked freezer and refrigerator each day to verify proper functioning.
  • Sanitized all counters and utensils used for the preparation of raw meat, poultry, fish and eggs.
  • Communicated with kitchen employees, answered questions and offered insight into food preparations.
  • Assessed inventory levels and placed orders to replenish goods before supplies depleted.
  • Created exciting dishes at competitive prices to attract clientele and increase revenue.
  • Monitored and improved performance of 8 team members resulting in 300 meals produced daily.
  • Washed utensils, plates and chopping boards between tasks to avoid cross-contamination.
  • Trained kitchen workers on culinary techniques to increase productivity and boost workflow.
  • Developed innovative menu to provide customers with over 30 high-quality food options.
  • Performed mise en place daily to efficiently prepare signature dishes.
  • Streamlined kitchen processes to shorten wait times and serve 50 additional guests per hour.
Education and Training
High School DiplomaNeshaminy High SchoolJun 2020Langhorne, PA
Some College (No Degree): Biological And Physical SciencesLoyola University Of ChicagoChicago, IL
Some College (No Degree): Biological And Physical SciencesFlorida Atlantic UniversityBoca Raton, FL
Accomplishments

Created online classes/programs to boost sales amid Covid-19 pandemic, and government restrictions on instructive in-person courses.

Self-made entrepreneur; founder of "Weed University", and "TYC Fingerlings" under TYc Int. Corp.

'Summa Cum Laude', and 'Dean's List' achieving Student at two seperate Nationally Ranked Universities.

Certifications
  • Certified Training Instructor, and Plasma Practitioner with Plamere Plasma Training- 2020
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Resume Overview

Companies Worked For:

  • Plamere Plasma Training
  • Rosario Orthodontic Laboratory
  • Uptown Cheapskate
  • Charleys Philly Steaks

School Attended

  • Neshaminy High School
  • Loyola University Of Chicago
  • Florida Atlantic University

Job Titles Held:

  • Director of Brand Management
  • Dental Laboratory Technician
  • Fashion Consultant
  • Head Cook

Degrees

  • High School Diploma
    Some College (No Degree) : Biological And Physical Sciences
    Some College (No Degree) : Biological And Physical Sciences

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