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digital marketing manager resume example with 7+ years of experience

Jessica Claire
  • , , 609 Johnson Ave., 49204, Tulsa, OK 100 Montgomery St. 10th Floor
  • H: (555) 432-1000
  • C:
  • resumesample@example.com
  • Date of Birth:
  • India:
  • :
  • single:
  • :
Professional Summary

Result driven professional with over seven years of Digital Marketing and Graphic Design experience across numerous industries. Extensive expertise in managing multifaceted marketing projects ranging from brand strategy development to advertising development and implementation. Detail-Oriented management of reporting tools and analytics dashboards to deliver on-time insights and optimizations. Articulate communicator, natural leader and organized manager. Prepared to take on challenging position with opportunity to make lasting impact on company and customer success.

Work History
Digital Marketing Manager, 06/2017 - Current
Amazon.Com, Inc. Alpharetta, GA,
  • Lead client meetings to determine campaign needs and professional requirements and identify correct goal objectives to enhance client success.
  • Provide digital marketing solutions to businesses across various industries.
  • Improve page content, keyword relevancy, and branding to achieve search engine optimization goals - both for in-house needs and for clients.
  • Proactively engage with clients by phone and email, which helps establish long- term, lucrative relationships.
  • Construct, build, and manage paid search and paid social campaigns with multiple objectives ranging from lead generation to direct sales.
  • Provide weekly updates on digital marketing campaigns to clients, discussing strategic initiatives and methods for improvement.
  • Develop digital marketing content such as blogs, e-blasts, newsletters, and advertisements for social media.
  • Create ad mockups, taking into account creative best practices across multiple platforms, leveraging different ad formats and A/B testing ad copy.
  • Direct digital marketing opportunities through conceptual planning, schedule management and final implementation.
  • Manage and maintain high campaign budgets in order to ensure accuracy and on-time spending.
  • Meet deadlines, exceeding expectations and effectively rolling out multiple campaigns.
  • Proficient in media buying techniques, gathering and negotiating rates for Print, Radio, Television, Digital and Billboards in order to get the best rate for clients.
  • Knowledge on how to traffic insertion orders and creative to traditional media vendors through working closely with the Media Buyers and Planners.
  • Manage team of 3 employees, overseeing hiring, training, and professional growth of employees.
Graphic Designer, 08/2016 - 06/2017
Adcetera Houston, TX,
  • Engaged with customers taking custom orders and establishing the scope of their projects.
  • Completed in-depth designs from concept through final design with help of different platforms, such as Photoshop, Illustrator, or CorelDraw.
  • Met with customers to present mockups and collect information for adjustments.
  • Created designs and artwork for materials ranging from t-shirts, car stickers, banners, cell phone cases, mugs, and more, while operating vinyl plotters and using techniques like direct to garment printing.
Graphic Designer, 08/2014 - 05/2016
Adidas Johnson Creek, WI,
  • Daily tasks ranged from shipping multiple items to designing custom wooden signs and metal garden art.
  • Met strict deadlines while completing projects on platforms such as Adobe Illustrator and Photoshop.
  • Updated the company website and social media outlets while building a strong following.
  • Coordinated, created and scheduled content, designs and periodic updates to company website.
  • Employed design fundamentals when selecting typography, composition, layout and color in design work.
  • Managed up to five projects or tasks at a given time while under project deadlines.
  • Rebranded across Instagram, Facebook and Amazon, while boosting engagement by 900%.
Education
Bachelor of Science: Digital Printing And Graphics Technology, Expected in 05/2016
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Central Connecticut State University - New Britain, CT
GPA:
Status -
Associate of Science: Graphic Design, Expected in 05/2014
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Springfield Technical Community College - Springfield, MA
GPA:
Status -
Skills
  • Digital Marketing - 4+ years
  • Digital and Social Paid Media - 4+ years
  • Paid Search Engine Marketing 4+ years
  • Strategic Planning and Alignment
  • Campaign Performance Tracking
  • Media Buying and Planning Knowledge
  • Search Engine Optimization (SEO) Proficiency - 6+ years
  • Strong Communication and Writing Skills
  • Google Suite - 4+ years
  • Google AdWords and Display - 4+ years
  • Amazon PPC - 4+ years
  • Facebook/Instagram Ads Manager - 4+ years
  • TikTok Ads Management - 2+ years
  • Spend/Budget Management (Ranging up to $100K+)
  • Adobe Creative Suite - 8+ years
  • Social Media Management - 6+ years
  • Problem Solving
  • Content Creation - 7+ years
  • Market Research Analysis
  • Organized and efficient
  • Time management
  • Detail-oriented
  • Creative Mindset
  • Customer Service - 10+ years
  • Teamwork - 10+ years
  • Leadership Skills - 8+ years
  • Video Editing - 4+ years
  • Microsoft Office - 10+ years
  • Website Development - 4+ years
  • Comcast Commercial Spot Uploading
Certifications

Google AdWords Certified
YouTube Certified
MECLABS Landing Page Optimization
Certified

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Resume Overview

School Attended

  • Central Connecticut State University
  • Springfield Technical Community College

Job Titles Held:

  • Digital Marketing Manager
  • Graphic Designer
  • Graphic Designer

Degrees

  • Bachelor of Science
  • Associate of Science

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