Digital Marketing Business Development Manager resume example with 6+ years of experience

Jessica Claire
, , 100 Montgomery St. 10th Floor (555) 432-1000,
Professional Summary

Versatile Marketing Manager with 5+ years of experience in digital marketing, event production, and project management. Professional focus: market analysis, event coordination, project management, brand partnerships, digital marketing and social media.

  • Technology Proficiencies: Microsoft Office (Outlook, Word, Excel, PP) | Sales Force, Zoho CRM, AccountEdge, Trello, Asana, Quickbooks, Slack, Shopify, Keynote
  • Project Management & Special events planning
  • Partnership development & Public and Media Relations
  • Campaign management & Content Development
  • Event networking & Brand outreach
  • Experience in working with as Google Analytics, Google AdWords, FacebookAds
Work History
12/2019 to Current Digital Marketing & Business Development Manager Bissell | Chicago, IL,

Digital media and luxury lifestyle brand reflective of a modern woman that delivers relevant, dynamic content supported by e-commerce platform.

  • Masterminded highly successful digital strategies for various platforms to attract customer engagement and establishing brand partnerships. Resulted in a 15% follower increase and a 20% increase in e-commerce revenue.
  • Successfully launched show on TikTok (#BikiniTok). Oversow the talent, contracts, brand partnerships, on-set management. The campaign resulted in 10X follower growth and viral content with over 6M in engagement.
  • Planned and supervised daily activity for social media channels, including scheduling Ad campaigns, giveaways, brand ambassador activations, and in-depth performance reporting.
06/2018 to 12/2019 Marketing & Communications Project Manager University Of Colorado | Colorado Springs, CO,

An on-demand outsourcing platform designed to help small business owners and entrepreneurs scale their business

  • Composed weekly social media posts, drafted newsletter and blog posts; helped build a presence and increase follower count by 30% for 10+ clients on Facebook, Instagram, Google Business and LinkedIn
  • Established and improved business profiles. Created and scheduled articles and posts using various scheduling platforms: SocialBee, Buffer, Hootsuite, MeetEdgar, eClincher
  • Traveled nationally to meet with customers and deliver clear company messages during organized events. Generated and closed 13 new clients resulted in $52k monthly revenue
  • Project managed two book launches, worked closely with the design and editorial team. Developed a marketing kit and established digital brand image.
2017 to 03/2019 Marketing and Communications Coordinator Charles Schwab Corporation | Lyndhurst, OH,

Mid-market gas and related products distributor for wholesale and retail customers inSouthern California's residential, commercial and industrial sectors

  • Co-led the creation of a new marketing plan, rebrand of marketing materials, and enhanced digital presence (SEO, Google Business & AdWords, Facebook, Website), which resulted in a new identity system for the company
  • Worked closely with sales team in qualifying prospects, which resulted in 25% customer base growth; created and maintained customer database using CRM systems, such as Zoho, SalesForce
  • Developed and implemented new accounts payable (AP) process, which resulted in a 38% reduction in outstanding AP; input and retrieved data from various system including AccountEdge, QuickBooks
04/2016 to 10/2016 Client Relationship Specialist Jones Lange Lasalle Inc. | Lexington, KY,

British relocation consultancy provides full range of Immigration & Relocation services to major international companies and their staff members

  • Successfully closed 70% of qualified leads, resulting in $120K in gross revenue; Clients included Mazda Motor Company, Japan Tobacco Company, OBI, and Yota Devices
  • Identified and presented (PP) suitable residential properties that met corporate guidelines and personal requirements, while analyzing market on day-to-day basis using CRM and industry web resources
  • Negotiated and drafted terms for the Client on the property selected (in English & Russian), while working closely with the legal team to minimize risk of legal exposure
02/2015 to 03/2016 Marketing and Business Development Coordinator Women For Women International | Washington, DC,

TVGM is No.1 Television magazine, the No.2 entertainment/lifestyle magazine, and 15 largest magazine in the U.S with more than 13 million weekly readers

  • Assisted marketing leadership from initial concepting and goal development to final production. Analyzed and tracked social campaigns
  • Managed event operations, including facility selection, contracting, pricing, logistics, food and beverage selection; Events included ComicCon, TCA Awards Week, and cover photo-shoots with A-list celebrities
  • Assisted in creation of pre-season marketing plans to support department and marketing strategies.
  • Provided analytical support and monitored data quality by interpreting and summarizing data and trends.
08/2014 to 01/2015 Business Development Intern OpenGate Capital | City, STATE,

Global private investment firm specializing in the acquisition and operation of businesses throughout North America, Europe and Latin America

  • Assisted the business development team of 10 people in due diligence and analyzing investment opportunities, including summarizing 70+ CIM's to obtain financial data and essential operational information; Part of the working team that acquired the IVY Group
  • Prepared short-form presentations (PowerPoint) for potential acquisitions that included detailed financial data, and calculations, such as EBITDA
  • Researched and analyzed financial data from various sources on a daily basis in order to update management on the competitive landscape and potential accusation's opportunities (WSJ, PE News, Financial Times, Merger market, Capital IQ), and created new account leads using SalesForce.
Expected in 2015 Bachelor of Science | Business Administration Management California State University, Northridge, Los Angeles, CA GPA:
Business Administration Management
Expected in 2014 Bachelor of Science | Business Management California State University, Northridge, Los Angeles, CA, GPA:

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Resume Overview

School Attended

  • California State University, Northridge
  • California State University, Northridge

Job Titles Held:

  • Digital Marketing & Business Development Manager
  • Marketing & Communications Project Manager
  • Marketing and Communications Coordinator
  • Client Relationship Specialist
  • Marketing and Business Development Coordinator
  • Business Development Intern


  • Bachelor of Science
  • Bachelor of Science

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