Creative and driven Communications professional for a global Fortune 500 company with a wide-ranging background in marketing, graphics and executive communication, employee engagement and branding.
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Microsoft Office Suite Adobe Creative Suite Adobe Premiere video editing Dedicated team player |
Formulated comprehensive design manuals for packaging and brand identity. Founder of the Creative Services department for Henkel's Adhesive Technology division. Recipient of numerous industry awards including 2 Stevie gold awards and an Effie award.
Management of corporate internal and external communications' materials and programs with a focus on corporate branding. Areas include management and development of printed and digital materials, public relations support, communications planning, copy writing, corporate identity, advertising, sponsorships and events, and Internet/intranet and social media content.
Contributed to the execution and delivery of corporate internal and external communications, with a focus on building awareness and knowledge of the Henkel brand. Orchestration of Henkel NA's crisis communications initiative, corporate public relations, communications planning, corporate design/identity, corporate advertising, and sponsorship opportunities.
Management of graphic solutions for packaging, collateral, advertising, trade shows, corporate image and related materials. Managed yearly scheduling, negotiations, and placements for advertising; tracking, support and coordination of Public Relations for the Loctite brand of adhesives. Coordination of national trade shows. Management of product branding and trademarks.
Established an in-house communications department, including hiring and training a staff of 20, computer network implementation, and development of departmental standards & procedures. Management of printed materials, trade shows, web site support, packaging, advertisements, catalogs, in-house photography & video services, work flow and core budgets.
Attended numerous management and communications seminars; Zenger Miller Frontline Leadership program; Dale Carnegie training; software training including Photoshop and Dreamweaver.
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