Communication and Content Strategist /Facilitator Resume Example
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COMMUNICATION AND CONTENT STRATEGIST /FACILITATOR
Links
- https://www.linkedin.com/in/francinejoselowsky/
Skills
- Communication Strategy
- Project Management
- Content Management Systems
- Web Development and Brand Management
- Email Marketing, Social Media Content and SEO Maximization
- Team Player with Strong Attention To Detail
- Staff and Budget Management
Education
Master of Arts: : International Management/Sustainable Development, 2001School For International Training - City
- Focus Youth Development, Experiential Learning and Training of Trainers
Bachelor of Arts: : Journalism/Communications, 1991George Washington University, The - City, State
Certifications
- Non Violent Communication Training 2019
- Organizational Development Training 2018
- Branding and SEO Maximization Training 2016
- Train the Trainer Training - 2011
- Proposal Writing for Non-Profits 2010
Professional Summary
Dynamic Communication Strategist with over 20 years of experience working with non profits. Expert in mission driven communication and marketing, with excellent eye for detail and ability to drive engagement for maximum impact. Talent for creating innovative content and campaigns to address issues of inequity. Passionate about using my progressive experience to educate, inspire, engage and create positive pathways to change in underserved communities.
Work History
Communication and Content Strategist /Facilitator, 06/2000 to Current
Trilogy Health Services - Fairborn , OH
Trilogy Health Services - Fairborn , OH
Communications and Content Strategist
- Create brands and content for mission driven organizations with compelling narratives uploading to client's content management systems.
- Develop long term communication plans and digital marketing strategies for non-profits.
- Execute redesign of existing websites and social media sites to enhance traffic by improving navigation, enhancing visuals, creating dynamic content and strengthening search engine optimizations.
- Organize and develop key messages for media and education events and create related publications and press materials including press releases and media kits, brochures and pitches to press.
- Write articles, newsletters, case studies, white papers, research papers, reports, including donor and funder facing content and annual reports.
- Produce and edit PowerPoints and narrative and informational videos.
- Maintain strict budgetary and scheduling guidelines and manage editorial and communications calendars', contracts and external vendors.
Facilitator
- Serve as strategic counsel and coach for nonprofit leaders, Board members and staff in developing organizational capacity for non-profits.
- Facilitate Board and staff retreats and professional development trainings.
Communications/Organizational Development Director, 12/2013 to 02/2018
Citigroup Inc. - Chula Vista , CA
Citigroup Inc. - Chula Vista , CA
- Developed and managed comprehensive strategic planning and communications plan; executed roll-out, set-up systems for feedback, engagement and monitoring, redesigned website and social media sites and managed daily operations.
- Increased organizational alignment to priorities and created disciplined focus on producing outcomes through strategic benchmarks focusing on Board, partner & fund development.
- Developed publications and proposals linked to rebranding and social media strategy, website redesign and SEO maximization, including: daily social media posts, weekly blogs, newsletter and YouTube Channel.
- Provided regular updates to Board, donors, community partners and policy makers, in addition to representing organization at conferences and sharing best practices.
- Increased brand reach evidenced by over 500% increase in engagement across social media platforms over three years and 300% increase in recruitment of youth leaders and community engagement.
- Brokered and managed high profile partnerships with City and State policy makers and grew and maintained relationships with local and national networks and stakeholders.
- Managed staff of 3 and student interns, consultants and outside vendors.
- Successfully secured funding from California Endowment to sustain and build programs and brand presence in Sacramento County and at California State policy level.
Interim Executive Director, 04/2011 to 12/2011
Marin Kids - City , STATE
Marin Kids - City , STATE
- Lead multi pronged advocacy campaign at intersection of strategy, communications, public policy and community engagement to increase funding for vulnerable youth reporting to partnership committee of over 30 community and youth serving organizations and policy makers.
- Collectively helped establish benchmarks for county level programs to reduce the achievement gap, eliminate childhood obesity and ensure all children and youth had health insurance.
- Maximized branding initiatives by strengthening program outreach and increasing brand recognition as evidenced by partnership and network creation across county.
- Maximized advocacy efforts by developing content for digital and print media, corporate communications, social media posts and high profile events.
- Created voter advocacy materials and outreach for community members.
Senior Program Officer, 06/2006 to 02/2010
FHI 360 (The Academy For Educational Development) - City , STATE
FHI 360 (The Academy For Educational Development) - City , STATE
- Managed implementation of national technical assistance strategies focused on high school reform at national, state, and local levels as part of multi disciplinary team.
- Established first national, cross- site youth development learning network of district and community education stakeholders in nine cities.
- Developed program structure and materials, support set-up of local evaluation systems and coached district, school, and community staff.
- Created, implemented and continuously improved effective communication strategies and assessed effectiveness of website and on-line portal for learning network.
- Wrote and researched tools, policy briefs, and white papers analyzing lessons learned across learning networks and presented at national and state conferences and learning institutes.
- Acted in advisory role to foundations and national education associations. Developed proposals and new funding sources. Cultivated and managed relationships with funders such as Bill and Melinda Gates, Carnegie, and Surdna and Foundations.
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Resume Overview
School Attended
- School For International Training
- George Washington University, The
Job Titles Held:
- Communication and Content Strategist /Facilitator
- Communications/Organizational Development Director
- Interim Executive Director
- Senior Program Officer
Degrees
- Master of Arts : : International Management/Sustainable Development , 2001
Bachelor of Arts : : Journalism/Communications , 1991
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