Innovative and creative project leader with proven track record in managing multiple projects and team members. Works comfortably with C-level Executives and cross functional teams. Repeated success in developing project initiatives, directing project plans and achieving revenue performance targets.
- Project Management
- Leadership/Staff Motivation
- Excellent communication skills
- Strong analytical & problem solving skills
- Cross-functional team leadership
- Client Focused
- Process improvement
- Work flow planning
- Excellent written and verbal communicator
- Budgeting and forecasting
Moscow, ID, 2010 - 2013
- Monitored multiple databases to keep track of enrollment, inventory, finances
- Role as Executive Director, managed all areas of start up including website design, finances, marketing, database management, vendor contract negotiation, forecasts,
- Successfully led multiple project schedules for procurement and production - costumes, props, scenery, marketing, tickets sales, camp registration
- Developed marketing strategies and campaigns to achieve 90% enrollment, budgeted ticket sales, and annual fundraising goals
- Boosted company efficiency through technology upgrades/process improvement
- Built strategic partnerships and leveraged talent with parent volunteers and community experts
City, STATE, 2010 - 2013
- Monitored multiple databases to keep track of enrollment, inventory, finances
- Role as Executive Director, managed all areas of start up including website design, finances, marketing, database management, vendor contract negotiation, forecasts,
- Successfully led multiple project schedules for procurement and production - costumes, props, scenery, marketing, tickets sales, camp registration
- Developed marketing strategies and campaigns to achieve 90% enrollment, budgeted ticket sales, and annual fundraising goals
- Boosted company efficiency through technology upgrades/process improvement
- Built strategic partnerships and leveraged talent with parent volunteers and community experts
City, STATE, 06/1999 - 05/2002
- Generated new accounts by implementing effective networking and content marketing strategies.
- Managed budget forecasting, goal setting and performance reporting for all accounts. Maintained up-to-date knowledge of industry, target accounts and competitive landscape.
- Matched innovative solutions and programs to integrate diverse groups, enhance employee retention, build trust and camaraderie
- Recruited, hired and trained admin team, inside sales, account account managers. Identified and achieved goals for new accounts, earning a combined profit of over $2M.
- Revamped selling process, developed CRM work flow to track and monitor opportunities, resulting in 20% increase in wins.
- Cultivated relationships with key players in various industries to create ongoing and mutually beneficial referral systems. Created various internal incentive programs.
City, STATE, 06/1992 - 06/1999
- Recruited, hired and trained banquet & catering sales & support team with annual budgeting ($4.4M)
- Evaluated media buying, annual vendor contracts, leveraged agency resources
- Negotiated and closed annual contracts with inbound tour and travel, receptive tour operators, destination management companies resulting in 50% increase of group business
- Developed markets and increased referral business (over 40%) for inbound conventions and local corporate group events through concierge reward program and cold calling campaigns.
- Identified, developed and managed marketing campaigns, led to a 200% increase in referral business
- Planned and executed national sales department improvements, updating the company's approach to marketing, cost analysis, presentations and territory establishment.
- NACE, Bay Area Scholarship Experience (BASE) Director - 1996-1999- Awarded Annual Scholarships, Mentored four SFSU hospitality students (annually) to prepare for working the hospitality field
- Awarded GEORGE ZELL SPIRIT OF NACE AWARD | NACE -2007
- MEMBER OF DISTINCTION AWARD SF Chapter | NACE -2004
- MOST VALUABLE PLAYER SF Chapter | NACE 2000
JDRF - Executive Board of Directors, Advocacy Team Leader |Greater Bay Area Chapter | 2013 - present
NACE - National Board of Directors, VP Marketing & Communications 2002-2008
NACE - SF Bay Area Chapter, President |1996-1998
ISES NCC- International Special Events Society, NCC | Board Member - 1998-2000
CHIC - Convention Hospitality Industry Council |Co-Chair | Annual Luncheon | 20 Bay Area Organizations raising funds for Chronicle's Season of Sharing Fund, 1500 attendees
SFCVB -San Francisco Convention & Visitors Bureau, member 1992-2002
MPI NCC - Meeting Professional International, member 1998-2002
Theater, boot camp, fundraising, community service, advocacy, cooking
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