Successful Agency Executive with a track record of achieving exceptional results in financial performance, global brand building and change management initiatives in the global healthcare and life sciences category.
An industry thought leader on creating the next generation agency model leveraging creativity, data and technology to manage brands and client experience in more real time. A leadership style that creates loyalty, trust and commitment to overachieve for client results.
Leader & team builder
Multi-million dollar P&L management
Revenue + market expansion
Start ups + acquisitions
Diverse market + industry knowledge
Client experience excellence
Chief Growth Officer November 2015 to CurrentKlick Health － Toronto, Canada
As CGO reporting to the agency co-founders, my priorities are focused in three areas: leading the agency transformation from its legacy digital production reputation to a strategic & creative brand building agency partner, revamping and innovating the business development approach to get invited to AOR pitch lists and targeting new revenue streams in the larger healthcare ecosystem. As part of this ongoing transformation, I've led the recruitment and hiring of new, SME industry talents in medical strategy, account planning, creative disciplines, market access and customer experience. And, I opened up Klick's first US office 6/16 to provide a local and important presence for clients and talent attraction.
2016 Y/Y growth +40% was fueled by our first (3) brand, launch AOR wins in excess of $15MM. 2017 is yielding even stronger results with multiple pitch wins and a robust opportunities pipeline in 2H17. Klick was recognized as 2016 Large Agency of the Year by Medical Media & Marketing.
Our revamped business development approach has equipped the agency with a faster, better, cheaper and measurable method to handle multiple, incoming opportunities. New business and pitch winning rates hover around 70%.
We've also identified and captured new revenue streams such as: genomics, rare diseases, health technology, patient on-demand transportation, hospitals and others.
Education and Training
Bachelor of Arts : Biology & Chemistry, Jun 1980Lafayette College － Easton, PABiology & Chemistry
agency, conversion, client, diabetes, DTP, financial, Lynx, marketing, market, mail, network, networks, novel, public relations, Express, Radiology, sales, type 2
Medical Advertising Hall of Fame Treasurer, 2008 - present
PheoPara Alliance, 2012 - present
Advertising Persons of the Year, Med Ad News, 2009
Network of the Year, Medical Media & Marketing, 2010
Healthcare Agency of the Year, Adweek 2010
Agency of the Year, Med Ad News, 2011
Distinguished Community Volunteer, Center for Great Expectations, 2011, 2013
Center for Great Expectations, Home Base Program, One Young World, ADA, JDRF
Heli skiing, Rugby, Anything outdoors, Audible books, All things family