Marketing analytics professional with over 10 years of experience; specializing in targeting/ segmentation, optimization and marketing effectiveness analyses. Manage key client facing relationships to provide POVs on digital, TV and print marketing solutions, driving the conversation around the patient journey and potential strategic opportunities for improving campaign investments
account management project management, budgets, business presentations, clients, delivery, media plans, Microsoft Office, MicroStrategy, targeting/optimization, processes improvements, proposal development, quality control, reporting, strategy,
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