Brand Solutions Development Manager Resume Example

• Responsible for implementing all business-building and relationship-building expectations with uniquely assigned accounts and customers
• Drafted action plans and led meetings with department executives and cross-functional teams to review project status and proposed changes
• Delivered status reports to stakeholders for budgeting and planning purposes

Accomplishments:

• Successfully re-established business relationships with several Royal Caribbean brands by introducing MAR-COMMAND and establishing monthly direct mail campaigns. This program implementation contributed increased revenue by $ 700,000 to $1 Million in revenue yearly at a 35% profit margin
• Redeveloped and overhauled customers website by introducing new tablet technology allowing website to be both user friendly and interactive to their large data base of customers. New enhancements were successfully added achieving a 40% financial savings for the client and their customers
• Led a full re-branding on a regional supermarket chain. Provided an overall total cost savings of 35% and a one-stop alternative by using a single vendor to handle both design and production
• Oversaw the sourcing and manufacturing of promotional marketing products and printed materials for a financial institutions 26 branch locations. Generated sales of $150 - $300K yearly with a 35 to 40% profit margin using a variety of on-line and export services

Using VDP, PURL & QR-Code technology within a variety of integrated marketing campaigns, educated both the current sales force and introduced the technology to current business base

• Built vertical markets that would benefit from custom on-line centralized marketing solutions
• Personalized marketing communications allowed current and new customers to market their products and services with more social impact, in real time, with greater relevance to the targeted recipient

Accomplishments:

• Led senior sales representatives in marketing and selling digital and personalized technology to current client base increasing key account sales by 46%
• Exceeded sales goals of 1 Million + dollars

Responsible for developing a new customer base of accounts for a large volume printing and packaging manufacturer.

• Focus and development was within the cosmetic skin care and private label pharmaceutical companies
• Manufacturing for large Fortune 500 and consumer product companies. Production included both sheet-feed and web technology withing the printing industry

Accomplishments

• Opened 7 major accounts within a new territory contributing $1.0 Million in sales in the private label pharmaceutical and fragrance industry