Brand & Business Development Manager resume example with 18+ years of experience

Jessica Claire
, , 100 Montgomery St. 10th Floor (555) 432-1000,

Versatile Business Development Executive recognized for spearheading dramatic sales increases with robust customer acquisition strategies. Leverages 20 years of experience and top-notch relationship-building abilities to connect with customers and build lasting partnerships. Navigates complex negotiations and closes high-value deals with skill and strategic mindset.

  • Relationship Management
  • Persuasive Selling
  • Complex Problem Solving
  • Team Collaboration
  • Team Building and Leadership
  • Project Management
  • National Account Management
  • Strategic Planning
  • Salesforce Management
  • Conflict Resolution Techniques
03/2021 to 02/2023 Brand & Business Development Manager Oxford Global Resources | Pittsburgh, PA,
  • Created experiences that drove business results and customer brand engagement
  • Stayed on top of industry-related topics, trends and tools to impact social growth and engagement
  • Built relationships and personalized future client development opportunities by collecting customer data
  • Developed new strategic relationship in two new vertical markets
  • Identified customer needs and collaborated with cross-functional departments to deliver on expectations.
  • Key Accomplishment: Streamlined company-wide business development activity for entire sales team
  • Key Accomplishment: Streamlined company-wide RFP process with Marketing Team and Brand Book
08/2019 to 12/2020 Business Development Executive Oxford Global Resources | Richmond, VA,
  • Cultivated and maintained CRE industry relationships and customer partnerships to capitalize on opportunities and maximize business success.
  • Collaborated with account executives to penetrate new accounts, identify potential customers and coordinate product demonstrations.
  • Marketed and developed key accounts by favorably representing company at membership and community functions.
08/2016 to 08/2019 Business Development Executive American International Group | Phoenix, AZ,
  • Facilitated and managed business development plan based on market and industry research, targeting priority service lines, key clients and targets, (including developers, CRE firms, the A&D community, general contractors, sub-contractors, and furniture dealers)
  • Optimized profitability by developing a pipeline of prospects using multiple research, referral and sales strategies within the CRE industry
  • Collaborated with account executives to develop proposals customized to each client’s unique needs, concerns, and objectives
  • Key Accomplishment: Forecasted YE 2019, 35% of all new business generated for Chicago market originated from CRE relationships
  • Key Accomplishment: 2018, 28% of all new business generated for Chicago market originated from new CRE relationships
06/2013 to 07/2016 National Account Manager Holman Automotive | Remote, NJ,
  • Responsible for maintaining existing broker relationships as well as directly prospect and acquire new broker contracts
  • Created broker business plans to utilize and implement all AFLAC-approved resources and ancillary benefits effectively within client base, including management of on-site training with agents, enhancement of sales techniques during open enrollments, relationships with referred clients, and client management
  • Key Accomplishment: Rekindled 50% of assigned inactive accounts to an active status, cross-selling AFLAC's ancillary products
  • Key Accomplishment: Increased new broker contracts for region by 200%, resulting in a 30% increase in new business development
06/2008 to 06/2013 District Sales Manager Simplicity Sports | City, STATE,
  • Led, coached and developed employees to achieve sales goals, setting clear objectives
  • Tracked and analyzed weekly sales reports, including forecasting, funnel management, business analysis, and strategic business plan development and execution
  • Managed complex sales cycles including enrollment conditions and negotiations, and cross-selling the entire family of AFLAC supplemental products
  • Identified, interviewed and hired high quality candidates through proactive sourcing strategies
  • Key Accomplishment: Achieved Founders Award for Management Excellence each quarter
  • Key Accomplishment: Qualified for State Convention and Management Excellence each year
08/2007 to 06/2008 Account Executive AFLAC | City, STATE,
  • Solicited client appointments by cold calling and canvassing cold leads, conducted face to face appointments with C-Level executives and HR managers, presented AFLAC’s ancillary products to employees, and personally enrolled employees to become policyholders
  • Demonstrated consultative selling skills to effectively overcome/manage client objections and to exceed sales quotas
  • Utilized CRM to collect, organize and manage sales data and customer information
  • Key Accomplishments: Ranked #3 in New Accounts, having opened 40 new accounts in North Territory
12/2003 to 08/2007 Senior Credit Account Manager Wells Fargo Financial | City, State,
  • Developed and maintained retail banking business of prospective and existing customers
  • Solicited client appointments by cold calling existing customers, focusing on mortgage refinancing options, auto loans, and credit cards sales
  • Responsible for the expansion of existing customer relationships and the development of new business by proactively cross selling retail financial products
Education and Training
Expected in Bachelor of Arts | Economics Michigan State University, East Lansing, MI GPA:

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Resume Overview

School Attended

  • Michigan State University

Job Titles Held:

  • Brand & Business Development Manager
  • Business Development Executive
  • Business Development Executive
  • National Account Manager
  • District Sales Manager
  • Account Executive
  • Senior Credit Account Manager


  • Bachelor of Arts

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