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Auction Coordinator Resume Example

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AUCTION COORDINATOR
Summary

Accomplished Marketing professional with demonstrated success in developing and implementing strategic approaches to drive market growth and bottom-line profitability. Strong communicator with natural leadership talent and high energy.

Education
Bachelor of Science: With Concentration in Business Marketing05/2017Marist College- City, State
  • Minored in Sports Communication
Marketing and Public Relations Experience
Senior Associate, Sales & Marketing10/2019 to Current
Zacks Investment Research – Chicago , IL
  • Managed customer relations and customer service through daily communication and interaction.
  • Maximized customer interactions by promptly identifying needs and wants.
  • Met with industry connections to discuss partnership opportunities and advocated for clients well-suited for specific work.
  • Collaborated with talent to pursue leads and pitch potential representation.
  • Built and strengthened industry partnerships to improve product placements, amplify coverage and maximize effectiveness of marketing strategies.
  • Developed and promoted corporate brand, images and identity to media and public.
  • Engaged in product training, demonstrations, consumer awareness, branding and acquisition initiatives to raise awareness and revenues.
  • Planned and implemented promotional activities, coordinating with peak selling periods to create sales opportunities.
  • Created proposals and organized pursuit documentation to support marketing staff.
  • Compiled game summaries by reporting scores, inputting team schedules and updating team and individual statistics.
  • Monitored social media platforms to discover feedback, ideas and trending news.
Marketing Coordinator, Auction Department 04/2019 to 07/2019
Steiner Sports – City , STATE
  • Managed multiple projects simultaneously using organizational and analytical skills
  • Monitored social media and online sources for industry trends
  • Improved page content, keyword relevancy, and branding to achieve search engine optimization goals
  • Drove digital and enterprise collaboration across functional teams, focusing on delivery and continuous process improvement
  • Ensured successful outcome of web development strategy by aligning consistent brand messaging and visual designs across all digital outlets
  • Drove store revenue by offering customers accessories and related purchases to complete selections
  • Boosted brand awareness with target customer demographics with social, print and email campaigns
  • Worked with product development team members to optimize product specifications
  • Directed market planning and research to identify new business opportunities
  • Balanced organizational objectives against customer satisfaction and profit demand to create optimal pricing strategies
Assistant Negotiator, Sports Investment04/2018 to 04/2019
Optimum Sports – City , STATE

Client: AT&T, AT&T Business, Cricket Wireless and Direct TV

  • Worked with Media Buyers to run media plans across multiple networks and negotiated CPMs per quarter for National Broadcast Upfront and Scatter buys
  • Purchased Prime Sports Broadcast network and daytime sports
  • Maintained client schedules, including season-to-dates and post analysis
  • Monitored buys in progress by spot checking placement and negotiating credit or billing adjustments when necessary
  • Handled day-to-day Client schedule requests.
    Coordinated billing discrepancy resolutions with vendors and finance
  • Used DDS National Toolkit (Donovan), National Buy Toolkit (Steward) and Frontrunner programs
  • Negotiated and purchased advertising space in trade magazines and journals on behalf of several large clients
  • Developed tight professional relationships with media planners, which helped to identify right targeted audiences for campaigns
Social Media Marketing Consultant01/2018 to 04/2018
Abaco Excursions & Da Blue Hole Restaurant – City , STATE
  • Developed marketing content such as blogs, promotional materials and advertisements for social media
  • Ensured successful outcome of web development strategy by aligning consistent brand messaging and visual designs across all digital outlets
  • Identified target market and key segments through in-depth analysis of markets and related trends
  • Engaged online audiences by placing strong focus on sales process support and responding to inquiries and comments timely and knowledgeable
  • Increased customer engagement through social media
  • Posted new content for products and services when managing marketing and release calendars
  • Administered marketing calendar and posted new content to coincide with new product and service releases
Octagon 08/2017 to 01/2018
Account Trainee – City , STATE

Luxury Automotive, Vehicle Logistics/ Operations PGA Tour

  • Collaborated with the talent teams to coordinate advertisements and promotions
  • On-site vehicle and event management for The FedEx Cup Playoff events: The Northern Trust, BMW Championship, and Tour Championship
  • Assisted with vehicle preparations and vehicle handover
  • Established relationships with marketing/experiential vendors
  • Assisted Vehicle Logistics onsite manager with vehicle delivery and pickups
  • Managed event logistics and operations, including support staff, vendor services and volunteers
Skills
  • Trained in consumer marketing
  • B to B sales
  • New Business Development
  • Systems and software programs
  • Business development and planning
  • Market Research
  • Market Strategy
  • Social Media Strategy
  • Trained in CRM Software
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Resumes, and other information uploaded or provided by the user, are considered User Content governed by our Terms & Conditions. As such, it is not owned by us, and it is the user who retains ownership over such content.

How this resume score could be improved?

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Resume Overview

School Attended

  • Marist College

Job Titles Held:

  • Senior Associate, Sales & Marketing
  • Marketing Coordinator, Auction Department
  • Assistant Negotiator, Sports Investment
  • Social Media Marketing Consultant
  • Octagon

Degrees

  • Bachelor of Science : With Concentration in Business Marketing 05/2017

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