Results-oriented individual who leverages solid market knowledge and creative business strategies to maximize communication efforts.
Skills
Google Analytics Certified
Google Adwords Certified
Experienced in MailChimp
Experienced in G-Suite
Exceptional written and verbal communication skills
Negotiation and consensus-building expertise
Work History
Associate Social Entrepreneur01/2014
to Current Center for Social Entrepreneurship – Jackson, Mississippi,
United States
Manage communication towards residents in need of services, activities, and programs and external to the organization while implementing and improving existing efforts for residents to engage with one another.
Developed key messaging, branding and positioning statements.
Conveyed noteworthy information about project successes and product updates to diverse constituents.
Marketing Associate01/2017
to 03/2017 Mississippi Light Collaborative – Jackson, Mississippi,
United States
Developed and implemented digital and guerilla marketing strategies to build brand and awareness for Mississippi's first Light Festival.
Drafted and managed print, online and social media communications designed to promote company brand, image and values.
Established and maintained external communications calendar, and managed scheduled assignments.
Leveraged professional relationships to develop new funding opportunities.
Directed a successful search engine marketing campaign that utilized solid linking, technical and keyword research tactics.
Associate Campaign Manager05/2016
to 08/2016 Campaign to Elect Theresa Kennedy for State Representative – Jackson,
MS
Spearheaded campaign efforts regarding appearances of the candidate while generating large and small scale supporters.
Developed a voter contact plan in coordination with the
field director for particular communities.
Accepted and acted on all invitations, seeking out potential events and
putting together the candidate's schedule.
Maintained the campaign headquarters and coordinated the
administrative aspects of the campaign.
Merchandiser 01/2014
to 01/2015 Driveline Retail Merchandising – Hattiesburg, MS,
United States
Created visual marketing and styled window displays.
Assembled promotional displays, including quarter and full-size point of purchase displays.
Conferred with store managers to obtain information about customer needs and preferences.
Established strong vendor relationships to maintain and support the business.
Associate Impact01/2013
to 01/2015 Hollister Co. – Hattiesburg, Mississippi,
United States
Organized store inventory items while monitoring and managing efforts, adjusting based on items which customers purchased most frequently.
Assigned stockroom employees to specific duties to best meet the needs of the store.
Reported to the leading manager regarding all stockroom and impact staff issues.
Education
BBA: MarketingSummer 2017Jackson State University-
Jackson,
MS
3.31 GPA
Recipient of Phi Theta Kappa Scholarship
President of Campus Activity Board
Founder of Social Entrepreneurship Club
Member of Dean's Student Advisory Board
Member of JSU Honor's College
Associate of Arts: Spring 2015Pearl River Community College-
Hattiesburg,
MS3.769
