Associate Program Manager Resume Example
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ASSOCIATE PROGRAM MANAGER
Professional Summary
Skills
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Work History
Associate Program Manager, 09/2016 to 06/2020
Sanmina Sci – Silicon Valley , CA
Sanmina Sci – Silicon Valley , CA
- Developed 12-month stewardship program plan which included event management and marketing communications for 50K member households that exceeded museum attendance goals by 10% YoY, supported $9M annual revenue goals, delivered under budget.
- Collaborated with creative, product development, marketing research, and brand marketing teams to develop go-to-market communication plans for new membership products, pricing structures, and promotions, resulting in smooth product launches.
- Transformed bi-weekly email newsletter campaign into cohesive contact strategy with impact, through complex, multi-variable A/B testing that resulted in ~54% average open rate.
- Produced engaging copy for email, direct mail, and website landing pages, and copy-edited content for other Academy communicators on the messaging for the membership audience.
- Cultivated strong interdepartmental relationships with colleagues (junior to c-level) to successfully develop member programs and events that resulted in 75% customer satisfaction rate.
- Participated in focus groups to conduct research and gain insight into developing new exhibition marketing strategies for Academy member audiences.
- Planned and promoted new exhibition previews, such as Giants of Land and Sea, a California Coast immersive experience featuring redwoods which exceeded opening day visitation goals by 50%.
- Partnered with creative and brand marketing to produce Live, a high-quality print publication for Academy members and donors, and owned content creation, copy editing, fulfillment, budgets and KPI reports.
- Owned product information documentation and hosted sales training presentations for sales associate staff in advance of each new product or sales promotion.
Email Marketing Coordinator, 03/2016 to 06/2016
1-800-Flowers.Com, Inc. – Jacksonville , FL
1-800-Flowers.Com, Inc. – Jacksonville , FL
- Owned the technical development, quality assurance, and deployment of daily email marketing campaigns sent to 1M luxury eCommerce website.
- Implemented data-driven email marketing practices through regular A/B testing, list maintenance, data integrity, dynamic content and personalization tactics using Salesforce Marketing Cloud.
- Maintained email marketing calendar that defined marketing strategy by target audience and segmentation and housed key performance metrics.
- Gained the ability to quickly pivot marketing direction within fast-paced startup environments.
Account Associate, 06/2013 to 03/2016
Adyen – San Francisco , CA
Adyen – San Francisco , CA
- Served as the key account manager for 10+ clients by providing reliable project management, KPI reporting, and articulate presentations for c-level executives at regular client meetings.
- Assisted in the strategy, implementation of integrated marketing campaigns for new product launches and re-launches for clients such as MIT Technology Review and Make Magazine, which produced successful sales results and audience retention.
- Consulted clients on SEO/SEM strategy, and performance marketing campaigns.
- Researched, hired, and directed freelancers in the creation of high-quality, branded digital and print marketing collateral for client use.
- Proofread and designed layout for white papers used in client lead generation for NSM.
- Authored copy, updated images, and managed email marketing for NSM through HubSpot.
Marketing Assistant, 11/2012 to 06/2013
International Bancshares Corp – Penitas , TX
International Bancshares Corp – Penitas , TX
- Organized calendars and provided ad hoc administrative support for Marketing Director.
- Maintained marketing dashboards with KPIs pulled from Google Analytics to be viewed by senior management at monthly meetings.
- Developed and coordinated grass-roots style community outreach efforts to announce the new location of the Exploratorium, which increased awareness in underserved neighborhoods.
- Assigned ad hoc duties such as inventory management and invoice reconciliation.
Visitor Services Coordinator, 05/2005 to 02/2013
Exploratorium – City , STATE
Exploratorium – City , STATE
- Supervised a team of 10 sales associates and call center representatives and coached them in providing exceptional customer service.
- Motivated and trained sales associates to upsell products and services, establishing a track record of meeting and exceeding department sales goals.
- Reconciled daily attendance and revenue reports and cash deposits with high accuracy and detail.
- Supported sales associates in the de-escalation of customer services disputes.
Education
Associate of Science: Marketing Analytics, Fashion Marketing, Expected in 10/2020
06/2011
The Art Institute of California - City, State
The Art Institute of California - City, State
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Resume Overview
School Attended
- The Art Institute of California
Job Titles Held:
- Associate Program Manager
- Email Marketing Coordinator
- Account Associate
- Marketing Assistant
- Visitor Services Coordinator
Degrees
- Associate of Science : Marketing Analytics, Fashion Marketing , Expected in 10/2020
06/2011
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