associate director outdoor activitives resume example with 15+ years of experience

Jessica Claire
, , 100 Montgomery St. 10th Floor (555) 432-1000,
Professional Summary

Accomplished business professional with 16 years of career progression in multimillion-dollar business startups and management of large scale operations. Proven effective leader skilled in development and oversight of high-performing, multi-disciplined and quality-oriented teams. Adept problem solver, employing creativity and innovation to overcome challenging and complex issues across to employee management, processes and costs. Outstanding communicator and well-versed in customer, employee, vendor, and partner relations.

  • Business development and program planning
  • 16 years of senior management experience
  • Strategic planning
  • Entrepreneur mindset and experience
  • Product design
  • Marketing and sales strategies
  • Profit and loss management
  • Visionary
  • Loyal and passionate
  • Public speaking
  • Task orientated
  • Strong work ethic
  • Key relationship management
  • Interpersonal
Work History
09/2019 to Current Associate Director - Outdoor Activities Lineage Logistics | Henderson, CO,
  • Co-lead the restructuring, oversight and integration of the three major activity departments (Land Sports, Paddle Sports, and Outdoor School) into one department - Outdoor Activities Department with over 600 seasonal employees and 20 management staff
  • Played a lead role in the development of operations for capital projects like Winter Programming that saw over 100,000 visitors in first three months and the redesign of our paddle sports programs (rafting and kayaking)
  • Lead and established the redesign of the department-wide recruiting, training, and documentation efforts to create consistence processes across the new department
  • Lead the restructuring of all activities, policies and procedures to create a consistent approach for the new department
  • Kept operations responsive and agile by training management on proactive troubleshooting and problem-solving tactics for routine and complex concerns.
  • Implemented digital resources to help the leadership team manage labor costs
04/2007 to Current Owner/Operator H2O Rescue Gear | City, STATE,
  • Create, manufacture and sell an industry leading line of water rescue gear for professional rescuers (Fire, Rescue, Military)
  • Oversee all aspects of the business - manufacturing, sales, shipping, website design, social media, consulting, etc.
  • Work as a consultant for new whitewater course ventures creating operational processes and training programs, i.e. the New York State Preparedness Center
  • Created sales and marketing strategies to increase customer engagement and repeat customer acquisitions
  • Contract freelance gear designer for leading manufacturers
  • Yearly presenter on multiple topics at a variety of Emergency Management conferences across the U.S. for prominent Fire Departments
12/2010 to 09/2019 Outdoor School Director U.S. National Whitewater Center | City, STATE,
  • Member of the senior management team who led the overall direction and growth of the USNWC
  • Created the USNWC's Outdoor School which focuses on youth development and educational programming
  • Identified, created and managed profitable lines of business to supplement the USNWC's overall operations generating over $1 million dollars annually
  • Hired, trained and oversaw a team of 50 employees including seasonal and full-time positions
  • Worked with our marketing team to develop marketing and sales strategies which averaged 20% increases in yearly growth
  • Created the policies, procedures, staff training and operational manuals to make a safe and successful work environment
04/2006 to 12/2010 Rafting Operations Manager U.S. National Whitewater Center | City, STATE,
  • Lead the development and implementation of the initial day to day operations for one of the largest whitewater rafting operations in the country with over 200,000 annual guests
  • Recruited, trained and managed 200 seasonal employees each year
  • Created standard operating procedures, training documentation, department handbooks, and medical response guidelines
  • Developed the water rescue training programs which train teams nationally and internationally
  • Developed the initial Center-wide Emergency Action Plan
  • Lead the water safety operations for many major motion pictures, television shows and event productions including Vacation the movie and the U.S. Olympic Trials
Expected in to to No Degree | Business And Entrepreneurship Belmont Abbey College, Belmont, NC GPA:
Expected in to to No Degree | General Studies Blue Ridge Community College, Flat Rock, NC GPA:

Instructor Trainer - Basic First Aid and CPR - American Safety and Health Institute

Instructor Trainer - Advanced Swiftwater Rescue - American Canoe Association

Instructor Trainer - Whitewater Rafting - American Canoe Association

Additional Information

Systems Proficiency - Microsoft Suite, Power Bi, Siriusware, Formsite, Humanity, Time Clock Plus, PeopleMatter/Snagajob, MaxPanda, Shopify, Google Docs, ADP


American Canoe Association - Safety and Rescue Committee

  • Vice Chair - 2014 to Present
  • Voting Member since 2010

American Canoe Association - Raft Instruction Committee

  • Vice Chair - 2016 to 2019
  • Voting Member - 2014 to 2019

International Technical Rescue Association - Steering Committee

  • Voting Member - 2018 to 2020

Su-San Farms Home Owners Association

  • Board Member - 2016 to 2018

Outdoor Gear Builders WNC

  • Member - 2021

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Resume Overview

School Attended

  • Belmont Abbey College
  • Blue Ridge Community College

Job Titles Held:

  • Associate Director - Outdoor Activities
  • Owner/Operator
  • Outdoor School Director
  • Rafting Operations Manager


  • No Degree
  • No Degree

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