Associate Director resume example with 16+ years of experience

Jessica Claire
  • Montgomery Street, San Francisco, CA 94105 609 Johnson Ave., 49204, Tulsa, OK
  • Home: (555) 432-1000
  • Cell:
Professional Summary

Results-driven integrated communications executive experienced in leading global public relation strategies. Talented writer, editor and speaker with exceptional interpersonal abilities with both internal and external stakeholders. Demonstrated record of achievement in enhancing press and social media coverage, customer engagement and sale success.

  • Integrated communication planning
  • Strategy development and implementation
  • Media relations
  • Influencer marketing
  • Digital/social strategy
  • Budget coordination
  • Crisis communications
  • Event planning and execution
  • Strategic leadership
  • Team leadership
  • Strategic corporate guidance
Work History
Associate Director, 11/2008 to Current
Loyola University Of Chicago IncChicago, IL,

• Serve as head of Global and U.S. public relations for the Professional division at Revlon, Inc. overseeing American Crew, CND and SinfulColors brands
• Lead integrated communications teams which include PR, digital and social media as well as agencies, on major brand initiatives including product launches, celebrity ambassador events and sponsored retreats
o Examples: American Crew x Harley-Davidson celebration in Milwaukee with men’s/trade editors; Almay Influencer Retreat to Mayflower Inn and Spa in CT ; CBS Sunday Morning featuring Jan Arnold, Founder of CND
• Develop, supervise and implement strategic, results driven global PR plans to support business objectives, product launches and image goals; create impactful, immersive event experiences; and ensure consistent global execution in all markets
• Provide guidance and support to international marketing teams, including creating tool kits and style guides, facilitating global interviews and coordinating/leading global press tours abroad and domestically for visiting international journalists
• Source, negotiate contracts for and manage corporate relationships with both temporary influencer talent and retained brand spokespeople; Serve as key internal contact and facilitate cross-functional activations globally
• Utilize new technology and measurement platforms, including Traackr and Tribe Dynamics, to create KPI benchmarks, monitor media impressions, identify new influencer partners and track earned media value and social media driven sales
• Activate a holistic influencer relationship-building strategy across multiple verticals, including media, influencers, micro-influencers, celebrities, makeup artists, hairstylists and nail professionals to build brand awareness and leverage media opportunities for third-party product endorsements
• Manage and advise on global crisis communications across brands through both media and social channels

Senior Account Executive, 10/2007 to 11/2008
Social ChainNew York, NY,
  • Daily account management for top beauty clients The Body Shop, L'Oreal Professionnel, Kalologie Skincare Clinic, Maxius Beauty and Garnier.
  • Pitched national and local consumer, business and lifestyle media (broadcast/print/online) with creative pitch angles and coordinate interviews with client spokesperson.
  • Placement Highlights Include: Vogue, Town & Country, EXTRA! and
  • Planned and implemented launch events for top national and regional media including websites and beauty blogs.
  • Managed $400K event for top editors at Madison Square Garden.
  • Worked as in-house PR Manager for The Body Shop based on temporary need at US Corporate Headquarters in Wake Forest, North Carolina (January - March 2008).
  • Managed team of four consisting of account executives and assistants.
Associate Account Executive, 11/2005 to 10/2007
Workday, Inc.Austin, TX,
  • Developed marketing and communications plans for leading consumer, lifestyle and business to business clients such as Avon, Harlequin Enterprises, Celestial Seasonings, Perles de Tahiti, HSBC, Cubavera clothing, British Airways and T.J.
  • Martell Foundation for Leukemia, Cancer and AIDS Research.
  • Project Manager responsibilities for global HSBC Premier launch, managing five person team with members in various offices in the U.S., coordinating relationship between third party vendors and client, maintaining day to day contact with client and setting up weekly conference calls between client and team.
  • Participated in all facets of cultivating new business, including developing creative strategy; drafting presentations and budgets; and presenting capabilities and proposals to prospective clients.
Associate Account Executive, 10/2004 to 11/2005
Workday, Inc.Palo Alto, CA,
  • Developed and executed strategic media plans for prestigious cosmetic, skincare, spa, haircare and accessories clients Avon, Davies Gate, Davines, Jouer cosmetics, and [ comfort zone ] spa/skincare line.
  • Secured features and product placements in top national and regional women's lifestyle and service books; TV and newspapers on a monthly basis.
Bachelor of Arts: Psychology, Expected in 2000

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Job Titles Held:

  • Associate Director
  • Senior Account Executive
  • Associate Account Executive
  • Associate Account Executive


  • Bachelor of Arts

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