Montgomery Street, San Francisco, CA94105(555) 432-1000, resumesample@example.com
Summary
Results-oriented professional with a proven track record for managing profitable relationships, developing and assisting
programs, enhancing brand awareness and generating increased revenues.
Experience
04/2014 to CurrentAssistant Brand ManagerAudacy, Inc. | Mission, KS,
Manage 2017 national mobile truck tour: two trucks, 200 working days and $550k budget. Toured April-October 2016 ($350k budget & 110 working days) and cross-functional support team. On average, each region the mobile truck tour visited increased in sales by 15-20%.
Beggar Dog™ brand lead. Manage brand strategy, P&L, creative agency and cross-functional team to execute marketing plans. In 2016 Beggar Dog™ sales grew 31% vs. the prior year.
Manage cross-functional social team. 88k followers YTD, grew by 25% in 2017. Created social media presence for all brands across all channels in 2014.
Manage quarterly qualitative market research projects (CLT & IHUT) to drive new product innovation, evaluate branding concepts, and define consumer insights. Collaborate directly with market research consultant and marketing director to develop research strategies. Projects executed within negotiated timeframes and within $300k yearly budget.
Create weekly marketing tactic reports and monthly business assessment reports. Created initial APN business reporting standards.
Developed five new products and eleven new product displays from product idea conception to final product. Now in local grocery stores nationwide. Process from product idea conception to final production took four months.
Directed construction and budget of new corporate office. Projected completed within $280k budget and requested 1.5 month timeframe.
Managed complete redesign of three brands from market research to brand & packaging changes to website creation within target six month timeframe.
02/2014 to 04/2014Website Content DeveloperState Of Michigan | Allegan, MI,
Worked with RGS divisions and communication teams to optimize graduate and research department websites at USU.
Coordinated USU Ted Talk conference.
10/2013 to 04/2014Communications Specialist and Event CoordinatorLaw Offices Of Samer Habbas Inc. Pc | Irvine, CA,
Created all press releases, social media content and weekly blog posts.
Flew to onsite events to execute 5k events. Managed team of six.
05/2013 to 09/2013Marketing AssistantParentLink | City, STATE,
Managed media initiatives: press releases, news articles, social media content, etc.
Executed corporate events and industry trade show booths.
Assisted in company app rebranding. App rebranded within requested timeline - under two weeks.
Education
Expected in 2014 | Public Relations & MarketingUtah State University, Logan, UTGPA: Public Relations & Marketing
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