Advertising Account Director Resume Example Mccann Erickson

ADVERTISING ACCOUNT DIRECTOR

Professional Summary

Acquire a position as Account Director in a growth oriented advertising agency Key Skills: Experience managing functions in boutique to large scale advertising agencies Excellent task management, planning and implementation skills Individual with ability to think innovatively, has passion for big ideas and is a true entrepreneur at heart

Experience

01/2005 - Current

McCann Erickson － NYAdvertising Account Director

Key accounts: Zantac, Lunesta, Centrum, Reclast, Oracea) Leading an agency and inter-agency teams on creation and development of successful integrated communication campaigns.
Successfully managed multiple brands and account staff.
Demonstrate a solid understanding of client business and client service, and have demonstrated ability to partner with clients in developing strategic ideas.
Developed and implemented campaigns that show demonstrable growth for their clients, either in terms of business results or brand perceptions.
Key day-to-day client contact responsible for overseeing all creative development, production, strategy and financials.
Responsible for cultivating key client relationships and developing overall growth and strategy of brands P& L management of assigned pharma accounts Responsible for account profitability Oversee the development of team members Ensure adherence to company policies and guidelines Proactively manage internal and external team schedules and q.

05/2010 - 09/2010

McCann Erickson Healthcare － LondonAccount Director

Nominated to represent New York office and participate in global work exchange Experience in cultivating and executing successful campaigns in international markets, establish and build a brand identity in multiple international markets while simultaneously reaching those diverse ethnicities within the US Pitched new business and part of team which brought in two new pieces of business' Managed J&J, Novartis, and Janssen-Cilag clients Worked with creative, strat and project management on key existing accounts Helped develop interactive brand guidelines tool for use across multiple EU markets.

01/2003 - 01/2005

JWT Gallagher Group Ford Motor Company － Tarrytown, NYAccount Executive

Supported creative and media directors of multi-million dollar tri-state Ford Motor account Monitoring competition: Trends, Industry analysis, communication and marketing strategies.
Maintaining relationships with dealers and coordinating monthly meetings Responsible for creation of monthly competitive analysis and maintaining company website Updated monthly meeting presentations, SOV/SOM analysis, compiled media research, and analyzed competitive market, trending, and positioning Utilized Ad Insights, Qualitap, VMS, and Polk analysis Promoted to Account Executive in 2004.

01/2002 - 01/2003

Don Levin Public Relations － White Plains, NYPublic Relations Account Coordinator

Updating financial client contact database, researching and contacting new business leads Responsible for publicity placement, scheduling speaker engagements, media relations, press releases and compiling media kits Wrote and produced brochures and other collateral materials, and administrative responsibilities until company was relocated in 2003 Design, develop and deliver Conduct needs analysis Facilitate problem-solving meetings Implement solutions Developed and delivered Revamped product training Assessed employee and client training needs Analyzed evaluation data Designed and implemented.

Education

2000

Ohio UniversityBachelor of Science: Communication; English Public Relations

Resume Overview

Companies Worked For:

McCann Erickson
McCann Erickson Healthcare
JWT Gallagher Group Ford Motor Company
Don Levin Public Relations

School Attended

Ohio University

Job Titles Held:

Advertising Account Director
Account Director
Account Executive
Public Relations Account Coordinator

Degrees

Bachelor of Science : Communication; English Public Relations

Advertising Account Director Resume Example

Resume Score: 70%

Resume Overview

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