Experienced marketing leader driven by a passion for storytelling, creativity and innovation. Proven track record of reinventing Fortune 100 brands and growing client business (brand equity, fan engagement, product adoption and usage, transaction volume, ticket sales) across multiple categories and markets.
Head of Marketing for the New York Knicks, driving marketing strategy, media planning and creative development across all areas of the business and consumer touchpoints: ticketing, merchandise, marketing partnerships, youth basketball, community programs and signature events.
Marketing Consultant to Airbnb, helping to jumpstart Airbnb's first ever San Francisco-based Sports partnership.
Senior Account and Relationship Lead across Visa's major global business units: Global Olympics Sponsorship and Global Brand Strategy
Global Brand Strategy:
Global Olympics Sponsorship:
Guest Lecturer at NYU Stern School of Business (November 2012 - present)
Bronze Clio: Knicks 2017/18 NBA All-Star Campaign
R3 Global 40 Award for Visa + BBDO (September 2016)
Global Effie for IBM Smarter Business campaign (2010)
Division 1 Lacrosse, Varsity Athletic Scholarship, Merit Academic Scholarship
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