Vice President Of Loyalty Operations Resume Example Kobie Marketing Inc.

VICE PRESIDENT OF LOYALTY OPERATIONS

Executive Profile

An accomplished Executive with vision and leadership in the loyalty and financial industries; specializing in product development and loyalty reward program management and member support. Results oriented with the exceptional ability to analyze markets, programs and products to formulate and implement effective and highly competitive solutions supporting business growth and customer retention. Proven ability to effectively manage and empower staff. Extensive experience in the United States, Canada and the Caribbean.

Leadership Competencies

Vision and Strategy
Experienced Leadership
Managerial Effectiveness

Execution Excellence
Operational Excellence
Service Excellence

Accomplishments

Instrumental in the implementation of loyalty programs for several large national brands in the retail, telecom and financial services industries.
Envisioned, strategized and launched a full service Contact Center and Loyalty Fulfillment Department.
Increased Contact Center revenue by 15%.
Increased Fulfillment revenue seven-fold over 3 years.
Decreased Fulfillment expenses by 300% during this same period.
Successful launch of highly competitive Consumer and Business credit card products and reward programs in Canada, the United States and the Caribbean.
Business sponsor and lead in the conversion of credit card processing platforms in 11 Caribbean countries to an external platform and setting the foundation for loyalty program enhancements.
Directed the successful and fully compliant implementation of several phases of major regulatory changes to the credit and debit card portfolios in the U.S.; including full re-pricing of the portfolio to decrease financial impact from these regulatory constraints.

Experience

Vice President of Loyalty Operations
October 2012 to CurrentKobie Marketing Inc. － City , STATE

Directly oversee Loyalty Operations Team, including the Project Management Office and supporting team of Project Managers, Business Analysts, Operations Managers, and Quality Assurance members responsible for implementations and day-to-day management for multiple national and international clients.
Directly oversee day-to-day Loyalty Operations including Contact Center support (Tier 1 and Tier 2), Rewards Fulfillment and Vendor Management, ensuring quality service and support within defined service levels.
Primary Responsibilities include building cohesive and effective teams through visionary leadership, motivation and experienced direction.
Continually evolve and enhance existing processes and protocols to remain visionary and effectual.

Director, International Card Strategies
March 2009 to September 2012RBC Royal Bank － City , STATE

Accountable for card strategies, product contsruct and loyalty program development for international credit card portfolios with concentration against portfolios in the United States and 19 countries in the Caribbean.
Business lead responsible for competitive, market and industry analysis to formulate initiatives, marketing activities and projects which enhance performance against competitors.
Accountable to ensure projects and initiatives are aligned and positioned to deliver against business goals and plan objectives.

Senior Manager, Vendor Management and Financial Operations
April 2001 to March 2009RBC ROYAL BANK － City , STATE

Accountable for card strategies, product construct and loyalty program development for international credit card portfolios with concentration against portfolios in the United States and 19 countries in the Caribbean.
Business lead responsible for competitive, market and industry assessment of card products and loyalty reward programs to formulate initiatives, marketing activities and projects which enhance business performance.
Accountable to ensure projects and initiatives are aligned and positioned to deliver against business goals and objectives.
Accountable for the assessment and progress of a scorecard relative to product and loyalty program development.

Multiple Positions
November 1980 to April 2001RBC ROYAL BANK － City , STATEA career encompassing many facets of the Financial Services industry including International Banking, Branch Manager, Policies & Procedures, Consulting, Procurement, Card Issuing and Acquiring, and Project Implementation.

Education

Masters Business Administration, 2009Athabasca University － City, State, Canada

Graduate Diploma in Management : 2007Athabasca University － City, State, Canada

Entrepenurial LeadershipInstitute for Management Studies

Project Management Strategic Project Management Inc.

CommunicationsRyerson University － City, State, Canada

Skills

Project Management & Quality Assurance
Contact Center Management and Member Support
Loyalty Fulfillment Services
Vendor and Partner Management
Business Strategies
Financial Operations
Policies and Procedures
Service Level Agreements

Resume Overview

School Attended

Athabasca University
Institute for Management Studies
Strategic Project Management Inc.
Ryerson University

Job Titles Held:

Vice President of Loyalty Operations
Director, International Card Strategies
Senior Manager, Vendor Management and Financial Operations
Multiple Positions

Degrees

Masters Business Administration , 2009
Graduate Diploma in Management : 2007
Entrepenurial Leadership
Project Management
Communications

Vice President of Loyalty Operations Resume Example

DISCLAIMER

How this resume score could be improved?

Resume Overview

Create a job alert for [job role title] at [location].

Similar Resumes