Marketing major, offering a comprehensive background in the development and execution of strategic communication plans to drive consumer acquisition, retention and reactivation.
- Multi-media marketing
- Special event planning
- Ability to work in a team structure Ability to make decisions and solve problems
- Ability to verbally communicate with persons inside & outside the organization
- Ability to plan, organize and prioritize work
Minor in Communication Design
Member of Alpha Gamma Delta 4 years
Member of American Marketing Association 2 years
Member of CAVE (Community Action Volunteer Education) 3 years
San Francisco, CA, 03/2013 -
- Market AMA services to local businesses: obtain contracts for sponsors and prepare strategic business plans.
- Organize and implement, sales teams and proposals to compete with other colleges at National Seminars.
- Primary Liaison with sponsors, at Chico State Seminars; organize and help run weekly AMA meetings for the Chico Chapter.
- Managed both inbound and outbound marketing campaigns to generate new business and to support partner and sales teams.
Mesa, AZ, 10/2012 - 07/2013
- Design and purchase event apparel, accessories and equipment.
- Obtain quotes from vendors, negotiate purchase orders, coordinate payment plans for150+ members.
- Planned and negotiated media buys, including TV, radio, print and digital.Created an official company page on Facebook to facilitate interaction with customers.
Smithfield, NC, 04/2012 - 08/2012
- Cold called and collect donations along with merchandise in support of non-profit Environmental agency;
- Organized and managed the 19th annual auction, raising over $4,000 donated to Keep Tahoe Blue.
- Obtain services and merchandise donations for annual auction
- Designed and created marketing collateral for sales meetings and company executives.
- Managed the in-house advertising program consisting of print and media collateral pieces.
- Presented on current promotions to the public at events
City, STATE, 10/2011 - 10/2012
- Established and maintain sorority life and inter-sorority relations.
- Job specifics entitle, President of the Judicial Board.
- Created and implemented CSU Chico's Judicial Board, hearings and mock trials.
- Coordinator of Judicial affairs meetings, for all chapters .
- Informed and educated all chapters on proper risk management by providing and incorporating influential speakers during events.
Created and implemented CSU Chico's, fist ever Judicial Board for all Panhellenic chapters.
Developed Balance Holistic Health Spa's, strategic business proposal.
Raised over $4,000 for the Sierra Nevada's 19th Annual Auction
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- California State University, Chico
Job Titles Held:
- Vice President
- Purchasing Coordinator
- Special Events and Marketing Intern
- Risk Manager
Degrees
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