trade marketing manager resume example with 18+ years of experience

Jessica Claire
  • Montgomery Street, San Francisco, CA 94105 609 Johnson Ave., 49204, Tulsa, OK
  • Home: (555) 432-1000
  • Cell:
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Professional Profile
Innovative leader with 15+ years of experience building and mentoring diverse teams that consistently exceed client expectations, increase revenue, and maximize profitability through strategic planning, due-diligence, and hard work. Business-savvy with a lead by example philosophy, unmatched attention to detail, and extensive expertise in customer service, marketing, hospitality, and operations.
Relevant Skills
  • Operations and Event management
  • Troubleshooting and problem solving
  • Client and vendor relations  
  • 500+ Experiential events executed
  • Hired 1,000+ staff to date
  • Decisive leader
  • Employee engagement  
  • Exceptional multi-tasker
Professional Experience
Trade Marketing Manager, 09/2015 to Current
Aktiebolaget ElectroluxTallahassee, FL,
  • Hired to grow the market share in the company's most important accounts.
  • Manage a portfolio of 65 accounts, which generate over $3,000,000 in revenue per year.  
  • Monitor market conditions, product innovations and competitor activity, and adjust account sales approach to address latest market developments.
  • Develop innovative and targeted collateral to support overall product branding objectives.
  • Developed strategy and managed marketing programs that drive product demand.
  • Highlighted the difference between competitive brands and managed brands through innovative merchandising campaigns.

Director of Production, 07/2013 to 09/2015
General DynamicsLouisville, KY,
  • Identified, developed and evaluated marketing strategies based on knowledge of company objectives and market trends.
  • Led staff and external agencies to develop products and promotions, analyze sales, manage trade shows, purchase media, provide creative services, and conduct PR.
  • Managed, mentored and developed promotional teams across the country simultaneously.
  • Reviewed and approved billing invoices and expense reports.
  • Worked effectively in a cross-functional, fast paced environment.
Producer/Project Manager, 09/2006 to 07/2013
J.D. ByriderRaleigh, NC,
  • Collaborated with brands such as Nike, Microsoft, Chevron, and T-Mobile to execute marketing initiatives across the U.S. for leading agencies.
  • Defined project deliverables and monitored the status of tasks to ensure deadlines were met.
  • Drafted action plans and led meetings with department executives to review project status and proposed changes.
  • Formulated comprehensive marketing plans with actionable goals and targets.
  • Determined staffing requirements and interviewed, hired and trained new employees.
General Manager, 01/2006 to 08/2006
Tolbert's RestaurantCity, STATE,
  • Developed and maintained a staff that provided hospitable, professional service while adhering to policies and business initiatives.
  • Developed and maintained exceptional customer service standards.
  • Collaborated with the Executive Chef to analyze and approve all food and beverage selections.
  • Built sales forecasts and schedules to reflected desired productivity targets.
  • Carefully prepared weekly payroll to keep up with projected revenue for the week.
General Manager/Director of Catering, 2003 to 01/2006
Italianni's RestaurantCity, STATE,
  • Exhibited thorough knowledge of foods, beverages, supervisory duties, service techniques, and guest interactions.
  • Assigned tasks and oversaw the direction of employees to ensure compliance with food safety procedures and quality control guidelines. 
  • Carefully prepared weekly payroll to keep up with projected revenue for the week.
  • Managed accounts payable, accounts receivable and payroll.

Professional Development
BBA: Hospitality & Resort Management, Expected in to Northwood University - Cedar Hill, TX
: Supervisory Development Program, Expected in to Four Seasons Hotels & Resorts - Irving, TX

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Resume Overview

School Attended

  • Northwood University
  • Four Seasons Hotels & Resorts

Job Titles Held:

  • Trade Marketing Manager
  • Director of Production
  • Producer/Project Manager
  • General Manager
  • General Manager/Director of Catering


  • BBA

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