Livecareer-Resume
Jessica
Claire
resumesample@example.com
(555) XXX-1000,
, , 100 Montgomery St. 10th Floor
:
Summary

Creative Google Ads Manager and PPC Specialist successfully managing multiple, concurrent client projects. Expert with Google AdWords , Facebook Ads manager ,Analytic and SEO to drive results. Offering 4years of experience in digital advertising industry . Accomplishments include restructuring and and launching campaigns, increasing revenue and controlling costs .

Skills
  • Google Ads Manager
  • Google AdWords
  • Google Analytics
  • Leadership
  • A/B Testing
  • Email Funnel Building
  • Email marketing
  • Digital Product Development
  • Mobile Marketing Optimization
  • Digital Account Management
  • PPC Management
  • Search Engine Marketing (SEM)
  • Social media paid Advertising
  • Facebook Ads Manager
  • TikTok
  • YouTube
  • Google Shopping
  • Amazon PPC
  • E-Commerce
  • Salesforce
  • Hubspot CRM
  • Audience Targeting
  • Onepass CRM
  • Rams CRM
  • Pega CRM
  • Digital Account Management
  • Marketing communications
  • Copywriting
  • Promotional marketing and advertising
  • Content strategy
  • SEO strategy development
  • Client relationship management (CRM)
  • Project management
  • Lead generation
  • Content generation and asset management
  • Multitasking
  • Creative direction
  • Canva
  • Data gathering
  • Advertising expertise
  • Consumer trend analysis
  • Sales strategy familiarity
  • Copywriting abilities
  • Social media proficiency
  • Copywriting, editing, and review
Education and Training
University of Lagos Akoka ,Lagos , Expected in 09/2009 Bachelor of Arts : History & Strategic Studies - GPA :
Motion Pictures Institute of Michigan New Troy, MI, Expected in 11/2011 Associate of Arts : Film And Video Production - GPA :
Google Digital Garage , Expected in 03/2020 Certificate of Achievement : Digital Marketing Specialist - GPA :
Hubspot Academy , Expected in 02/2020 Certified Social Media Manager : - GPA :
Experience
Boys & Girls Clubs Of St. Lucie County - Team Lead -Digital Advertising Specialist
Port Saint Lucie, FL, 06/2021 - Current
  • Collaborated with social media and e-commerce leaders to increase brand awareness and lead generation.
  • Monitored client accounts for questions and feedback to provide exceptional experience for customers.
  • Managed campaign development, creative designs and ad tracking.
  • Communicated with clients via email, phone, online presentations, screen-share and in-person meetings.
  • Utilized Twitter and Facebook to promote products, services and content.
  • Planned, implemented and maintained successful SEO strategies.
  • Monitored metrics such as redirects, click and bounce rates and other KPIs to proactively optimize campaigns.
  • Tracked website analytics and reported findings to clients.
  • Executed updated marketing plans to increase branding exposure, customer traffic and sales.
  • Analyzed consumer behaviors and market trends, adjusting email and advertising campaigns based on current knowledge.
  • Oversaw multiple accounts and worked diligently to meet and exceed performance goals.
  • Brainstormed creative methods to relate content to target demographics.
  • Directed day-to-day operations by spearheading implementation of short-term and long-term strategies to achieve business plan and profitability goals.
  • Conducted performance reviews providing coaching and feedback to benefit both company and employee.
Vinedress LLC - Lead PPC Specialist
City, STATE, 12/2019 - 05/2021
  • Planned, implemented and maintained successful SEO strategies.
  • Collaborated with content contributors to build optimization strategies.
  • Monitored metrics such as redirects, click and bounce rates and other KPIs to proactively optimize campaigns.
  • Developed attractive and engaging print and digital ads.
  • Collaborated with marketing staff to develop strategic advertising plans focused on specific customer or market areas.
  • Directed social media and digital marketing strategy and initiatives to promote brand building, guest retention and revenue-focused activities.
  • Tracked website analytics and reported findings to clients.
  • Improved landing pages and marketing descriptions by utilizing writing skills and SEO tools.
  • Assessed data and issues and directed concerns to business unit leadership.
  • Prepared forecasts and identified trends through data analysis and tracking.
  • Analyzed and monitored engagement processes to determine site glitches.
  • Identified trends through assessment of competitor activities.
  • Monitored client accounts for questions and feedback to provide exceptional experience for customers.
Atrox IT LLC - Social Media Content Coordinator
City, STATE, 06/2018 - 12/2019
  • Directed social media and digital marketing strategy and initiatives to promote brand building, guest retention and revenue-focused activities.
  • Utilized Instagram , YouTube and Facebook to promote products, services and content.
  • Monitored website and social media traffic.
  • Posted useful, creative and timely content on social media, blog and website.
  • Served as main point of contact for clients, answering questions and responding to messages.
  • Monitored user comments and moderated activity.
  • Devised digital media strategies to optimize reach and engagement with content.
  • Created graphics and captured original photography to develop visual assets for content.
Alorica Inc - Assistant Supervisor -Digital Marketing Associate
City, STATE, 02/2016 - 01/2018
  • Monitored social media for trending news, ideas and feedback.
  • Developed targeted content for Pinterest, Facebook and Instagram platforms.
  • Researched latest trends and conducted market analysis.
  • Researched and evaluated competitor marketing and digital content.
  • Answered email and social media messages according to prescribed policies.
  • Contributed input toward advertisements targeting specific users or promotions.
  • Monitored and evaluated web analytics to recommend proactive adjustments to strategies.
  • Designed, managed and maintained company website by writing content, directing video designs and designing email, HTML and in-text email promotions.
  • Developed improved digital content for website and social media platforms.
  • Developed social media initiatives and created daily content on Facebook, Twitter, Instagram and emerging social platforms to engage current fans and acquire new ones.
  • Recruited and hired talented professionals with drive and dynamic skills to build success within organization.
  • Conducted performance reviews providing coaching and feedback to benefit both company and employee.
  • Spearheaded social media initiatives and created digital content for Facebook, Twitter and Instagram.
  • Hired, trained and mentored sales and marketing staff dedicated to employing Google AdWords, Google Analytics and other SEO techniques and metrics sources.

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Resume Overview

School Attended

  • University of Lagos
  • Motion Pictures Institute of Michigan
  • Google Digital Garage
  • Hubspot Academy

Job Titles Held:

  • Team Lead -Digital Advertising Specialist
  • Lead PPC Specialist
  • Social Media Content Coordinator
  • Assistant Supervisor -Digital Marketing Associate

Degrees

  • Bachelor of Arts
  • Associate of Arts
  • Certificate of Achievement
  • Certified Social Media Manager

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