Sr. Director Product Marketing resume example with 20+ years of experience
Jessica
Claire
resumesample@example.com
(555) 432-1000,
Montgomery Street, San Francisco, CA94105
:
Executive Profile
Innovative executive, sales, and marketing professional experienced in fast paced cutting edge technology. Offering outstanding presentation, communication and cross-cultural team management skills. High-energy, results-oriented leader with an entrepreneurial attitude.
Skill Highlights
Leadership/communication skills
Product development
Product marketing
New product delivery
Sales
Team leadership
Collaboration
Education
Texas Tech UniversityLubbock, TX.Expected in 1992 ā āBachelor of Science:Electrical Engineering - GPA:Electrical Engineering
Core Accomplishments
Product Marketing:
Initiated new organizational structure, processes, and marketing strategyĀ which resulted in new vison and direction for the company and revenue growth.
Launched a new product introduction methodology to align with R&D to drive revenue and customer experience, which fueled operational effecitiencey internally and for customers.
Sales:
Spearheaded new sales growthĀ program which increased overall team results by 120%.
Staff Development:
Mentored and coached employees both in the US and abroad resulting in a increased productivity and high potential employee growth.
Directly responsible for company vision and direction.
Define and create global āGo to Marketā strategy and vertical focus. Duties
included product documentation, roadmaps, strategy, and brand recognition. I
led global teams of product marketing, demand generation, branding, events, and
digital marketing.Ā
ā
Created global "Go to Market" strategies to align and growth revenue and market share in specific targeted verticals and regions.
Accountable for driving revenue target of $1.2B annually.
Resposible for driving sales funnel growth by 30%.Ā
Defined a strategic vision
and direction for future growth and global expansion to increase top line
revenue by 15%.
Accountable for PR tied to increased stock value through product marketing.
Developed metrics and KPI's
for measuring customer growth and expansion through product marketing and
solution
selling
AT&T - Director-Product Management for Marketing & Global Strategy Mobile Resource Management- AVL Fleet so City, STATE, 2015 - 08/2016
Responsible for driving partnership with external vendor for fleet tracking solutions. Ownership of AT&T Fleet solutions products, pricing, and promotions.
Responsible for $150M in yearly revenue
Developed production targets for vendor sales and customer contracts
Created process for tracking portfolio shift from CAPX to OPTX model.
AT&T - Director-Product Marketing Manager for Marketing & Global Strategy Software Defined Networks/Network City, STATE, 2014 - 2015
Ā Launched new ATT product suite "Network on Demand". Responsible for creating sales amd marketing processes for AT&T's Network on Demand product suite. Created the customer experience, customer presentations, "Network on Demand" product documentation and support for product launch.
Drive new sales revenues in excess of $100M in year one.
Added over 100 new customers in the first 90 days.
Drive new sales results for AT&T's software defined networks and o Increased net revenue growth by 20%.
AT&T - Director-Technical Project Management Technology Development Technology Service Realization. City, STATE, 2013 - 2014
Create a team to compile the strategic vision of the Chairman for future growth.
Engage the functional business units to focus on the newly created strategic plan.
Developed structured cadence, milestones, business plans, and processes for strategic future vision.
Created the roadmap and steps for success for each business unit for chairman's future vision.
Executed the plan and initiatives outlined by the organization to succesfully drive new technology growth and vision.
AT&T - Director of Sales-Government, Education and Healthcare City, STATE, 2008 - 2013
Managed a national team dedicated to driving sales revenue and customer retention.Ā
ā
Generated $230M in revenue annually.
Led in sales revenue targets with 24% new sales growth
Verizon Wireless - Sr. Sales Manager - Data Sales/Data Sales Engineer City, STATE, 2002 - 2008
Managed a team responsible for new growth in the the wireless US market.
ā
Accomplished the successful introduction of CDMA data to the wireless market.
Implemented methods and procedures for the data sales team to drive adoption rates.
Developed sales requirements and measurements for enterprise to initiate data sales with new and existing customers.
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Resume Overview
School Attended
Texas Tech University
Job Titles Held:
Sr. Director- Product Marketing
Director-Product Management for Marketing & Global Strategy Mobile Resource Management- AVL Fleet so
Director-Product Marketing Manager for Marketing & Global Strategy Software Defined Networks/Network
Director-Technical Project Management Technology Development Technology Service Realization.
Director of Sales-Government, Education and Healthcare
Sr. Sales Manager - Data Sales/Data Sales Engineer