Sr Manager Brand Supply And Demand Planning resume example

Pulp Riot, Baxter - ($39.89M)

• Successfully led team to meet corporate objectives for 2019, inventory goal ($8.29M brands combined), Sales goal ($40.16M brands combined)
• Managed the development, review, and implementation of consensus forecast for use in financial, production and strategic planning processes for Baxter and Pulp Riot
• Identified areas of risk and opportunity to the business plan due to internal and external factors; provided alerts to Senior Management to drive strategic change buy using customer behavior in transaction data
• Trained, and provided technical direction to Pulp Riot team members in Sales, Marketing, and Planning resulting in improved consensus process, financial trend planning, and promotional planning
• Successfully interacted & collaborated with Sales, Marketing & Finance partners in the development of the forecast for 2020 budget by sub brand
• Provided clear monitoring of performance vs. the forecast throughout the month and identified key changes in business or new trends
• Analyzed forecast variation and deviation and used information to minimize out of stocks, prevent the build of excess & obsolete inventory, and alerted marketing of any potential short to mid-term supply constraints and informed them of new safety stock levels
• Established new cadence of managing the product catalogue to help analyze SKU effectiveness and efficiency with marketing with the goal to guide and drive SKU rationalization
• Monitored the performance of new launches and marketing promotion plans versus the forecast and conducted Launch & Promotion Post Mortem Meetings to improve on marketing strategy and monitor performance vs ambition
• Managed monthly planning cycle and ensured the quality of demand and orders are passed to plant and affiliates
• Effectively challenged the viability of new launches by reviewing demand of marketing brief in order to avoid creation of excess product and provided alternatives to marketing of excelling categories within division
• Created multiple reports in Excel using EIW queries on raw data files. Used by marketing, sales, and operations to determine go to market strategy, analyze service level, slow moving inventory etc.

Hair Color, Beauty Categories ($144.9M)

• Successfully lead Supply Chain Team to achieve corporate objectives for 2016, 2017, and 2018 financial margin goals (40.1% Product Margin), inventory goal ($21.39M), and excess and obsolete goal ($7.24M)
• Managed and developed talent for three Demand Planning Analysts of which one was promoted to Demand Planning Manager and one Store Replenishment Analyst for 39 L'Oreal Partner Brands
• Analyze inventory levels and support development of replenishment strategy based on current sales trends for Hair Color, Beauty and Tools Brands
• Conducted monthly business meetings in partnership with category directors, VPs, and channel GMs on direction of business and causes of variance to forecast for Beauty, Color, and Tools category and developed strategies with cross functional teams during meeting to drive top line sales and decrease unproductive SKUs
• Developed quarterly business plans by providing sales forecasts based on historical analysis, trends, future product launches and promotional events which involved leading team in developing forecasts in conjunction with Category Directors and Finance
• Analyzed customer purchasing behavior to help Category Management to determine best opportunities for sales growth and identify new trends within SalonCentric, resulting in expansion of customer base and higher SKU productivity
• Reviewed store assortment decisions and recommended changes to assortment that would optimize inventory while having minimal impact on sales and service
• Analyze inventory levels and related factors to effectively manage inventory stock levels consistent with usage rates, material substitution and shelf life requirements across all brands
• Collaborate with key vendors to drive improvements on key metrics, such as fill rate, lead time and out of stock for categories with few complexities
• Partner with multiple Category Director and VP to build and execute plans and actions to support beauty, color, and tools category and company's financial targets and objectives
• Designed and implemented promotional/new launch planning cycle to help identify promotional and new business opportunities, risks, and action steps by channel to be executed by planning and allocation team
• Built Financial Analysis in New Vendor process which helped clearly identify risks in supply planning and allocation of launching products

Cosmetics, Nail Categories ($26.9M)

• Responsible for accurate purchase & sales forecast with timely implementation of changes on new launches and promotional items which resulted in high forecast accuracy of 77% which was used as S&OP information for senior management
• Created Purchase Orders and followed up on receipt in DCs to ensure new product launches and limited edition pre-packs launched on time
• Managed addressing pricing issues for invoices and purchase orders discrepancies and addressed overages and shortages as needed which resulted in on time payments to the vendor and achieved early payment discounts
• Reviewed trends in on shelf availability to determine if store stock outs are increasing in order to determine additional inventory to purchase which resulted in successful sales events i.e. Summer Blow Out & Winter Blow Out
• Reviewed DC cuts to identify any gaps in inventory and communicate ETA's and reasoning of why items were out of stock along with reviewing forecasts with vendors to reduce the out of stocks and increase service
• Reviewed forecast accuracy and variances in forecast for prior month and made adjustments on flow items, launches and key promotional items, required to know the variances from pass to pass and explain to senior management
• Required to identify overstock items and defective items from brands to Category Management in order to return to vendor
• Responsible for analysis on items that needed to be broken down out of pre-packed items to prevent unproductive inventory
• Responsible for allocation on promotional items and recommended store levels that needed to be set
• Responsible for SAP consumption outliers and reviewed with Service Level Manager for sign off
• Responsible for sizing drop in promotions for each brand and quantifying margin buy opportunities in those promotions
• Provided ad-hoc reporting and analysis for brands as needed
  

• One of only 4 students selected to support this highly competitive project; further selected as project leader
• Sourced and analyzed key market data to evaluate performance efficiencies of lighting products, resulting in improved sourcing strategies for PSE&G
• Provided ROI analysis that highlighted profitability of converting from traditional lighting sources to LED sources, which empowered client to move forward in conversion planning
• Collaborated frequently with the client to develop and discuss sourcing strategy recommendations based on global market trends reporting and analysis