Decisive sales manager who drives company growth through creative and innovative marketing strategies. Skilled at analyzing market trends and customer needs to develop highly-effective and targeted marketing campaigns.
Start-up specialist with 9 years in marketing and advertising. Brand development for new company and product placement. Account management expert with skill in market forecasting and projections. Expertise in both on-line and B2B sales campaigns and strategy. Solid understanding of digital marketing, including SEO, PPC, SEM, social media marketing and sales.
Tri Cascade focuses on bringing leading edge ZigBee wireless innovations for Home Energy Management Systems (HEMS), Home Area Networks (HAN) and Home Energy Gateways (HEG) into the hands of consumers and home builders.
Energy Efficiency Management, Home Entertainment Networking, Home Automation and Device Control Systems.
Start-up; I now have over 4000 dealers, system integrators, retailers, installers and PR in my database. Won CES Innovation Award for Smart Energy 2010.
Created sales strategies to promote advertising offerings and motivate larger deals.Completed strategic competitive analysis by assessing strengths and weaknesses of competitors.Managed new product and content releases.Promoted brand awareness through SEO optimization and attractive web design.Prepared detailed marketing forecasts on a daily, weekly and quarterly basis.Wrote creative and engaging briefs for internal and external agencies.Developed innovative product solutions grounded in clear understanding of customer needs. Built ROI scenarios for existing clients for retention and exponential growth and revenue goals.
•43 billion dollar software & storage company
•Global responsibility for all large outsourcers; Accenture, CSC, IBM, etc.
•Matrix selling with national management & local country managers
•Sign enterprise agreements with multi-year maintenance
•18 million annual quota achieved and exceeded
•Design business as usual cases versus acquisition, maintenance & integration contracts
•Sales meetings participation & leadership
•Proficient with CRM systems including Sales Force & accurate reporting
•Motivate team by example and their individual goals
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