Enthusiastic and growth-oriented commercial construction sales trainer and leader. Dedicated and passionate to help revolutionize the commercial construction industry during this time of digital transformation. Strong desire to help create something special that removes industry constraints and improves efficiencies. Clear understanding of software sales cycle, sales process and sales leader coaching. All about reliability, organization, problem solving, removing obstacles through open communication, and ensuring success of team, company, clients and industry.
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Regional Sales and Business Development Manager in the Southern California commercial construction space. Hire, onboard and success path training/leading of sales team utilizing LMS and presentation tools. Proven record of developing up to 91% of sales team to President's Club high-performance honors.
● Coach team to identify client problems and present solutions to sell SaaS, digital, print and network marketing solutions to Subcontractors, general contractors, architects, engineers, owners, and manufacturers and suppliers.
● Developed 7 KPI processes to increase quality service and sales by focusing on buyer relationship, new customers, on-boarding, service, loss control, and maintaining / increasing customer base.
● Participated in quarterly corporate meeting to contribute to the company's direction.
● Collaboration with product and marketing teams in branding, sales and marketing strategies through innovation, development, and execution. Utilized technology including EZ Text, Sly Broadcast, Google mail merge, Quickmail, Mailchimp, Convertkit, Certified letter software, CRM's Pipedrive and Streak, and Webinar Jam.
● Delivered 40% increase in user base by deploying LinkedIn, email campaign using Mail Merge with Google sheets, Pipedrive, and direct mail using the California Contractor Board database.
● Eliminated 60% of office cost by redirecting sales to individual territory management and adding on-demand meeting locations through Liquid Space, creating a $40,000 annual cost savings.
● Expanded Los Angeles Region territories from 8 to 11 in first 2 years by growing and splitting high-growth territories.
● First Regional Sales Manager of 30 regions in the nation to exceed goal by $1.2 Million, in first two years.
● Used Survey Monkey, Bucket.io and email campaigns to gain market insight of 1250 customers raising customer satisfaction.
● Achieved 25% increase in revenue in 105-year-old brand in first 2 years. Grew market every year since.
● Innovates running training by developing 5 Speed Running training methodology and SaaS solutions to help athletes improve their running and help coaches train, manage, and communicate with their teams.
Started as Telephone Sales Manager, and regularly promoted to Premise Sales Manager, Key Account Sales Manager, Sales Operations Manager, Sales Training Enablement Manager and General Manager
● Hired, onboarded, trained and coached countless award-winning sales associates, helping to develop and transform many from telephone representative to key sales account and management roles.
● Grew market upwards of 30% consistently year over year by selling product and services included SaaS, Web sites, mobile sites, Google Ad Words, SEO, reputation management.
● Coached Sales associate in high performance mind set, organization, time management and technical sales skills, including discovery, presentation and closing.
● Managed 12 premise sales consultants and support personnel in generating $30 million annual revenues for Los Angeles County
● Leveraged analytical skills to evaluate pricing, market conditions, and competition to optimize market penetration.
● Utilized leadership skills to execute strategic and tactical plans and initiatives.
● Personal interaction with customers through surveys, using Survey Monkey and face-to-face feedback sessions.
Ongoing company training and self-study in business, startups, entrepreneurship, sales and marketing
Marketing Certifications
IAB Lead Generation Certified
Google Lead Adwords Certified
Yahoo Lead Marketing Certified
Sales and Coach Certifications
ASEP Certified
USATF Certified
RRCA Certified
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