(555) 432-1000,
Montgomery Street, San Francisco, CA 94105

Accomplished, results-driven Professional recognized for building strong brands and making impactful contributions to strategic business development. Respected for marketing instincts and a demonstrated history of success in applying integrated strategies to lead marketing campaigns and retention programs which increase revenue margins. Recognized as a dynamic team leader with a keen ability to satisfy clients' unique needs. Consistent and proven record of success in providing creative solutions to complex problems.

  • Public Relations
  • Project Management
  • PPC Optimization
  • Usability & Testing
  • Customer Retention
  • eMail and Mobile Marketing
  • Team Leadership
DeVry Technical School North Brunswick, NJ Expected in 2002 Certified Network Administrator (CNA) / Certified Network Engineer : - GPA :
Monmouth University West Long Branch, NJ Expected in 1994 Bachelor of Science : Finance Economics - GPA :
Technical Skills
  • Programming: HTML5, CSS, JavaScript, Ruby On Rails, VB Script, SQL, C++
  • Project Management: Ms-Project, PM Certified
  • Desktop Publishing Software: Photoshop, Illustrator, Digital Publishing Suite
  • Initiated a direct, daily mass electronic mailing campaign to over 55,000 subscribers, which resulted in an 18% growth of customer base within six months and a 76% customer retention rate
  • Oversaw marketing product launches, including public relations, direct mailings, trade shows, training, and e-mail campaigns
  • Increased sales by 30% and web traffic to over 18K unique daily visitors, attaining a top 100K Alexa Internet Ranking
Us Government Other Agencies And Independent Organizations - Project Manager
Burbank, CA, 09/2010 - Current
  • Tactical Gear Stop provides mission-essential equipment and gear to members of the United States Armed Forces.
  • Oversee six staff members at two sites; Responsible for talent acquisition, retention, and training and development initiatives Manage multiple contracts with manufacturers and vendors to achieve and maintain optimal wholesale pricing Negotiated and awarded a five-year contract to open retail locations on two U.S.
  • Armed Force bases Generate innovative methods to increase revenue and profit margins by integrating new product lines Reduced excess inventory by modifying logistics, reorganizing distribution channels and delivery times Achieved $950,000 in sales during the first year; Increased sales progressively in year two by a total of 9.5%.
Mindbody, Inc - Marketing Project Manager
Scottsdale, AZ, 02/2004 - Current
  • eNail Supply is an online store which provides a superior range of beauty products, including nail supplies
  • Conceptualized a B2C and B2B e-tail site which, within 18 months, exceeded $1.3M in annual sales; Increased annual sales by 15%
  • Operate an engaging site with integrated content that creates a positive shopping experience and loyal customer base
  • Implement, analyze, and adjust hypothetical campaign scenarios, using Google Analytics, to gain insight on future, penetrable markets; Aligned authoritative SEO and custom content with the recent panda and penguin updates, established as the new algorithm by Google
  • Recruit industry-specific social marketing experts to provide high-quality content for web publication
  • Integrated a PPC online advertising plan; Utilized Omni-channel retailing to create a seamless, accessible shopping experience for consumers; Adhered to strict budget guidelines to measure success and ROI
  • Established a strong brand development program and an audience-driven focus, resulting in high customer retention
  • Assembled an impactful content-writing team to strengthen product descriptions, further enabling more effective SEO results; Led the team during the deployment of press release sites and other initiatives
Aaron's - eCommerce Project Manager
Lebanon, OR, 02/2002 - 03/2009
  • Product Wizard, Inc. an online law enforcement, EMS, and fire supply store.
  • Develop and successfully launch a B2C website, resulting in $1.2M in sales revenue by the site's third anniversary
  • Supervise multiple employees across functional lines (i.e. Outside Sales, Shipping, Customer Relations, Accounting)
Veolia - Project Manager
Latham, NY, 04/2001 - 02/2002
  • ServiceWare is knowledge management software for companies offering multi-channel call center and help desk support.
  • Present, design and establish a workflow method for Reuters call support center in the United Kingdom
  • Implement a knowledge management package which integrated with the existing call center solution
  • Successfully structure and migrate 12 years of previous call center data into ServiceWare's knowledge system
  • Design and establish a knowledge management training program encompassing all 88 call center employees
  • Improved Reuters call center efficiency by 72% using cleaner more streamlined processes leading to a reduction in staff and overall cost savings of €812,000
  • Reduced call center resolution time by 16% resulting in a great productivity for each employee.
Carolina Handling - Information Technology Director
Greenville, SC, 08/1998 - 04/2001
  • Provides legal, financial and corporate professionals with a suite of services and secure web-based tools to gather organize and manage the confidential and time-sensitive information related to their SEC regulatory filings.
  • Oversaw complete support for information technology needs of 4800 nodes, oversaw 14 diverse locations, managed 17 IT department employees and maintained 97 servers
  • Design, demonstrate and implement Merrill Direct a simplified SEC filing product meant for small to medium publicly traded corporations, resulting in a 55% cost savings for the filing company
  • Strengthened sales department by providing technical support while visiting potential clients
  • Provide key organization and structural capability to centralize server infrastructure in two data centers, reducing costs by 28% per year.

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Resume Overview

School Attended

  • DeVry Technical School
  • Monmouth University

Job Titles Held:

  • Project Manager
  • Marketing Project Manager
  • eCommerce Project Manager
  • Project Manager
  • Information Technology Director


  • Certified Network Administrator (CNA) / Certified Network Engineer
  • Bachelor of Science

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