Multicultural Sales and Development Rep Resume Example
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MULTICULTURAL SALES AND DEVELOPMENT REP
Summary
Accomplished and dynamic professional, with 9 plus years of internal experience at a Major Record label and City Appointed Multicultural Board position. Consistently recognized for effective project and client relationship management exceeding benchmarked goals and ability to develop new creative concepts to attract new clients and increase revenue from existing clients delivering profitable solutions, and propel company growth. Goal oriented and highly motivated individual with advanced presentation and relationship development abilities, with record of accomplishment of success in improving sales and customer relations to ensure profit turnarounds. Self-motivated and efficient with a valuable track record in business development and account management strategies, with proven ability to work effectively in busy environments with positive results. Proactive with excellent interpersonal and communication skills, experienced in working with different personalities including clients and vendors as well as working on own initiative.
Skills
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Experience
April 2019
to
March 2020
Visit Tampa Bay (MLK Parade/India Fest)City , STATEMulticultural Sales and Development Rep
- Assisted in successfully securing multiple major multicultural conventions including; Prince Hall Shriner's, Omega Psi Phi Fraternity Inc., Kappa Alpha Psi Fraternity Inc., the Latin American Motorcycle Association, The Church of God in Christ-AIM Convention, and The International Indian Film Awards, (IIFA) also known as Bollywood.
- Focused on communications between partners and clients and planed the logistics of multicultural meetings or groups selecting Tampa and Hillsborough County.
- Connected visiting groups and events to local businesses to further grow and encourage economic prosperity in the community.
- Under the supervision of the President, developed multicultural and community outreach initiatives to measurably increase tourist visitation and spending.
- Assisted with creating a inclusive community tourism plan that encouraged community-wide developments to support the tourism industry.
- Created a multi-year strategic plan specific Visit Tampa Bay that guided long-term strategies to responsibly increase and maintain visitation.
- Managed genuine relationships with municipal, community and business leaders to further promote the mission and generate revenue from private sources.
- Utilized and enhanced existing and new relationships by converting tourism related feedback and city/community needs into actions.
- Managed multicultural initiatives that created an inclusive tourism environment.
- Promoted the use of tourism sponsorships, the development of popular tourist events, and showcasing the various cultures in the County and City.
- Assisted other County departments when their businesses required community outreach.
January 2016
to
February 2019
Beam Suntory Beverage Inc. (Curtis 50Cent Jackson)City , STATERegional Sales & Marketing Manager
- Developed relationships and established credibility with retail chain stores wine/liquor managers and other store personnel in assigned territory.
- Developed maintained and grew the sales of the company in the assigned territory.
- Conducted regular sales calls to assigned accounts to develop and maintain customer relations and satisfaction with service provided.
- Opened new retail accounts as well as aggressively pursuing new restaurants and venue accounts to place our wine and liquor products.
- Responsible for increasing distribution and volume across the key on premise and key off-premise accounts.
- Assisted wholesaler representative with the selling-in of trade solutions, sampling activations, and POC placement.
- Implemented sales performance measures and targets using brand priorities with wholesalers while assisting in achieving expected results.
- Made daily decisions regarding retail inventory levels using past sales history, sales data tools, and changes in climate, competitive activity and special promotional activities.
- Utilized sales history, data tools, and competitive activity to manage territory and retailers.
- Executed events and promotional activities - sampling, engraving, training (may include evenings and weekends).
- Reviewed target account analysis and reports to ensure brands are performing at the top of class levels for all assigned accounts.
- Communicated with all departments as necessary. Improve velocity in accounts by building displays, driving distribution, displaying POS items, educating retail employees, hand selling, sampling, securing features, and developing promotional programs.
May 2014
to
December 2016
Universal Music Group (Quality Control Music)City , STATEA&R Event Manager
- Manage and schedule meetings, showcases, and calendars artist clients.
- Coordinated sessions for artist clients with producers and songwriters.
- Handled travel and itineraries for A&Rs and artist clients.
- Acted as a liaison between the label, artists, and management companies that represent them.
- Worked closely with all departments including marketing, publicity, sales, product management, finance and legal.
- Assisted and participated in coordination of record production.
- Maintained and develop relationships directly with artists.
- Scouted and researched new artist, songwriter, and producer talent.
- Provide all levels of support including phones, expense reports, travel, and studio bookings.
- Established, developed and maintained good relationships with industry publishers, songwriters, producers, managers, agents, and attorneys in order to generate and identify new business opportunities and partnerships.
- Conducted evaluation and provided recommendations, marketing strategy, branding, distribution and promotional partnerships for product releases.
- Handled negotiations of deal points, licenses, and budgets with different vendors.
- Coordinated with senior management across multi-divisions including marketing, distribution, new media, and business affairs, on creative direction, progress, and strategy.
- Booking agent where responsibilities include first point of contact for customers, answering emails/phones with quotes, invoices and product information.
- Tailored packages for large schools,corporate groups, & venues.
- Updated and created content for social media networks, website and design to assist in marketing and revenue.
Education and Training
December 2016
North Carolina Central UniversityCity, StateBachelor of Arts: Political Science/Behavioral Sciences
Accomplishments
- A3C Festival 2014-2019
- Martin Luther King Parade 2020
- India Film Festival 2020
- Art Basel Miami 2014-2019
- NBA Phoenix Suns 2017
- AUC Homecoming 2014-2019
- Super Bowl 2007
- HIP HOP Awards Atlanta 2014-2019
- Winter Music Conference 2016
- SXSW Music Festival 2016-2018
- Rolling Loud Miami 2018-2019
- Howard Homecoming 2016
- Revolt Music Conference 2014-2016
- North Carolina Central University Music Industry Seminar 2018
- CIAA Tournament 2014-2016
- Raleigh Day Music Fest 2018
Additional Information
Kappa Alpha Psi Fraternity Inc.
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School Attended
- North Carolina Central University
Job Titles Held:
- Multicultural Sales and Development Rep
- Regional Sales & Marketing Manager
- A&R Event Manager
Degrees
- Bachelor of Arts : Political Science/Behavioral Sciences
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