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marketing planner resume example with 20+ years of experience

Jessica Claire
  • Montgomery Street, San Francisco, CA 94105 609 Johnson Ave., 49204, Tulsa, OK
  • Home: (555) 432-1000
  • Cell:
  • resumesample@example.com
  • :
Summary

Enthusiastic and results-focused Executive/Administrative Assistant with track record of supporting business operations through the coordination, management and execution of administrative, operational support and marketing tasks. Career marked by experience working with cross functional departments, customers and vendors at all levels of the organization.

Highlights

High-volume B2B / B2C Marketing

Executive & Administrative Support

Strategic & Tactical Planning

Complex Problem Solving

Documentation Management




Executive Communications

Recording/Reporting

Time & Resource Management

Project/Program Management

Client Engagement

Accomplishments

Promotions earned at W.L. Gore & Associates and Bimbo Bakeries.

Formally recognized for job excellence with Above and Beyond the Call of Duty Award.

Experience
Marketing Planner, 2012 to 2015
Bass Pro ShopsAvon, OH,
  • Developed and implemented integrated marketing programs/campaigns, social media tactics and public relations to increase brand exposure.
  • Authored and created various marketing materials and documentation.
  • Managed multi-million dollar budget for 2 brands.
  • Implemented new web strategy
  • Analyzed and retained fulfillment vendor, resulting in a 40K savings year over year.
Marketing Communications Account Coordinator, 2010 to 2012
Aktiebolaget ElectroluxSpringfield, IL,
  • Developed innovative marketing communications materials, coordinated trade shows and facilitated product launches.
  • Maximized bottom-line results by facilitating RFQs, investment approvals and purchase order requisitions as well as working closely with commodity buyers to maintain sufficient inventory levels of media materials.
Marketing Services Consultant, 2009 to 2010
Rich Products CorporationAndover, OH,
  • Delivered valuable consulting services for a top-notch marketing services team by proofreading and editing copy for all collateral materials throughout a fast-paced media department.
Trade Marketing Manager, 01/2008 to 01/2009
Stonebridge CompaniesEnglewood, CO,
  • Developed and managed trade promotional schedules for non-national grocery chains in order to create trade marketing strategies and gain market share within key channels.
  • Managed a $30M budget, introduced promotional calendars and fact sheets and coordinated sales incentive contests.
Category Analyst, 2002 to 2008
Moog Inc.East Aurora, NY,
  • Led non-promotional incremental funding, encompassing processing of fixture/display invoices, charitable expenses and bill-back deductions.
  • Received recognition for job excellence with Above and Beyond Call of Duty Award.
Office Manager, 1999 to 2002
Atlas Executive ConsultingWashington, DC,
  • Provided oversight of office operations, driving account and revenue growth through the coordination and execution of daily tasks, as well as managing a team of account personnel through effective coaching and leadership.
  • Directly accountable for managing accounting tasks, including accounts payable, accounts receivable and taxation.
  • Administered and managed a $1.5M manufacturing and administrative budget, including designing budget review cycles and generating fiscal reports to increase cash flow, budgets and revenue cycles.
  • Coordinated all recruiting and retention policies; wrote job descriptions for accounting/admin roles.
  • Defined compensation and benefits packages for new employees.
  • Increased productivity by implementing computerized reporting mechanisms.
Administrative Assistant, 01/1994 to 01/1999
Cramer-KrasseltCity, STATE,
  • Directed administrative operations for one of the top 100 advertising and public relations agencies in the country.
  • Managed a broad scope of responsibilities, including documentation management, compliance management, database management, client relations, public relations and schedule administration.
  • Managed new business development leads, media relations, schedules and sales documentation for department staff, providing assistance with daily tasks as needed.
  • Designed, distributed and established quality control processes for all public relations documentation.
  • Administered and maintained client/contact database, ensuring accuracy and completeness of information.
  • Supervised and facilitated training for department staff on all technologies and processes.
  • Provided comprehensive administrative support to the Director of Public Relations, including managing calendar, drafting correspondence and preparing reports.
  • Implemented quarterly reports of press clips for demonstration of added value in the media for clients.
  • Streamlined operational and administrative requirements, while enhancing efficiency, performance, quality and productivity.
Executive Assistant, 1990 to 1994
Sulcus Hospitality GroupCity, STATE,
  • Capitalized on strong administrative skills to provide direct support to company executives, including CFO and VP of Sales.
  • Accountable for managing daily office functions, including client interactions, calendar and report preparation.
  • Coordinated travel arrangements and scheduled meetings as required.
  • Drafted and edited correspondence for executives, ensuring accuracy of all content.
  • Tracked global sales figures, maintained supply inventory and directed maintenance requests for assets.
Education
Bachelor of Science: Education, Expected in to Western Michigan University - ,
GPA:
Education
Affiliations

Member - American Marketing Association

Skills

Accounting, accounts payable, accounts receivable, administrative skills, administrative, Administrative Support, Adobe Acrobat, advertising, benefits, budgets, budget, cash flow, coaching, compliance management, consulting, content, CRM, Client, clients, client relations, Data Management, database, database management, designing, Documentation, drafting, driving, editing, fast, inventory levels, leadership, Lotus Notes, Director, managing, marketing strategies, marketing, market, marketing communications, marketing materials, materials, media relations, meetings, Access, Excel, Microsoft Office Suite, office, Outlook, PowerPoint, Word, new business development, Oracle, personnel, policies, press, Problem Solving, processes, Program Management, proofreading, Public Relations, quality, quality control, QuickBooks, Recording, recruiting, reporting, Sales, Strategic, supply inventory, trade shows, travel arrangements, web strategy

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Resume Overview

School Attended

  • Western Michigan University

Job Titles Held:

  • Marketing Planner
  • Marketing Communications Account Coordinator
  • Marketing Services Consultant
  • Trade Marketing Manager
  • Category Analyst
  • Office Manager
  • Administrative Assistant
  • Executive Assistant

Degrees

  • Bachelor of Science

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