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Marketing Manager/Senior Graphic Designer Resume Example

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AMANDA
PEARSON
Professional Summary

MARKETING MANAGER Expertise in Graphic Design and Social Media Campaigns Creative professional with 17-years' experience in logistics and customer relationship management. Proven success for developing, implementing and managing social media campaigns resulting in increased customer engagement and increased sales. Talent for building new relationships with community business partners with strong problem-solving skills, able to manage time-sensitive projects. Experienced Graphic Artist and Designer bringing six years' experience applying technical and creative abilities to diverse customer projects. Highly effective at collaborating with artistic, project, production and administrative leadership to complete tasks according to budget and schedule goals.

Skills
  • Client / Public Relations
  • New Market & Customer Development
  • Media Content Creation
  • Social Media Marketing
  • Problem Solving/Analyzing
  • Quality Assurance
  • Brand Identity
  • Customer Relationship Management
  • Event Planning
  • Graphics Design
  • Problem Solving
  • Process Improvement
  • Public Relations
  • Production/Print Layouts
  • Photography composition
  • Illustration
  • Image manipulation
  • PC and Mac platforms
  • Operational Improvement
  • Team Building/Management
  • Process Improvement
  • MS Office
  • Customer Service
  • Regulatory Compliance
  • Relationship Development
  • Problem Resolution
  • Troubleshooting
  • Data Analysis
  • Video Editing
Education
The Art Institute of PittsburghPittsburgh, PA12/2014BA: Graphic Design

Dean's List

Texas A&M University - CommerceCommerce, TXBachelor of Science: Computer And Information Sciences

6 credits remaining to complete degree

Central Texas CollegeKilleen, TX12/2008Associate of Applied Science: General Studies
Department of The ArmyFORT HOOD, TEXAS2007Leadership Course: Basic Non-Commissioned Officers Course (BNCOC)

Top 20% of my graduating class.

Cornell UniversityIthaca, NY06/2020Certificate: Marketing Analytics
Accomplishments
  • Introduction to CMMI V1.2 ISO 9001 Internal Auditing ITIL Foundations CMMI Appraisal for Process Improvement Founding member of the Quality Review Board (QRB)/Software Engineering Process Group (SEPG) Recognized by CEO for creating and managing a mission-critical SharePoint site.
Affiliations
  • Rotary International
  • American Marketing Association
Work History
The Glaser Group McDonald's- Marketing Manager/Senior Graphic Designer
Houston, Texas04/2014 - Current
  • Established brand identity for company website, marketing materials, promotional materials and social media sites.
  • Dynamic networker and relationship builder with proven ability to connect and establish key influential partnerships.
  • Devised and deployed online marketing plans with effective SEO, social media and viral video campaign strategies.
  • Reduced marketing costs by streamlining marketing roles, leveraging communications materials, monitoring budgets, and developing protocol.
  • Built brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Improved product marketing objectives by constructing communication initiatives and branding strategies to increase client outreach.
  • Developed innovative and targeted collateral to support overall branding objectives.
  • Mentored local personnel on best practices and protocols to maximize productivity.
  • Developed network of related professionals to open up business opportunities.
  • Increased credibility and client awareness by developing technical/non-technical marketing collateral and presentations, public relations campaigns, articles and newsletters.
  • Planned and directed off-site promotional events to attract guests to property.
  • Grew new business connections by strategically networking with industry experts.
  • Improved and boosted brand image by implementing focused marketing campaigns and engaging in professional networking to support outreach.
  • Increased new product sales 15% above national average through suggest sale and social media campaigns
ASTA PUBLICATIONS LLC, GRAPHIC DESIGN INTERN- Graphic Design Intern
Stockbridge, GA01/2014 - 01/2015
  • Created various logos for products.
  • Assisted with design of print materials suchas flyers and ads by producing basic layouts, selecting colors, and tracking down appropriate images.
  • Developed and present proposals for design work to non-profit organizations, business owners and company managerial staff for projects such as exhibit materials and marketing collateral.
  • Developed creative design for marketing packages, including print materials, brochures, banners and signs.
McLANE ADVANCED TECHNOLOGIES- HELP DESK ANALYST/QUALITY REVIEW BOARD MEMBER
Temple, TX01/2008 - 01/2013
  • Maintains and sustains long-term client relationships through continued virtual support and easy accessibility for rush projects.
  • Developed and maintained a six-year working relationship with various Department of Defense agency representatives to provide critical data and connectivity liaison support.
  • Submitted content for a non-profit organization in support of their web-based application.
  • Analyzed data in support of software updates, increasing the Development Department's knowledge on customer processes and application behavior.
UNITED STATES ARMY- MANAGER, UNIT SUPPLY MANAGER, 2E MANAGER
Fort Hood, Texas01/1996 - 01/2008
  • Coordinated and supervised fielding of $1,5000,000 of equipment.
  • Responsible for $8,000,000 of property and equipment.
  • Directly responsible for coordination of maintenance of 24,141 weapons and 29,402 Night Vision Goggles in support of RESET mission.
  • Assisted in developing training program and graphics for incoming commanders.
  • Management of student registration, course schedules, and instructor duties: student ratios, training materials, instructor proficiency, and completion certificates.
  • Increased vendor response and ship time by 70%
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Resume Overview

Companies Worked For:

  • The Glaser Group McDonald's
  • ASTA PUBLICATIONS LLC, GRAPHIC DESIGN INTERN
  • McLANE ADVANCED TECHNOLOGIES
  • UNITED STATES ARMY

School Attended

  • The Art Institute of Pittsburgh
  • Texas A&M University - Commerce
  • Central Texas College
  • Department of The Army
  • Cornell University

Job Titles Held:

  • Marketing Manager/Senior Graphic Designer
  • Graphic Design Intern
  • HELP DESK ANALYST/QUALITY REVIEW BOARD MEMBER
  • MANAGER, UNIT SUPPLY MANAGER, 2E MANAGER

Degrees

  • BA : Graphic Design
    Bachelor of Science : Computer And Information Sciences
    Associate of Applied Science : General Studies
    Leadership Course : Basic Non-Commissioned Officers Course (BNCOC)
    Certificate : Marketing Analytics

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