Marketing Director Clinical Rda Resume Example

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(555) 432-1000,
, , 100 Montgomery St. 10th Floor

Accomplished Medical Marketing professional with demonstrated success in developing and implementing strategic approaches to drive market growth and bottom-line profitability. Strong communicator with natural leadership talent and high energy. Impactful and successful manager proficient in building teams and motivating personnel to new levels of performance.

  • RDA
  • CPR/ AED/ BLS Certification
  • PowerPoint, Wordpress,
  • Photoshop, Illustrator, basic HTML
  • Advanced problem solving
  • Personable, confident, organized
  • Strong customer service background
  • Web site content
  • SEO
  • Audience Targeting
  • Store operations oversight
  • Project management
  • Reliable
  • Group leadership
  • Grammar and linguistics
  • Communication expertise
Education and Training
Harper College Schaumburg, IL Expected in 07/2010 Certification: RDA Registered Dental Assistant Certification: AED/ BLS : Health Education - GPA : Completed an internship with WHDTV World News and was recognized as a broadcast host and Co-Producer in
Belvidere High School/Elgin High School , Expected in High School Diploma : - GPA : GPA: 3.5
Mcdonald's - Marketing Director, Clinical RDA
Omaha, NE, 06/2014 - Current
  • Produced opposing models, study casts and impressions to provide dentists with information on relationship between teeth, gums and dental arches.
  • Marketing deliveries for referring dentists, Manage email campaigns by writing content, proofreading, generating a distribution list, and scheduling emails.
  • Manage all creative content for social media platforms including: Facebook, Instagram, Twitter, Blogs, etc.
  • Draft and schedule educational & engaging company blog posts and other content (videos, graphics, etc.) that represent our brand as the market leader and industry expert.
  • Distribute this information across multiple online channels.
  • Maintain and keep organized inventory of marketing collateral and marketing supplies.
  • Order more supplies when needed and work with vendors to ensure best pricing on promotional items.
  • Manage online advertising & CPC campaigns, such as Google Adwords Manage reporting and analytics for company websites, online advertising campaigns, blog, etc.
  • Coordinate tradeshow logistics and set up (including coordinating the shipment of marketing collateral, completion of required paperwork and forms, etc.) Assist in managing Salesforce data (importing leads, exporting email lists, attaching sales proposals, etc.) and ensuring data is updated and accurate.
  • Generating reports from Salesforce on sales.
  • Assist with website maintenance (making minor changes to content, ensuring information is up-to-date and accurate, etc.) General support for the marketing and sales department.
  • Hold standards high in terms of proper grammar and keen attention to detail.
  • Display above average knowledge of Microsoft Office Suite, including Excel, Word, and Outlook.
  • Experience with Adobe Creative Suite.
  • Experience with web platforms, such as WordPress, and creating infographics.
  • Proven track record of taking initiative and ownership.
  • Executed updated marketing plans to increase branding exposure, customer traffic and sales.
  • Developed and implemented digital marketing plans that incorporate SEO, social media platforms and video campaigns.
  • Leveraged industry trends and competitive analysis to improve marketing campaign performance.
  • Revitalized all facets of client online presence to engage consumers and drive sales.
  • Created and implemented traditional marketing campaigns.
  • Planned and produced highly effective experiential marketing events.
  • Boosted sales by developing new product marketing strategies.
  • Updated web pages and social media profiles with engaging and current content.
  • Generated monthly performance metrics and analytical reports, reviewing and communicating marketing campaign effectiveness to clients.
  • Protected patients by sterilizing instruments and equipment between every consultation.
  • Gathered and reviewed patient records, data and health history to share with dentists for quick and accurate patient assessments, diagnoses.
DiFranco Orthodontics - Marketing Director, Clinical RDA
City, STATE, 01/2010 - 06/2016
  • Dental radiology certified Completed BLS for healthcare providers, along with CPR/AED certifications Operated with great knowledge of Orthotrac Systems Ensured all dental records and information were up to date and ready for the orthodontist upon seating patients Performed classic and digital x-rays Cleaned instruments, rooms, and other working stations by utilizing proper sterilization methods set forth by practice standards and OSHA regulations Assisted orthodontist in all exams and procedures Set and confirmed appointments Gained knowledge in patient care and comfort, as well as the importance of caring for patients with respect and understanding.
  • Assisted the doctor in charting and updating patient chart information.
  • Assisted in keeping patients at ease before, during, and after treatment by explaining procedures and answering questions.
  • Kept inventory of all dental supplies and handled shipments and deliveries.
  • Educated patients on proper nutrition and self-care programs successfully took impressions taken for dental appliances and retainers Assisted in placing and removing orthodontic appliances under direct supervision of the orthodontist Full understanding and comfort completing all records protocol including taking panos, cephs, and 3-D scans.
  • Commended for multitasking abilities; frequently assigned the more difficult procedures and challenging patients.
  • Executed updated marketing plans to increase branding exposure, customer traffic and sales.
  • Developed and implemented digital marketing plans that incorporate SEO, social media platforms and video campaigns.
  • Planned and executed strategic marketing campaigns, encompassing powerful visuals for on-site promotions and rich digital content for online advertising assets.
Aldo Accessories - Store Manager
City, STATE, 01/2008 - 05/2010
  • Performed stock functions such as setting visual directives, checking in merchandise and maintaining merchandising standards.
  • Achieved the stores sales and shrink goals.
  • Greeted and acknowledged every customer, maintained solid product knowledge and all other aspects of customer service.
  • Maintained an awareness of all promotions and advertisements.
  • Assisted in floor moves, merchandising, display maintenance, and housekeeping Assisted in completing price changes within the department.
  • Operated a computerized point of sale cash register and inventory management system: including the accurate entering of sales information: receiving payment for products: processing credit card transactions; making correct change; processing refunds, exchanges and voids; and issuing gift certificates and credit slips.
  • Reconciled daily sales and prepare deposits and end of day reports for management.
  • Utilized a working knowledge of all retail merchandise including price, any special product considerations, and stock location in-store and in the back stockroom.
  • Accurately performed all merchandise receipt processing, including processing in the POS system; merchandise inspection, tagging, stocking and display.
  • Resolved customer problems by investigating issues, answering questions and building rapport.
  • Processed daily paperwork, balanced register drawers, produced staffing schedules and prepared deposits.
  • Oversaw inventory management through cycle counts, audits and shrinkage control.
  • Exceeded team goals and resolved issues by sharing and implementing customer service initiatives.
  • Strengthened work flow productivity by hiring, managing and developing top talent.
WHDTV - Broadcast host/Intern
City, STATE, 03/2010 - 06/2010
  • Interned under the producer to learn day to day management, taping, hosting, conducting.
  • Designed and submitted completed films to News standard guidelines.
  • Wrote headlines and coordinated graphics for up to 4 world news stories daily.
  • Created tightly written news stories crafted from reliable sources.
  • Collaborated with reporters and news directors to achieve content.
  • Presented local news and feature reports in public radio style on both local and national news programs.

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Resume Strength

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Resume Overview

School Attended
  • Harper College
  • Belvidere High School/Elgin High School
Job Titles Held:
  • Marketing Director, Clinical RDA
  • Marketing Director, Clinical RDA
  • Store Manager
  • Broadcast host/Intern
  • Certification: RDA Registered Dental Assistant Certification: AED/ BLS
  • High School Diploma

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