SEARCH

Marketing Director Resume Example

Resume Score: 80%

Love this resume?Build Your Own Now
MARKETING DIRECTOR
Professional Summary

Proactive and achievement-oriented Marketing Manager bringing 7 years of marketing and leadership experience with special emphasis helping Marketing clientele. Effectively increase social media reach and client digital profile to catapult company forward with sustained growth. Articulate communicator, natural leader and organized manager.

Skills
  • Microsoft Office
  • Proficient in Typing, Creative Writing
  • Effective Proof Reading
  • Online and traditional marketing
  • CRM and Salesforce proficiency
  • Active listening and communication
  • Interpersonal Skills
Dance, Tennis, Acoustic Guitar, Short Stories

Tennis is one of my many sporting hobbies; others include swimming, running and netball. I am passionate about dance since the age of 5 and have been to two dance schools and a number of dance classes. Started learning the acoustic guitar in College, I am now at intermediate level. I have always wanted to be an English teacher from age 5. English has always been my most desired subject area, where I've taken part in essay competitions and debates, as well as tutored students in English and assisted in their short stories writing.

Work History
Marketing Director, 10/2019 to Current
Allure – Brooklyn, NY

Built and maintains company's website and all other social media platforms.

Assessed and strengthened client digital presence, including rewriting website copy, authoring blog posts and updating social media platforms.

Increased website traffic by average of 50% each month using cutting-edge inbound marketing techniques.

Devised and deployed online marketing plans with effective SEO, social media and viral video campaign strategies.

Cultivated and upheld strong professional relationships with vendors, negotiated contracts and monitored performance.

Planned and executed events and marketing programs, producing twice times goal of qualified leads.

Collaborated with designers and editorial team on marketing materials.

Sales and Marketing Manager, 06/2014 to 08/2018
VIP Wear Inc. – Brooklyn, NY
  • Created and managed company website, social media platforms which directed traffic 100%; in turn boosting brand awareness that increased sales revenue overall
  • Coached employees in successful selling methods. Encouraged cross-selling that increased revenue
  • Managed team in analyzing and selecting most successful advertising campaigns; exceeding bi-annual sales quota by 40% while maintaining a $20,000 budget
  • Handled creative branding, marketing new products. Monitored brand, quality which benchmarked company as competitive and best in custom clothing industry
  • Monitored reactions of customers and retail outlets to new products. Conducted Public relations, participation of partner organizations with stores and nonprofit charities
  • Conducted and managed sales of items on company's websites and other sister sites such as 'My Pageant Rental,' driving revenue up by 80% overall
  • Developed innovative marketing campaigns that increased engagement with targeted demographic and boosted overall brand awareness
  • Supervised all marketing and planning activities to exceed retail segment sales and margin goals
Cashier, Supervisor, Assistant Marketing Manager, 08/2006 to 05/2014
Tropicana Inn And Restaurant – St. George's, Grenada
  • Offered hands-on assistance to customers, assessing needs and maintaining current knowledge of consumer preferences
  • Established and optimized schedules to keep coverage and service in line with forecasted demands
  • Cleaned and organized store, including checkout desk and displays. Trained team members in successful strategies to meet operational and sales targets
  • Coached employees and trained on methods for handling various aspects of sales, complicated issues and difficult customers
  • Monitored areas for security issues and safety hazards. Exceeded sales goals and accomplish business objectives by inspiring staff and promoting target products
  • Quickly and accurately counted drawers at start and end of each shift. Built positive relationships with customers to increase repeat business
  • Directly worked with over 30 customers per shift to build relationships and increased 80% customer satisfaction ratings
  • Applied strong leadership talents and problem-solving skills to maintain team efficiency and organized workflows to meet any daily demand
  • Oversaw and optimized work of hotel's restaurant and bar staff, performing high-quality food and beverage preparation
  • Evaluated employee performance monthly; led and trained accordingly, increased quality of work and employee retention
  • Measured team performance and reported metrics to leadership team members
  • Charged with staffing, performance management and reviews, coaching, mentoring, salary development and budget allocations
  • Worked with management team to implement proper division of responsibilities
  • Created new marketing campaigns and strategies which boosted sales revenue 50% within 3 months after the business reopened and rebranded, having filed for bankruptcy prior
  • Tracked and prepared quarterly reports of sales goals for restaurant and hotel to management
  • Designed and presented social media campaign ideas such as karaoke night, Live jazz night and Happy hour specials. Successful implementation increased 100% annual sales quota
  • Contributed to mock-ups, email campaigns and social media content
  • Created unique and engaging content for range of social media platforms including FaceBook and Instagram
  • Sourced vendors for services such as video production as well as materials to complete marketing objectives
  • Developed ads centered on target demographics and monitored results to improve marketing research and team campaign development
  • Introduced and coordinated innovative strategies to accomplish objectives and boost long-term profitability such as creating custom meal orders and online pay system apps for delivery
Education
Certification: Business Manager, Organizational Leadership, Expected in 09/2020
Career Step - Lehi, Utah
  • Continuing education in Business Management
  • Coursework in Business Management and Organizational Leadership
Bachelor of Science: Marketing, 05/2012
St. George's University - Grenada
  • Member of Student Government Association
  • Minored in International Business
  • Graduated with a GPA over 3.
  • Dean's List semesters 1-6 upon entry 2009-2011
Associate of Science: BusinessT. A. MARRYSHOW COMMUNITY COLLEGE - Grenada
  • Majored in Business Management, Economics and Accounting
  • Successfully transferred 121 credits mid pursuit to a successful enrollment at St. George's University
Additional Information
  • AWARDS AND ACKNOWLEDGEMENTS, Member of SGA (Student Government Association) President of Young Leaders Association (High School) Brownie (Girl Scout) Red Cross.
Build Your Own Now

DISCLAIMER

Resumes, and other information uploaded or provided by the user, are considered User Content governed by our Terms & Conditions. As such, it is not owned by us, and it is the user who retains ownership over such content.

Resume Overview

Companies Worked For:

  • Allure
  • VIP Wear Inc.
  • Tropicana Inn And Restaurant

School Attended

  • Career Step
  • St. George's University
  • T. A. MARRYSHOW COMMUNITY COLLEGE

Job Titles Held:

  • Marketing Director
  • Sales and Marketing Manager
  • Cashier, Supervisor, Assistant Marketing Manager

Degrees

  • Certification : Business Manager, Organizational Leadership , Expected in 09/2020
    Bachelor of Science : Marketing , 05/2012
    Associate of Science : Business

Similar Resumes

View All
Marketing-Director-resume-sample

Marketing Director

3DConnexion

Sherman Oaks, California