LiveCareer-Resume

marketing communications specialist resume example with 7+ years of experience

Jessica Claire
  • , , 609 Johnson Ave., 49204, Tulsa, OK 100 Montgomery St. 10th Floor
  • H: (555) 432-1000
  • C:
  • resumesample@example.com
  • Date of Birth:
  • India:
  • :
  • single:
  • :
Summary

Experienced marketing specialist and creative strategist driving business success through innovative marketing strategies, copyright and expertly crafted designs, with a knack for bringing code to life.

Skills
  • Statistical Analysis
  • Microsoft Office Suite
  • Developing Presentations and Reports
  • Survey Design and Development
  • Detail-Oriented
  • Data and Trend Forecasting
  • Problem Solving
  • Relationship Building
  • Verbal and Written Communication
  • Marketing Analytics
  • Team Collaboration
  • Project Management
  • Press Release Writing
  • Adobe Creative Cloud
  • Digital Media
  • CRM Software
  • Time Management
  • Campaign Implementation
  • Event Logistics
  • Client Retention
  • Email Marketing
  • Brand Development
  • Brand Promotion
  • Public and Media Relations
  • Marketing Collateral Development
  • Website Design
  • Graphic and Media Design
  • Corporate Branding
  • Idea Visualization and Brainstorming
  • Front-End Skills: HTML, CSS
  • User Experience Design
  • Search Engine Optimization
  • WordPress Theme Design
  • Copywriting, Editing and Review
Experience
Marketing/Communications Specialist, 11/2022 - Current
Stanford Health Care San Jose, CA,
  • Develop and implement digital marketing strategies that align with the organization's overall goals and objectives.
  • Design, develop and maintain the company website using web programming languages such as HTML, CSS, and JavaScript.
  • Develop and design visually compelling marketing materials such as flyers, brochures, presentations, and other print or digital marketing materials.
  • Design merchandise
  • Curate monthly, weekly newsletters and other publications
  • Create and manage email marketing campaigns to increase customer engagement, generate leads, and improve brand awareness.
  • Develop and execute social media marketing campaigns across various platforms such as Twitter, LinkedIn, and Facebook.
  • Develop and execute paid digital marketing campaigns on various platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
  • Developed, optimized and copy-edited marketing content for consumer-facing websites, press releases and marketing collateral.
  • Maintaining relationships with media outlets and influencers to secure coverage for the company.
  • Managing the budget for marketing and communication initiatives.
  • Collaborate closely with the Marketing/Communications Director to ensure seamless execution of departmental initiatives and assume leadership responsibilities in their absence.
  • Create and edit video content.
  • Plan and coordinate events such as, speaking engagements, luncheons, awards, nonprofit, etc.
  • Conduct market research and analyze data to identify trends, target markets, and customer behavior.
  • Collaborate with cross-functional teams to develop and execute marketing and communications strategies.
  • Ensure brand consistency across all marketing communications materials.
  • Attend industry events and conferences to stay up-to-date on the latest marketing trends and industry changes.
  • Manage relationships with external vendors such as design agencies, printers, and video production companies.
  • Continuously evaluate the effectiveness of marketing campaigns and make data-driven recommendations for improvement.
  • Provide reports on the performance of marketing campaigns and make recommendations for future campaigns based on data analysis.
Creative Strategist/Marketing Specialist, 01/2019 - 10/2022
Power Promotions Cleveland, OH,
  • Developed and executed creative campaigns that align with company and client objectives and deliver measurable results
  • Collaborated with cross-functional teams to develop creative concepts that resonate with target audience
  • Conducted research and analyzed industry trends to identify new opportunities for growth
  • Wrote compelling copy and developed visual assets that communicated brand's messaging and values
  • Managed the creative process from concept to final delivery, ensuring quality and timeliness
  • Stay up-to-date with emerging trends and best practices in digital marketing, content marketing, and social media
  • Developed and maintained relationships with creative partners and vendors
  • Presented creative concepts and ideas to stakeholders, executive team and clientele.
  • Coordinate marketing campaigns across various channels (social media, email, print, etc.)
  • Develop marketing materials, such as brochures, presentations, and digital content
  • Create and manage budgets for marketing initiatives
  • Monitor and report on the effectiveness of marketing campaigns/projects
  • Build relationships with clients and partners to enhance brand visibility
  • Planned and executed events
Marketing Assistant, 01/2017 - 01/2019
Alliancebernstein Holding Lp New York City, NY,
  • Managed and executed social media strategy, coordinating posting and engagement efforts.
  • Developed and used specific methodologies for collecting and analyzing marketing data.
  • Assisted with copywriting, artwork and web workflow to facilitate print and digital marketing communications.
  • Assisted teams with aligning marketing strategies and objectives based on data-driven insights.
  • Assisted in organizing promotional events and tradeshows.
  • Maintained CRM system and marketing automation tools to keep data up-to-date.
  • Partnered with marketing team to create original content for social media channels.
  • Performed content management duties to upkeep shared drives and content libraries.
  • Collected and reported on customer demographics, preferences and buying habits to help marketing teams target strategies.
Graphic Designer, 03/2015 - 01/2017
Freelance City, STATE,
  • Fostered relationships with clients through effective communication, negotiation and collaboration.
  • Created design concepts and sample layouts using knowledge of layout and design principles.
  • Oversaw product design, print design and marketing collateral from concept to completion.
  • Created corporate brands by designing cohesive looks between logos and letterheads.
  • Developed layouts for product graphics, company collateral and web sites.
  • Designed interactive graphics for licensed products on compatible consumer platforms.
  • Leveraged proficiency in Adobe InDesign, Photoshop and Illustrator to design email blasts, catalogs, posters and other promotional materials.
  • Assisted in creating overall brand identity.
  • Managed multiple projects and budgets at once.
Education and Training
Bachelor of Arts: Business, Expected in
-
San Jacinto College District - Pasadena, TX
GPA:
Status -
Websites, Portfolios, Profiles
  • https://JessicaxClaire.my.canva.site/

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Resume Overview

School Attended

  • San Jacinto College District

Job Titles Held:

  • Marketing/Communications Specialist
  • Creative Strategist/Marketing Specialist
  • Marketing Assistant
  • Graphic Designer

Degrees

  • Bachelor of Arts

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