Marketing Communications Director resume example with 13+ years of experience
JessicaClaire
Montgomery Street, San Francisco, CA94105609 Johnson Ave., 49204, Tulsa, OK
Home: (555) 432-1000
Cell:
resumesample@example.com
Summary
Jessica is a highly experienced aquatics professional and also has a background in digital strategy, marketing, and fundraising. Jessica has more than six years of experience leading aquatics and fitness programs and has led staff teams of up to 130 people. Jessica has also founded three companies, led client strategy for an award winning, social good focussed, digital agency. Jessica also has experiencing developing highly successful marketing programs for nonprofit organizations and tech startups.
Highlights
6 years of experience of aquatics facilities and programs management
4 Years of experience in digital marketing and business development
10 years of experience developing and managing budgets of up to $2mill
Experience managing complex capital improvement projects in aquatics facilities
Strong fundraising experience, raising budgets of over $1mill annually
Strong experience in staff and leadership development at all levels
Excellent written and verbal communication skills
Experience working with a board of directors on fundraising initiatives
Experience
Marketing & Communications Director, 09/2015 to 06/2016 City Of Bakersfield, Ca – Bakersfield, CA,
Restructured the marketing and communications team and budget to focus on efficient execution of campaign strategy and a constant flow of new ideas
Led a full-time team of four people
Grew digital engagement and online funding by more than 500% in just 8mos, across email, social media,
and search
Produced the annual gala, raising over $860,000 in revenue and attracting celebrities and political figures
Co-Founder/Managing Director, 2015 to Current Ymca Metro Atlanta – Newnan, GA,
Developed brand, marketing, and technology strategy for
NPO's and social business clients such as The Floating Hospital,
Change Better, and Donately
Led a team of digital and content strategist, web developers and designers in the impJessicaentation of client strategy
Produced fundraising events raising over $300k
Secured $360k+ in new business revenue in the first year
Strategy Director/Head of Product and Marketing, 05/2014 to 01/2015 City Of Boise – Boise, ID,
Developed digital strategy for organizations such as United Way, Invisible Children, Impact Republic, and The Floating Hospital
Led marketing and business develop for Fifty & Fifty and Donately, securing $750k in new business and growth business over 6 months
Recruited and led a product and marketing team for Donately, leading a rebrand and achieving extensive growth in users
Led the company in transition from a project only agency to a retainer business model, and secured the first four retainer clients
Co-Founder/CEO, 03/2012 to 05/2014 SponsorMatch.org – City, STATE,
Planned and launched a digital sponsorship marketplace that connected NPO's with corporate sponsors
Recruited and managed a marketing manager, tech team, designer, content strategist, and business development associate
Raised $110k in seed stage investment capital
Developed brand and marketing, which resulted in 180 NPO's and 22 sponsors at launch
Recreation, Student Development & Facilities Manager, 04/2011 to 04/2012 University Of San Diego – City, STATE,
Oversaw the recreation, aquatics and fitness centers including programs and operations
Developed a work-study leadership program that was adopted across student services
Oversaw program marketing and communications
Exceeded revenue goals in aquatics and fitness programming
Managed HR and training for 75+ team members
Founder/CEO, 02/2011 to 01/2012 Human Authenticity Jeans – City, STATE,
Developed a brand and marketing that resulted in 130 pre-sold pairs of jeans
Raised $25k in seed funding
Recruited and led a team and vendors, including - designer, PR manager, videographer, and cut & sew worker owned factory
Recreation Coordinator, 11/2007 to 07/2008 City Of Brighton – City, STATE,
Managed a team of over 70 aquatics and customer service staff across 2 aquatic facilities, and including 2 full-time pool managers
Led planning, procurement and vendor management for a $550k capital project, remodeling the outdoor aquatic facility
Developed and successfully administered a $550k operating budget
Led the division to receive safety awards for lifeguard performance
Aquatics Director, 11/2005 to 11/2006 ClubSport – City, STATE,
Supervised the aquatics department, which included two swim teams with over 500 participants, two full-time /seasonal coordinators, and 50 part-time aquatic staff
Prepared and directed $380k department budget
Developed a new swim lesson program and icreased program revenue by over 300 percent
ImpJessicaented online program registration
Pool Manager, 04/2003 to 04/2005 City Of San Ramon – City, STATE,
Supervised and trained 130 lifeguards and swim instructors
Oversaw the daily operation of a large swim lesson program (5000+ participants)
Worked with the leadership team to manage two large facilities (over 60k visitors during summer months)
Education
Bachelor of Arts: Philosophy, Expected in 2011 San Diego State University - San Diego, CA GPA:
High School Diploma: , Expected in 2004 Valley Christian High School - Dublin, CA GPA:
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Resume Overview
School Attended
San Diego State University
Valley Christian High School
Job Titles Held:
Marketing & Communications Director
Co-Founder/Managing Director
Strategy Director/Head of Product and Marketing
Co-Founder/CEO
Recreation, Student Development & Facilities Manager