Marketing Communications Director Resume Example

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(555) 432-1000,
Montgomery Street, San Francisco, CA 94105

Lem is a highly experienced aquatics professional and also has a background in digital strategy, marketing, and fundraising. Lem has more than six years of experience leading aquatics and fitness programs and has led staff teams of up to 130 people. Lem has also founded three companies, led client strategy for an award winning, social good focussed, digital agency. Lem also has experiencing developing highly successful marketing programs for nonprofit organizations and tech startups.

  • 6 years of experience of aquatics facilities and programs management
  • 4 Years of experience in digital marketing and business development
  • 10 years of experience developing and managing budgets of up to $2mill
  • Experience managing complex capital improvement projects in aquatics facilities
  • Strong fundraising experience, raising budgets of over $1mill annually
  • Strong experience in staff and leadership development at all levels
  • Excellent written and verbal communication skills
  • Experience working with a board of directors on fundraising initiatives
San Diego State University San Diego, CA Expected in 2011 Bachelor of Arts : Philosophy - GPA :
Valley Christian High School Dublin, CA Expected in 2004 High School Diploma : - GPA :
City Of Bakersfield, Ca - Marketing & Communications Director
Bakersfield, CA, 09/2015 - 06/2016
  • Restructured the marketing and communications team and budget to focus on efficient execution of campaign strategy and a constant flow of new ideas
  • Led a full-time team of four people
  • Grew digital engagement and online funding by more than 500% in just 8mos, across email, social media, and search
  • Produced the annual gala, raising over $860,000 in revenue and attracting celebrities and political figures
Ymca Metro Atlanta - Co-Founder/Managing Director
Newnan, GA, 2015 - Current
  • Developed brand, marketing, and technology strategy for NPO's and social business clients such as The Floating Hospital, Change Better, and Donately
  • Led a team of digital and content strategist, web developers and designers in the implementation of client strategy
  • Produced fundraising events raising over $300k
  • Secured $360k+ in new business revenue in the first year
City Of Boise - Strategy Director/Head of Product and Marketing
Boise, ID, 05/2014 - 01/2015
  • Developed digital strategy for organizations such as United Way, Invisible Children, Impact Republic, and The Floating Hospital
  • Led marketing and business develop for Fifty & Fifty and Donately, securing $750k in new business and growth business over 6 months
  • Recruited and led a product and marketing team for Donately, leading a rebrand and achieving extensive growth in users
  • Led the company in transition from a project only agency to a retainer business model, and secured the first four retainer clients - Co-Founder/CEO
City, STATE, 03/2012 - 05/2014
  • Planned and launched a digital sponsorship marketplace that connected NPO's with corporate sponsors
  • Recruited and managed a marketing manager, tech team, designer, content strategist, and business development associate
  • Raised $110k in seed stage investment capital
  • Developed brand and marketing, which resulted in 180 NPO's and 22 sponsors at launch
University Of San Diego - Recreation, Student Development & Facilities Manager
City, STATE, 04/2011 - 04/2012
  • Oversaw the recreation, aquatics and fitness centers including programs and operations
  • Developed a work-study leadership program that was adopted across student services
  • Oversaw program marketing and communications
  • Exceeded revenue goals in aquatics and fitness programming
  • Managed HR and training for 75+ team members
Human Authenticity Jeans - Founder/CEO
City, STATE, 02/2011 - 01/2012
  • Developed a brand and marketing that resulted in 130 pre-sold pairs of jeans
  • Raised $25k in seed funding
  • Recruited and led a team and vendors, including - designer, PR manager, videographer, and cut & sew worker owned factory
City Of Brighton - Recreation Coordinator
City, STATE, 11/2007 - 07/2008
  • Managed a team of over 70 aquatics and customer service staff across 2 aquatic facilities, and including 2 full-time pool managers
  • Led planning, procurement and vendor management for a $550k capital project, remodeling the outdoor aquatic facility
  • Developed and successfully administered a $550k operating budget
  • Led the division to receive safety awards for lifeguard performance
ClubSport - Aquatics Director
City, STATE, 11/2005 - 11/2006
  • Supervised the aquatics department, which included two swim teams with over 500 participants, two full-time /seasonal coordinators, and 50 part-time aquatic staff
  • Prepared and directed $380k department budget
  • Developed a new swim lesson program and icreased program revenue by over 300 percent
  • Implemented online program registration
City Of San Ramon - Pool Manager
City, STATE, 04/2003 - 04/2005
  • Supervised and trained 130 lifeguards and swim instructors
  • Oversaw the daily operation of a large swim lesson program (5000+ participants)
  • Worked with the leadership team to manage two large facilities (over 60k visitors during summer months)

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Resume Strength

  • Length
  • Personalization
  • Target Job

Resume Overview

School Attended
  • San Diego State University
  • Valley Christian High School
Job Titles Held:
  • Marketing & Communications Director
  • Co-Founder/Managing Director
  • Strategy Director/Head of Product and Marketing
  • Co-Founder/CEO
  • Recreation, Student Development & Facilities Manager
  • Founder/CEO
  • Recreation Coordinator
  • Aquatics Director
  • Pool Manager
  • Bachelor of Arts
  • High School Diploma

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