Entrepreneurial, marketing manager, passionate about creating story-driven marketing strategies and building productive relationships with partners and team members. With a very strong background and understanding of the business of Broadway, musical theatre and film I also bring a unique skill set of expertise in CRM/marketing automation technology, media creation strategies, trends and technology to create and deliver highly-targeted and engaging marketing campaigns and experiences.
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Developed brand leveraged, marketing strategies, and marketing automation and campaigns for a leading NYC real estate education company, which led to more than a 250% increase in revenues within 9 months.
Lead team to develop new brand and online strategy for NY area event company. Within one month of launch client's web traffic increased by more than 333% selling out their venue two years in advance.
Created media strategies for theatrical company's out-of-town venue garnering major TV and newspaper press coverage that resulted in a sell-out run.
Responsible for brand development, marketing and entrepreneurial business strategies for small to medium sized companies. Strategically lead teams to development strong media campaigns for both direct response marketing online & offline using latest technologies and trends. The goal was an engaging, story-driven customer experience with consistent branding across all mediums.
Responsibilities included:
Development of story-driven video and film content for direct to DVD market, television documentaries and high-end corporate media.
Responsibilities included:
Production manager for magic/illusion touring show. Show included small cast, pyro, special effects and multiple sets.
Responsibilities included:
Intensive studies in Music, Theatre, and Dance performance. Cross-trained to perform on Broadway. Experience included KCACTF national competition tour of "Pirated!" ending the show at the Kennedy Center for Performing Arts. Last year of studies was concentrated on the business development and creation of shows, management and producing.
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