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Managing Partner Resume Example

Resume Score: 80%

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MANAGING PARTNER
  • www.linkedin.com/in/ahmad-ali-11b42150
Profile

A dynamic leader, forward thinker, and an award-winning solutions provider. Over 13 years of marketing expertise in:

• Value creation; orienting marketing objectives to corporate strategy for long-term, sustainable growth.

• Constructing local and national marketing plans which create and keep customers.

• Clarifying target customer needs then aligning operations, sales and marketing to develop clear and measurable performance proof points in support of differentiated communication strategies.

• Building trusting rapport with clients, promoting entrepreneurial mindset with employees, and owning key business decisions to meet or exceed financial KPI's

Work History
Managing Partner05/2017 to Current
Free Radical Society – Decatur, GA

Business consultancy group specializing in diversified communications to multicultural audiences.

Clients: Matlock Advertising, Republic National Distributing Company and Proximo Spirits

  • Performs quartertly peer reviews to support clients diversity & inclusion commitments
  • Created two Landmark signature events to raise top of mind awareness, consideration and trial to RNDC's portfolio of brands
  • Identify, research and analyze potential opportunities for growth, develop strategies to address and capture specific opportunities, test and refine recommendations, evaluate results, and make recommendations relative to implementation
  • Portfolio: https://spaces.hightail.com/space/ihyhsCjspY
Chief Operating Officer05/2015 to 05/2017
MME Live – Doraville , GA

Recruited to join this long standing tech-infused experiential shop to stabilize their existing client relationships, attract new business, and secure sustainable, profitable revenue growth via marketing innovation.

Clients: Darden Restaurant Group and The United States Marine Corps

  • Interviewed, supervised and motivated 15 staff members to achieve optimal productivity.
  • Developed standard operating procedures and document work-flows for current and future process steps
  • Olive Garden®, secured 22 state-by-state serving permits in 40 days. Awarded $1.3 million execution contract: “Bread-Stick Nation Tour.
  • ”Co-authored D.O.D Officer Diversity Recruitment Plan with WPP plc agencies of record, JWT and UWG
  • USMC®, awarded 2-year 'BrandCasting' contract for “Marine Fit Challenge Tour”
  • Increased MME Live's Pre-tax net sales 137%

Portfolio: https://spaces.hightail.com/space/3ppUdmxJmt

Senior Account Supervisor01/2014 to 01/2015
UWG – New York, NY

Joined as Account Supervisor on $6 million The Home Depot business, (managed 4AE's and 3 Assistant AE's):

  • Authored African American consumer segmentation model for home & enterprise purchases, led broadcast and digital advertising efforts to communicate key seasonal drive messages
  • Developed, negotiated and managed key relationships internally and externally to include vendors, broker services, and printers
  • Recruited, hired and trained new employees, including monitoring and review of individual performance.
  • Ensured a cross-functional approach and all channels of the business were integrated into the marketing strategy where appropriate

Portfolio: https://spaces.hightail.com/space/g3r9iehHcN

Senior Strategist 10/2005 to 10/2013
IMAGES USA – Atlanta, GA

2005 - Account Executive: Managed $500 thousand NFL sponsorship and print media budget for Gallo's E&J Brandy

  • Prepared and gave presentations to clients and other project stakeholders.
  • Managed promotional initiatives and special events to enhance press coverage and boost unaided awareness numbers.

2007 - Senior Account Executive: Responsible for “re-staging” Jack Daniel's Family of Brands with (LDA) multi-cultural consumers.

  • Determined target demographics and devised strategic marketing initiatives to reach target audiences.
  • Built and strengthened retail partnerships to improve product placements, amplify coverage and maximize effectiveness of marketing strategies.
  • Produced Hermes-winning “Art, Beats + Lyrics” national tour halting share decline in 2007. Our actions contributed to Jack Daniel's market share rising by 1.5% from 8.4% in 2006, to 9.9% in 2012

2012 - Senior Strategist: Turnaround on Jack Daniel's secured organic growth with Brown-Forman; awarded $2 million in Gentleman Jack and $500 thousand in Canadian Mist Black Diamond billings .

  • Led new business development solicitations for YUM brands, awarded Kentucky Fried Chicken's TV & Print media ($2 million in 2010).
  • Led solicitation of Viacom Media, awarded promotional rights for Nickelodeon's Dora the Explorer's 10 year anniversary tour.

Portfolio: https://spaces.hightail.com/space/ipB5MUENFA

Education
BBA: Marketing12/2004Georgia Southern University- Statesboro, GA
Value Added Skill Set

High Impact Sales Presentation|Business Trend Identification & Forecasting|Product Training & Placement|Community Engagement| Budget Administration & P&L Management | Prospecting/Cold Calling On-Premise Beverage Sales |C-Suite Relationship Building Brand Development |Sales Closings & Techniques|Change Management & Resource Allocation|Creative Management Supplier Diversity & Inclusion| Keynote Speaker| Minority Business Development |Public Policy| Market Segmentation|Principled Entrepreneurship| Intellectual Property|Fleet Asset Management|Licensing|EEOC Compliance|UX Fundamentals|Essentials of Supervision|

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Resumes, and other information uploaded or provided by the user, are considered User Content governed by our Terms & Conditions. As such, it is not owned by us, and it is the user who retains ownership over such content.

Resume Overview

Companies Worked For:

  • Free Radical Society
  • MME Live
  • UWG
  • IMAGES USA

School Attended

  • Georgia Southern University

Job Titles Held:

  • Managing Partner
  • Chief Operating Officer
  • Senior Account Supervisor
  • Senior Strategist

Degrees

  • BBA : Marketing 12/2004

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