Jessica Claire
Montgomery Street, San Francisco, CA 94105 (555) 432-1000,

A multi-faceted customer service, sales and marketing professional with expertise in sales and sales management, promotions and training. Successfully implements strategies and tactics to identify alternative business opportunities and maximize both customer satisfaction and sales results. Willing to face problems head-on, prioritize solutions and implement difficult decisions.

12/2008 to 05/2020 Director of Sales and Marketing Hersha Hospitality Management, Lp | Danbury, CT,
  • Developed and implemented strategic marketing plans, sales plans and forecasts to achieve company objectives for products and services.
  • Planned and oversaw advertising and promotion activities, including radio and social media and implemented product positioning and pricing strategy to attain largest long-term market share.
  • Monitored competitor products, services, and pricing and maintained relationships with industry influencers and key strategic partners to identify improvement areas and grow customer base.
  • Established and maintained consistent and vibrant corporate image, represented company at trade events and developed strategic relationships with key partners and prospects.
  • Drove business development by cultivating strong supplier relationships and executing benefit-oriented, consultative sales presentations to prospective customers.
  • Introduced Commander POS into daily procedures to track and streamline inventory, work orders, and invoicing, resulting in significant time savings and efficiency.
  • Drove start-up business revenues to over $400,000 annually through personal growth and education, hiring and coaching a full-time staff, capital investment in equipment, technology, and real estate for the expanding business.
  • 2009 awarded 2nd Place in "American Made Motorcycle" class and Best Engine in Show at Cavalcade of Customs, Cincinnati, Ohio.
  • 2016 awarded 1st Place "Best Bagger, 2010 and Up," 2nd Place "Best Softail, 2000 and Up," and 2nd Place "Best Softail, 1999 and Down" at Cavalcade of Customs.
  • 2017 awarded Best in Show, Trike at Cavalcade of Customs.
12/2006 to 12/2008 Regional Sales Manager Essentra | Clayton, NC,
  • Managed compliant sales activity in southern Ohio for Medicare Advantage and Prescription Drug Plans.
  • Located, recruited, trained and worked in concert with the Brokers, General Agents and independent producers to attain sales goals.
  • Led face-to-face training, coaching, and relationship building meetings with brokers, agencies, and individual producers within assigned territory.
  • Performed ride-along consumer visits with producers to assure compliance, provide coaching, and maximize customer satisfaction.
  • Achieved 114% of sales goal for 2008.
12/2004 to 12/2006 Regional Marketing Director Clubcorp Club Operations, Inc. | Hardeeville, SC,
  • Responsible for sales and marketing of group health products in southern Ohio through Brokers, General Agents, and independent producers to increase market share.
  • Tasked specifically with performing market research to determine causes of poor market share and to present both findings and potential solutions to the C-suite and board of directors.
  • Aggressively canvassed territory to build and repair relationships with brokers and agents.
  • Capitalized on relationships to do study cases of live groups to compare and contrast procedures, underwriting and quote generation timelines, actuarial anomalies, and subsequent rate comparisons versus leading carriers.
  • Presented data evidence to support the actuarial anomalies discovered.
  • Proposed plan design changes and streamlined underwriting and implementation procedures to get products and procedures in line with leading products.
  • Brand new group product line was created and released Jan. 1 2007.
  • Achieved 156% of goal in first half 2007.
  • Key player in negotiating the Ohio Chamber of Commerce group health plan including plan design and rate structure.
12/2014 to Team Leader John Deere | East Moline, IL,
  • Under direction of Vineyard Cincinnati staff, lead a team of volunteers in teaching, protecting, and otherwise caring for preschool children ages 3 to 5 years (Vineyard Kids).
  • Began my service as a volunteer preschool teacher, was asked to step up to Team Leader.
  • Convey important information to team members weekly.
  • Coach team members on policies and procedures for the good of the children, families, the church, and themselves.
  • Greet all families upon arrival and make sure children get to the correct classroom.
  • Follow procedures to double and triple-check that children are where they are supposed to be and that their parents can easily locate them after services.
  • Meet and greet new families and assure that both parents and children are comfortable.
  • Cross-train with Security Team to be aware of and prepared for any potential security threats.
  • Communicate with staff, other teams, and first responders by radio as necessary.
Education and Training
Expected in 12/2000 Bachelor of Arts | Psychology Clark College, Dubuque, IA, GPA:
  • Magna cum laude graduate
  • 3.875 GPA
  • Minor in Business Administration
Expected in | Active And Reflective Listening Vineyard Cincinnati, Cincinnati, OH, GPA:
  • Sales Management (10+ years)
  • Channel Marketing (5 years)
  • Compliance Management (3 years)
  • Marketing (10+ years)
  • Market Analysis (10+ years)
  • Broker Education (5 years)
  • Microsoft Office (10+ years)
  • Coaching (10+ years)
  • Verbal and Written Communication (10+ years)
  • Listening
  • Rapport and relationship building
  • Sales territory growth
  • Brand-building strategies
  • Social media savvy
  • Consultative, service-driven and relationship selling
  • Promotional sales events
  • Profit and revenue-generating strategies

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School Attended

  • Clark College
  • Vineyard Cincinnati

Job Titles Held:

  • Director of Sales and Marketing
  • Regional Sales Manager
  • Regional Marketing Director
  • Team Leader


  • Bachelor of Arts

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