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Director of Retail Development Resume Example

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DIRECTOR OF RETAIL DEVELOPMENT
Professional Summary

Motivated Retail Development Director with keen knowledge in marketing and business development principles. Experienced in retail operations with strong leadership skills. Offering collaborative abilities with results such as new business innovations, improved product and service offerings, and internal team development.

Education
MBA: Marketing, 03/2020
Webster University - St Louis, MO
BBA: Marketing, 1990
Valdosta State University - Valdosta, GA
Work History
Director of Retail Development, 08/2011 to Current
AdventHealth – Altamonte Springs, FL
  • Management oversight of 80 people across 16 departments encouraging planning, organizing, staffing, directing, and controlling.
  • Established retail industry best practices into traditional healthcare setting resulting in improved partnerships and operations
  • Develop growth strategies for network of thirteen stores, two spas, and one wellness center resulting in $9.5M in gross revenue
  • Develop and manage budgets for twenty-one departments resulting in improved financial accountability
  • Motivate and encourage a cross-functional team of retail professionals, clinicians, and support staff
  • Create, develop, and implement marketing initiatives designed to drive awareness and traffic to retail areas
  • Responsible for effective management of Payroll and Human Resources practices
  • Incorporate selling and sales management programs in all locations to improve both team and manager performance
  • Developed brand initiatives in all areas intended to engage consumers and impact their behaviors and drive retail performance
  • Engaged technology innovations for marketing and sales performance initiatives including CRM, POS, and Microsoft innovations
  • Assess consumer behaviors and implement solutions designed to maximize returns on investments in people, products, and services
  • Source new vendors in effort to boost range of products and services offered in store locations while reducing costs through strategic negotiations
  • Develop internal succession plan intended to reduce turnover while improving retention and engagement
  • Coach and develop team members in professional appearance, quality work relationships, and personal skills in business etiquette especially in relation to presentation, communication, and negotiation
  • Created engaging communication channels for managers to connect and satisfy customer needs and issues
General Store Manger, 05/1999 to 08/2011
Reebok International Ltd. – Orlando, FL
  • Managed up to 60 employees in three high volume retail locations over tenure (3.5M - $8M); each of which was recognized for top sales, operational, and team performance
  • Motivate and encourage the sales staff and management team
  • Recruit, interview qualified candidates, and monitor training of sales associates.
  • Set effective store schedules based on forecasted customer levels, individual employee knowledge and service requirements
  • Analyze reports, scheduling and payroll planning, train and develop management team, address performance issues
  • Developed and leveraged strong trusting relationships with merchandise buyers resulting in consistent product flows and increased revenue
  • Protected store from loss or theft by setting and enforcing clear security policies
  • Promoted business strategy by implementing improvements based on guest feedback
  • Developed and implemented grassroots marketing initiatives
  • Enhance the Reebok, Rockport, and Greg Norman brands
  • Trained, delegated and reviewed sales staff performance and provided comprehensive coaching in Selling, Product Management, and Teamwork
  • Coached and developed five individuals to level of Store Manager resulting in legacy management structure
District Manager, 05/1998 to 05/1999
Forman Enterprises – Orlando, FL
  • Supervised twenty retail store locations to enforce high-quality standards of operation, sales performance,and team development
  • Spearheaded routine operations and special program initiatives for regional group with $5 million in revenue per year
  • Recruited, interviewed, and hired top performing managers to operate and improve the brand standards
  • Built positive and productive relationships with store and field leadership
  • Met corporate and region deadlines
  • Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals
  • Opened three new retail locations and executed effective "turn-arounds" in three others that were under-performing
District Manager, 05/1990 to 03/1998
Designs Inc. – Freehold, NJ
  • Supervised nine locations to enforce high-quality standards of operation and support brand development
  • Generated $13 million in annual sales through innovation and leadership
  • Built positive and productive relationships with store and field leadership
  • Recruited, interviewed, and hired retail sales professionals across multiple areas
  • Developed grassroots marketing initiatives designed to improve revenue and brand performance
  • Created various selling and merchandising programs impacting bottom line performance
  • Collaborated with other district managers to actualize strategies for improving performance and growing circulation volumes and sales
  • Led targeted training programs to educate staff on product benefits and service capabilities
  • Coordinated the closure of six stores including the liquidation of products and dissolution of assets and teams
Teaching Experience

Adjunct Instructor, 8/2020 to Current

Independence University - Online

  • Teach in the School of Business
  • Foster critical thinking of management, marketing, and retail in an online format
Skills
  • Business Development
  • Budgets
  • Marketing strategy
  • Team management
  • Competitor analysis
  • Trend assessment
  • Operational improvement
  • Retail management
  • Team building
  • Process improvement
Project

The Retail Lifeline

  • Co-founded a blog dedicated to sharing tips, insights, and resources for retail leaders
  • Create original content with the vision of developing retail leaders at all levels of the industry
  • Leverage social media to raise awareness of the basics within our beloved industry
  • Website: www.theretaillifeline.com
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Resume Overview

Companies Worked For:

  • AdventHealth
  • Reebok International Ltd.
  • Forman Enterprises
  • Designs Inc.

School Attended

  • Webster University
  • Valdosta State University

Job Titles Held:

  • Director of Retail Development
  • General Store Manger
  • District Manager

Degrees

  • MBA : Marketing , 03/2020
    BBA : Marketing , 1990

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