A seasoned international meetings professional with more than 20+ years of event, meeting, convention, tradeshow management and marketing experience.
Career expertise includes board meetings, fundraising, gala's, conferences, experiential marketing and promotional events, trade show management, exhibit booth design, seminar and training programs, curriculum development, online and audio conferencing, strategic planning, volunteer, committee and speaker management, budget management, hotel and vendor contract negotiation and sponsorship sales.
With a staff of two, managed trade shows, special events and conferences for individual, corporate, pharmaceutical and association clients. Responsible for request for proposals, site selection, budget, themes, program development, sponsorship packages, catering, transportation, vendor management, volunteer staff, committees and the registration process. Designed client websites, outlined tradeshow floor plans and managed all onsite logistics. Clients included: The Leadership of FORCV (a nonprofit organization in Washington, DC), the Embassy of the Republic of Cape Verde, The Joint Center for Political and Economic Studies, Cylburn Arboretum Association, PlannerNet and Howard University.
•Solicited over $200,000 from companies such as Ford, Sony and Pitney Bowes in Sponsorship money. Exceeded sponsorship goals by 25%.
•Developed marketing materials
•Built a database and solicited to potential sponsors via phone, mail and e-mail
Annually planned and managed a variety of special events and several national conferences including an EXPO for 2000 attendees. Responsible for audiovisual services, food and beverage, bus/tour companies, drayage, signage, mailing houses, give-a-ways, and contract negotiation. Designed promotional materials, program agendas and media alerts. Worked closely with CEO and Directors and served department liaison for speakers and workshop presenters, fundraising activities, and conference budget and planning committees. Reconciled hotel/vendor invoices, hired and managed assistants and meeting consultants, managed the registration process and coordinated membership retention programs.
Assisted in the planning and implementation of national conferences. Duties included site selection, contract negotiations, design and printing of promotional materials, food and beverage, and meeting room set-up. Coordinated meeting registrations and payment, made travel arrangements for speakers, and served as the liaison for vendors, hotel staff and committee members/meetings.
Annually planned two national and six regional trade shows (6,000 + booths and 40,000 + buyers).
Handled contract negotiations with hotels, convention sites and drayage companies. Assisted with managing the budget, review of hotel and vendor invoices and on-site floor management. Produced marketing materials, managed production and layout of exhibitor directory, and created floor plans for the booth sales department.
•Member, Professional Convention Management Association member since 1999
Annual Conference Program Committee (2005 - 2006)
Awards and Recognition Committee (2005-2009)
Annual Leadership Conference Committee (2009-2010)
•Member, American Society of Association Executives (1998 - Current)
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