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Director Of Communications And Marketing Catalyze Resume Example

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Jessica Claire
  • , , 100 Montgomery St. 10th Floor
  • Home: (555) 432-1000
  • Cell:
  • resumesample@example.com
Professional Summary

As a communications leader with 18+ years of experience, I have raised the profile of mission driven organizations like the World Bank, USAID, UNICEF, Islamic Development Bank and non-profits by rolling out data-driven marketing and communications strategies. I drove engaging global campaigns on issues ranging from financial inclusion and tech for development to child marriage and water and sanitation. I also have 6 years of product management experience and have worked to develop and implement digital solutions that promote collaboration among non-profits, citizen engagement and social accountability.

Work History
Director of Communications and Marketing, CATALYZE, 07/2020 to Current
IconGaithersburg, MD,
  • Developed communications and marketing strategy for USAID initiative, which seeks to mobilize $2 billion in private sector funding over 5 years to address global development challenges.
  • Increased brand awareness by developing technical and non-technical marketing collateral and presentations, campaigns, articles and newsletters.
  • Oversaw online community of practice bringing together non-profits, banks, investors and policy-makers to accelerate private sector financing for social impact. Hosted to webinars, ran online discussions and authored editorial articles to foster learning and debate.
Senior Consultant, 05/2018 to 07/2020
Strategic Communications And MarketingCity, STATE,
  • Islamic Development Bank (Saudi Arabia) - Developed IsDB's first digital marketing strategy. Developed an annual work plan and editorial calendar and designed campaigns around UN Days and major moments. Engaged staff ambassadors, external influencers and partner organizations to amplify campaigns.
  • FinEquity (CGAP): Rolled out communications strategy for women's financial inclusion community of practice. This included branding/positioning, member outreach, audio/visual storytelling and digital communications
  • TetraTech (USAID): Developed strategic communications work plan for seven-country USAID WASH-FIN program to close financing gaps for water and sanitation
  • UNICEF/ UNFPA: Developed digital-first internal and external communications strategy for $233 million Global Program to Accelerate Action to End Child Marriage
Head of Communications, SME Finance Forum, 05/2012 to 04/2018
International Finance Corp (World Bank Group)City, STATE,
  • Facilitated creation of global partner network with 150+ banks, fintech companies, non-profits and development finance institutions to promote collaboration and accelerate small business finance. Established relationship management processes and tools for team to deepen engagement with partners
  • Used innovative storytelling techniques and multi-channel digital campaigns (web, social and mobile) to reach variety of stakeholders including private sector companies, policy-makers, development partners, academic as well as internal staff
  • Increased visibility through branding and messaging. Oversaw development of all print and digital marketing and communications collateral including widely-cited IFC/G20 reports, brochures, pitch presentations, videos and event materials
  • Developed strategic partnerships with media outlets resulting in coverage from Financial Times, The Banker, Wall Street Journal and Development Finance
  • Organized high-profile events including G20, IMF-World Bank annual meeting and other donor and private sector events
  • Hired, mentored and coached communications staff/ consultant
Product Manager Online Communities/ Advisor to CEO, 10/2003 to 04/2012
Development Gateway FoundationCity, STATE,
  • Worked with clients like UNDP, UNIDO, World Bank, IDB and Hewlett Foundation to develop and implement digital solutions that promote collaboration, citizen engagement and social accountability.
  • Oversaw 100+ online communities of practice bringing together over 300,000 development practitioners
  • Supported CEO to develop annual business plan and direct business development and partnership efforts
  • Managed $100,000 challenge program to recognize innovators applying information technologies for development
  • Led 20-person cross-functional team based in Bangladesh
Skills
  • Marketing
  • Strategic Communications
  • Digital Storytelling
  • Web and app development
  • Social media campaigns
  • Media relations
  • Branding and messaging
  • Videos
  • Partnerships
  • Project management
Education
Master of Arts: Science, Technology And Innovation Policy, Expected in 05/2003
George Washington University - Washington DC,
GPA:
Bachelor of Arts: Double Major in Astrophysics & Business-Economics, Expected in 05/2001
Agnes Scott College - Atlanta, GA,
GPA:
Certification: Documentary Film-making, Expected in 04/2021
NY Film Academy - NY,
GPA:
Certification: Design Thinking For The Social Sector, Expected in 03/2019
University Of Virginia - VA,
GPA:
Accomplishments
  • Recipient of IFC Team Award for launching SME Finance Forum member network
  • Recipient of World Bank's South Asia innovation competition for project targeting ultra-poor in Bangladesh's climate change affected coastal belt

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Resume Overview

School Attended
  • George Washington University
  • Agnes Scott College
  • NY Film Academy
  • University Of Virginia
Job Titles Held:
  • Director of Communications and Marketing, CATALYZE
  • Senior Consultant
  • Head of Communications, SME Finance Forum
  • Product Manager Online Communities/ Advisor to CEO
Degrees
  • Master of Arts
  • Bachelor of Arts
  • Certification
  • Certification

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