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Director Account Services Resume Example

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Jessica Claire
  • Montgomery Street, San Francisco, CA 94105
  • Home: (555) 432-1000
  • Cell:
  • resumesample@example.com
Summary

Select Career Highlights

Managed branding effort for a new Convention and Visitors Bureau for the City of Allen in Texas; developed a marketing toolkit that included video, website and visitors guide as well as flash banners and SEO strategies; City renewed services year after year without formal bid review due to high levels of service and satisfaction.

Crafted a new corporate image for a hospital system, post merger, to help the CEO turn around financial performance; developed brand story with new logos, taglines, campaigns and synergies in all communications layers; achieved improvement in customer preference, awareness of specialties, doctor expertise, and overall experience in Market Street surveys.

Initiated in-depth re-branding with a high-level direct mail campaign for a third-party logistics companyservicing pharma and medical supply clients; client then requested subsequent implementation materials including product sheets, trade show booth, and website design.

Led rebranding effort for Dallas Museum of Art, directing a relaunch at their 100th anniversary by promoting “100 hours of engaging experiences” to the community at large, helping them form a new internal vision, creating new promotional collateral, and achieving measurable growth in Museum membership and public awareness.

Partial Client List

GTE • US Oncology • LifeScience Logistics • Nationwide Insurance • VHA • American Airlines • NatureSweet Tomatoes • Dallas Museum of Art

• Textron • Greyhound Lines• Movie Trading Company • Texoma Healthcare System • Beal Bank • ITW Global Brands • Hanson Building Products • Plumbing Express/SageWater • PM Realty • International Plaza • Baylor Healthcare System • Branson, MO Visitors Bureau • Café Express • Oriental Rug Gallery • The Shops at Willow Bend • Allen, TX Visitors Bureau • Brach’s Candies • Wednesday’s Child • EyeMasters/Visionworks • Memorial Hermann Health System

Skills
  • Advertising
  • Marketing Analysis & Planning
  • Brand Development & Implementation
  • Corporate Communications
  • Customer Service/Client Relations
  • Product Marketing
  • Promotions
  • Project Management
  • Strategic Planning
  • Relationship Development/Management
  • Team Management
  • Employee Development
  • Business Development
Experience
Director Account Services, 05/2015 to Current
GroupmBend, OR,

Alliance Senior Leadership Team

  • Primary initiative to shift to a more corporate structure for exponential growth
  • Re-engineered internal Standard Operating Procedure (SOP)
  • Defined organizational & functional seats
  • Aligned company cultural, financial & growth goals with individual seats
  • Directly linked Individual job roles & responsibilities to performance reviews
  • Implemented I-D-S system to Identify key issues & inefficiencies, Dissect & Discuss each, and analyze best Solution to resolve

Account Services Department Management

  • Supervise AS team to ensure proper project SOP, clear communications, schedule & budget management, quality outcomes, and on-time completion
  • Provide guidance for managing client expectations
  • Provide support and counsel for issues that require higher-level, complex problem solving
  • Created new, comprehensive cross-functional training program for new hires
  • Created in-depth RACI (Responsibility-Accountability-Consulting-Information) to clarify team member ownership for each step of the SOP throughout a project

Gaming Project Management

  • Successfully ran a large, new global Sony Interactive Entertainment business such that upon completion, Sony awarded IP two additional global projects, each valued at $1M+
  • Managed the complexity of three regional Sony orders, financials, legal & compliance requirements, and studio/developer approval processes through global distribution from IP's China manufacturing facilities
  • Implemented & oversaw strict security protocols to maintain Sony product confidentiality from initial asset acquisition through product development, manufacturing & shipment
  • Oversaw developmental spending and factory costs to maintain & exceed targeted margins

Critical Skills

  • Collaboration
  • Communication
  • Innovative Thinking & Problem Solving
  • Initiative
  • Transparency
Brand Management Director, 01/1996 to 01/2015
Electronic ArtsBaton Rouge, LA,

· Conceived, planned, and executed strategies for clients that included branding, promotions, CRM, trade shows, product/operations launches, website development, and social media/web perception.

· Achieved improved sales and public perceptions for clients across a wide range of industries.

· Conducted Spherical® branding workshops that involved extensive interviews across the entire client organization to identify internal themes and create a company-wide unified vision of the company and its purpose.

· Led promotional and experiential brainstorming sessions with clients and regularly assessed results of programs in process; worked diligently to optimize programs to meet client stretch goals.

· Coordinated new business initiatives that led to improved revenue generation for the company.

· Directed team members effectively while mentoring them in strategy, best practices and customer service.

· Drove agency website development for www.latitude-trg.com.

· Managed budgets and timelines to client expectations

Select Client Projects

· Directed rebranding efforts for Branson, MO Convention and Visitors Bureau, driving awareness in feeder markets, creating connections with the brand, and showcasing all the attractions in the area.

· Conceived and executed plans to create a new synergistic brand mindset for a concrete and steel pipe company after the merger of three businesses; created new collateral, website and trade show materials.

· Led branding and collateral design of a new multi-tower, luxury residential high rise in new Park Lane mixed-use development; increased inquiries, web visits, qualified tours, and pre-lease arrangements as a result.

Account Supervisor/Directory, 03/1988 to 12/1996
Bozell & Jacobs/Temerlin McClainCity, STATE,

· Managed client business and project execution for various clients across a wide range of industries.

· Directed hub openings, fare sales, and leisure destination branding for American Airlines.

· Planned and executed deregulation strategy for GTE.

· Led advertising campaigns for Nationwide Insurance and Financial Services.

Education and Training
Bachelor of Science: Advertising/Marketing, Expected in 05/1984
Texas Tech University - Lubbock, TX
GPA:
  • Omicron Delta Kappa Member
  • Kappa Kappa Gamma Member
  • Summa cum laude graduate

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Resume Strength

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Resume Overview

School Attended
  • Texas Tech University
Job Titles Held:
  • Director Account Services
  • Brand Management Director
  • Account Supervisor/Directory
Degrees
  • Bachelor of Science