I am a graduate of the University of Cincinnati's Business program with a Major in Marketing and a Minor in Communications. Within my 4-year college career I have gained one and half years of work experience. I have developed and demonstrated leadership in Strategic Communications, Brand/Influencer Marketing, Team Leadership, Media Relations. A few of my notable achievements include working at Procter & Gamble as an Apprentice for three summers. I have also developed and created practical value-added solutions and change strategies to enable a studio to be successful. I'm a founding partner of an up and coming Consulting /Management Company, where I lead re-branding for small businesses for overall improvement and success. Beyond academics, I'm involved in various non-profit organizations pursuing my passion in empowering youth to become leaders of tomorrow.
Increased client's web traffic by 50 % by improving and optimizing web content.
Business Partner/Marketing Head March 2015 to CurrentQuartet Innovation － Cincinnati, OH- Co-created a startup consulting /Management Company - Re-branding small businesses for overall improvement and success - Social media marketing: Develop initial social media plan and presence for startup brand. Build social media calendar, posts, advertising and promotions across social media platforms and blogs - Community building:- Engage blogging community and reviews to leverage influencers of target populations - Establish on-site blog with in-house and guest bloggers to create brand and product content - Interview and acquire new clients for the business
Co manager of Public Relations-Social Media June 2014 to August 2014Azhand Shokohi Clothing － Cincinnati, OH- Utilized market research data to develop a Public relations and Social media plan for the business - Created social media platforms for the store - Launched brand business pages and accounts. Grew Facebook Page "likes" ~ 900+ and Twitter followers to ~200 + - Personalized marketing strategies to attract and retain new customers - Created a stronger brand presence for the store by leveraging consumer needs to fashion trends
Human Resource, Event manager and Lead Choreographer September 2013 to CurrentSatrangi School of Fusion － Cincinnati, OH- Identified and developed change strategies to enable the studio to be successful. - Established cultural change and monitored efficacy of changes by benchmarking vs. year ago - Identified business cycles and development opportunities for studio, developed the studios business plans and provided direction implementation. - Excellent facilitation skills, successfully managed parent needs with studio interests - Experience in developing training programs for studio employees. - Experienced in successful management of diverse groups of people - Managed studio budget and payroll
Corporate Marketing (Careers In Business Initiative) June 2013 to August 2013Procter and Gamble － Cincinnati, OH- Created developed and updated four marketing websites to maximize outreach of marketing tools - Developed tools to facilitate easy learning through use of technology for employees. - Researched and catalogued marketing training tools to enable easy tool match to employee trainings - Redesigned and simplified the website to ensure an easily of navigation to enable training and development of employees
External Relations (Careers In Business Initiatives) June 2012 to August 2012Procter and Gamble － Cincinnati, OH
External Relations (Careers in Business Initiative): Summer 2012
-Developed Marketing programs, Educational material and Brochures for teachers and Marketing specialists in the "Children's Safe Drinking Water Program". These materials are currently being used by P&G Extra-Curricular Involvement: - Asian American Association of University of Cincinnati- Head of the Social Committee-Lead Event organizer - PSE (Professional Marketing and Sales Fraternity)-Lead fundraising as well as recruitment of new members - Globemed (Public Health Organization)-Give public health education to members and help with disaster relief - Marketing Head for Scholars for Ashley- An organization to raise awareness of leukemia and lymphoma disease - PhiMu Sorority Cincinnati Chapter- Co-founder - Founder of Naasha-Dance/Sport club at the University of Cincinnati
Human Resources Department (Careers In Business Initiatives) June 2011 to August 2011Procter & Gamble － Cincinnati, OH(Careers in Business Initiative): Summer 2011 - Gained an overall understanding of the Healthy Employee concept to help offset medical costs - Created Marketing tools and deployment materials for "Vibrant Healthy Living" employees' Health care program. - Developed website concept for healthcare communication of Vibrant Living and a timeline of the employee Health Benefits.
BBA : Marketing, Communications, 2015University of Cincinnati － Cincinnati, OH, USA
University of Cincinnati, Cincinnati, OH: BBA -Major: Marketing, Minor: Communications 2015
High School Diploma : 2011William Mason High School － Mason, OH, US
William Mason High School, Mason, OH 2011
Associate of Arts : Dance, 2010Alagappa University － Chennai, TAMIL NADU, India
Diploma in Dance: Alagappa University, Chennai, India 2010
Asian American Association of University of Cincinnati- Head of the Social Committee-Lead Event organizer
PSE (Professional Marketing and Sales Fraternity)-Lead fundraising as well as recruitment of new
Globemed (Public Health Organization)-Give public health education to members and help with
Marketing Head for Scholars for Ashley- An organization to raise awareness of leukemia and
Cincinnati Chapter- Co-founder
Founder of Naasha-Dance/Sport club at the University of Cincinnati
Training, Marketing, Advertising, Branding, Clients, Social Media Marketing,Acrobat, Adobe Photoshop, Excel, Microsoft Word, Outlook, Photoshop, Powerpoint, Word