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Brand Manager Resume Example

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BRAND MANAGER
Summary
*Persistent professional with more than 15 years of experience in projects, customer service and management.
*Able to identify problems in processes/procedures and create innovative improvements for greater efficiency.
*Exceptional price and rate negotiator, utilizing strong strategic partnerships with vendors to maximize profitability.
*Highly effective team leader, emphasizing a collaborative work environment and strong training to ensure greater performance.
*Possesses extensive business experience in Asia, Europe, and North/South America. 
*Responsible for the creation of global strategies for major clients.
*Prepare annual marketing plans to support strategic brands.
Skills
  • Innovation Management
  • Marketing strategy development
  • Portfolio Deployment plans
  • Analytical Thinking
  • Leadership
  • Commitment to career
  • Decision Making
  • Teamwork / Communication
Experience
Brand Manager 02/2013 to 02/2017 JR EXPRESS SOLUTIONS CORP MIAMI, FL
  • Communicate input relative to existing sales and marketing processes and procedures.
  • Drive new business development through innovative strategic and tactical marketing plans.
  • Provide leadership, support, and direction to the sales team.
  • Manage activities of marketing and Public Relations staff.
  • Ensure on time delivery of proposals to the customers and executive management.
  • Act as collaborator between customers, terminal operations and the corporate office departments.
  • Hire team of Sales Representatives and Account Managers to maximize company growth potential.
  • Develop sales manuals and sales training.
  • Coordinate and assist in streamlining the transition of new customers.
Vice President 02/2012 to 02/2013 PROLINK, INC MIAMI, FL
  • Develop and maintain customer relationships with key executives and decision influencers/makers in all key customer accounts.
  • Work with Executive Team to develop overall company wide sales and marketing strategy.
  • Research new markets and provide accurate data as input for sales plans.
  • Work with Regional Directors and Terminal Managers to develop value propositions and pricing strategies.
  • Develop and achieve sales budget and incentive goals.
  • Deploy and manage resources to implement sales activities within terminals and ensure achievement of objectives.
  • Work closely with Regional Directors and Terminal Managers to collaborate on sales and lead generation strategies and sales performance analysis.
Export & Import Manager/ TSA Security Coordinator 01/2007 to 01/2012 FLORIDA TRADE CONSOLIDATORS, INC MIAMI, FL
  • Ensured quality transportation of cargo to/from multiple global locations.
  • Identified ineffective processes and developed/implemented continuous improvement strategies for business process re-engineering.
  • Assembled a highly talented team and delegated tasks appropriate members as needed.
  • Provided quality customer service to account holders.
  • Developed inside and outside sales strategic initiatives.
  • Negotiated rates and pricing with airlines, ocean carriers, and trucking companies.
  • Generated travel, air, and ocean U.S.
  • customs documentation.
  • Managed warehouse's inventory, reordering as needed.
  • Coordinated transport and delivery of products.
  • Built relationships with ocean and air carriers to meet optimal transportation requirements.
  • Oversaw all account maintenance and management.
  • Took the initiative to develop and implement processes and procedures where none had previously existed, increasing productivity, efficiency, teamwork, and employee morale.
Export Agent. 02/1998 to 02/2007 PANALPINA INC Miami, FL
  • Managed all customer service related efforts, ensuring optimal customer satisfaction and long-term retention.
  • Generated export documentation and shipper export declarations.
  • Cultivated overseas relationships with agents and customers.
  • Created and executed inside and outside sales strategic initiatives.
  • Oversaw all export-related logistics involving quote production, truck scheduling and dispatching, and new cargo transportation order acquisition.
Education and Training
Bachelor of Science: Business Administration Management 2003 Florida International University Miami, FL
Computer Programming - Florida National College - Miami, FL
Transportation Logistics Export & Import - Miami Dade College. - Miami, FL
TSA Seminar Coordinator - Miami, FL 
Dangerous Good Seminar - Miami, FL
Languages
Fluent in English and Spanish.
Skills
budget, business process re-engineering, continuous improvement, customer satisfaction, customer service, direction, dispatching, documentation, executive management, inventory, leadership, Logistics, marketing plans, marketing strategy, new business development, outside sales, performance analysis, pricing strategies, processes, proposals, Public Relations, quality, Research, Sales plans, sales training.
Activities and Honors
* Nominated as Project Manager on numerous occasions.
* Elected Business Representative for major customers.
* Increase sales by 30% in 2015.
​
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Resume Overview

Companies Worked For:

  • JR EXPRESS SOLUTIONS CORP
  • PROLINK, INC
  • FLORIDA TRADE CONSOLIDATORS, INC
  • PANALPINA INC

School Attended

  • Florida International University

Job Titles Held:

  • Brand Manager
  • Vice President
  • Export & Import Manager/ TSA Security Coordinator
  • Export Agent.

Degrees

  • Bachelor of Science : Business Administration Management 2003

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