Associate Brand Manager Resume Example Forum Brands

ASSOCIATE BRAND MANAGER

Professional Summary

To continue my career with an organization where I can not only utilize my creativity and leadership skills but plant roots and grow my career to new levels creating success for myself and the company. Detail oriented and thoughtful professional prepared to excel in the field of Marketing and contribute to organizational objectives. 8+ Years of progressive experience in consumer products company and B2C Retail organizations.

Core Qualifications

o MS Windows XP/Vista/7 o MS Office (Word, Excel, Outlook, PowerPoint, Publisher) o Adobe Photoshop CS5 and Adobe Illustrator CS5 o Macromedia Dreamweaver CS o WordPress o MAS90

Experience

Associate Brand ManagerJan 2013 to Jan 2014
Forum Brands － New York , NY

Implemented creative solutions and displayed essential project management skills to deliver projects on time and on budget.
Handled all PR requests, cultivated strong relationships with press, drafted press releases, created new product communication materials to encourage product placement, organized and maintained press archives.
Managed all aspects of quarterly market coordination from lodging, pre-event communications, showroom event execution, lead generation, and post market analysis with respect to budget and traffic.
Responsible for yearly ad buys and placement with respect to budget · Created and distributed yearly ad calendar to direct our creative teams and deliver compelling, strategic ads reflecting company vision and brand standards.
Lead the creative team to develop marketing materials such as brochures, large catalogs, handouts, sell sheets and mailers.
Assisted in photoshoots.
Created presentations for new product launches and delegated samples.
Served as a liaison between marketing vendors and the company.
Ensured communication with the business development team was timely and complete.
Maintained and updated all aspects of the company website.
Instituted e-commerce campaigns from concept to execution.
Developed and maintained project tracking and marketing calendars.
Provided and maintained materials, logistics coordination within project timelines for marketing programs, projects and ancillary tasks.
Developed promotions and marketing initiatives to drive new product launches.

Marketing & PR CoordinatorJan 2008 to Jan 2013
Universal Health Services － Laredo , TX

Offer creative solutions and display essential project management skills to deliver projects in time and on budget.
Handle all PR requests; collect material for radio and TV appearances and event coordination.
Create presentations for new product launches, delegate samples, develop and manage packaging design and execution.
Serve as a liaison between marketing vendors and the company.
Ensures communication with the business development team is timely and complete.
Ensure product packaging is globally compliant.
Assisted with design and layout of packaging using Adobe Illustrator.
Assisted, maintained and updated company website updated verbiage, website design, website images.
Maintain project tracking and marketing calendars.
Provide and maintain materials, logistics coordination within project timelines for marketing programs, projects and ancillary tasks.
Develop promotions and marketing initiatives to drive new product launches.

Marketing CoordinatorJan 2004 to Jan 2006
Professional Physical Therapy － Woburn , MA

Assisted the Marketing Director in the creation of proposals, researched project opportunities and prepared presentations.
Coordinated the design of trade show booths across the USA.
Coordinated and hosted promotional events for local businesses.
Designed marketing materials such as flyers, pamphlets and brochures, maintained and updated the company website.
Planned and executed promotions via website, assisted sales representatives with planograms and samples.
Partnered with Sales & Marketing Manager in the prospecting calls to corporate accounts, convention/meeting organizers and previous bookings.
Prepared Sales kit deliveries to local business and incoming conventions- develop new strategic contact list to evolve sales opportunities.

Customer Service SpecialistJan 2004
Creativity Inc － City , STATE

Responsible for post sale customer service of Creativity Inc.
products.
Handled and responded to all customer service email inquiries.
Handled all catalog mailing requests.
Coordinated shipping schedules for merchandise pick ups and returns.
Sales order entry and order allocation using EDI and ERP systems.
Follow through on details and problem solving on large volume orders with specific deadlines.

Education

Bachelor of Science Degree, Psychology Marketing2005California State University － City, StatePsychology Marketing

Skills

Adobe Illustrator, Adobe Photoshop, ad, ads, brochures, budget, business development, catalogs, catalog, concept, Creativity, customer service, Macromedia Dreamweaver, e-commerce, EDI, email, ERP, event coordination, layout, logistics, Director, mailing, market analysis, marketing, market, Marketing Manager, marketing materials, MAS90, materials, Excel, MS Office, Outlook, PowerPoint, Publisher, MS Windows XP, Word, order entry, packaging design, packaging, pick, presentations, press, press releases, PR, problem solving, project management, proposals, radio, Sales, shipping, strategic, TV, vision, Vista, website design, website

Resume Overview

School Attended

California State University

Job Titles Held:

Associate Brand Manager
Marketing & PR Coordinator
Marketing Coordinator
Customer Service Specialist

Degrees

Bachelor of Science Degree , Psychology Marketing 2005

Associate Brand Manager Resume Example

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