LiveCareer-Resume

assistant director of marketing resume example with 9+ years of experience

Jessica
Claire
resumesample@example.com
(555) 432-1000,
Montgomery Street, San Francisco, CA 94105
:
Summary
Highly motivated Sales Associate with extensive customer service and sales experience. Outgoing sales professional with track record of driving increased sales, improving buying experience and elevating company profile with target market.
Highlights
Microsoft Office Programs ­ Word, Excel, PowerPoint, etc. Adobe Photoshop Customer Service Social Media ­ Facebook, Twitter, Instagram, Pinterest, Vine, HootSuite, Google Analytics
Education
University of Tennessee at Chattanooga , Expected in Master of Business Administration : - GPA :
University of Tennessee at Chattanooga , Expected in May 2014 Graduated : - GPA :
University of Tennessee at Chattanooga Softball Team , Expected in May 2012 Bachelor of Science : Health and Human Performance: Sports Administration Business Administration - GPA : Health and Human Performance: Sports Administration Business Administration
Accomplishments
Experience
La Salle University - Assistant Director of Marketing
Philadelphia, PA, 07/2014 - Present
  • Develop and execute all marketing strategies for men's and women's soccer, volleyball and softball including writing marketing plans, executing promotional schedules and timelines and maintaining the target budget.
  • Assist in planning and executing in game promotions and fan experience for football, men's and women's basketball and serving as the chief on-field/on-court contact.
  • Work closely with IMG to ensure all sponsorship obligations are fulfilled through digital signage, social media posts, in- game promotions and events.
  • Responsible for all elements of game management for women's soccer and softball, acting as a liaison to visiting teams and officials while overseeing the entire game day atmosphere.
  • Coordinated all aspects of the Dig Pink fundraising initiative for volleyball which resulted in over $6,000 in donations and the 8th largest crowd in school history with 1,647 fans.
  • Part of a team that coordinates all social media and digital technology efforts for the athletic department, including Facebook, Twitter, and Instagram while ensuring contractual fulfillment of IMG partner obligations.
  • Entirely responsible for the operations of the Junior 49ers Club, which saw a 10% growth, including planning special events, creating monthly newsletters and publications , managing membership, and ordering member gifts.
  • Create content for on-and off-campus distribution as well as advertisements for internet and print using Adobe Photoshop.
Childhelp - Marketing and Promotions Graduate Assistant
Knoxville, TN, 08/2012 - 05/2014
  • Assisted the Director of Marketing in the development of marketing plans for 17 Division I intercollegiate sports, as well as prepared scripts for volleyball, softball, soccer, wrestling, and basketball.
  • Responsible for the development, launch and sustainment of Mocs Maniacs social media, (Twitter, Instagram, Facebook, Pinterest, and Vine) which generated a 30% growth each month following implementation with the use of daily promotional posts, interactive countdowns, and game-specific graphics.
  • Acted as a liaison between athletics and other on-campus departments; including Housing, Chancellor's Office, Alumni Affairs, and more.
  • Assisted in coordinating game day operations for football, men's and women's basketball, wrestling, softball, and volleyball, and was held accountable for the development and execution of promotional activities.
  • Served as the coordinator of the Huesman's Huddle Program to develop relationships with 10+ local nonprofits for football ticket donations.
  • Part of a marketing team that broke the all-time average home attendance records in women's basketball with 2,550 fans, wrestling with 1,261 fans, and also had record crowds in wrestling, volleyball and softball in the 2012-2013 seasons.
Cumulus Media - Intern
Davenport, IA, 01/1 - 05/2012
  • Acted as an usher at the ESPN Wide World of Sports for various events including Orlando City Soccer Club, UCA/UDA and Atlanta Braves Spring Training, creating a friendly and welcome environment for fans.
  • Served in the ESPN Wide World of Sports Box Office selling general tickets as well as utilizing Ticketmaster for Atlanta Braves Spring Training.
  • Specialized in main entrance operations at Disney's Hollywood Studios, Disney's Animal Kingdom and Epcot; as well as Parade Audience Control at Magic Kingdom.
  • Provided a fun, energetic, and magical environment while continuously learning the importance of guest service and brand management for one of the nation's most notorious brands.
Affinis Hospice - Production and Promotion Intern
Newnan, GA, 08/2011 - 12/2011
  • Coordinated and co-directed the "Pigskin Patrol" show on WUSY- US 101.
  • Acted as an initial point of contact at the High Noon Saloon monthly concert for fans.
  • Responsible for cross-fading songs to ensure a smooth transition on air.
Chattanooga Lookouts: AA Affiliate Of The Los Angeles Dodgers - Promotions Intern
City, STATE, 04/2011 - 09/2011
  • Coordinated promotional game day activities including giveaways, mascots, in-game activities, first pitches, youth teams, and other game day affairs.
  • Responsible for ensuring positive customer interactions and game day experience.
  • Performed various administrative duties including answering 50+ phone calls a day.
Chickamauga Chase - Volunteer Coordinator
City, STATE, 01/2011 -
  • Promoted the Chickamauga Chase to the Chattanooga community through flyers and social media.
  • Organized 100+ volunteers to different race day assignments and developed spreadsheets for volunteer job duties.
  • Made positive in-person and e-mail contact with all the volunteers before and after the race.
Work History
Charlotte Department of Athletics -
, -
Chattanooga Department of Athletics -
, -
Interests
-40 hours per week for practice, travel, games, community events, and more. Member of the Student Athlete Advisory Committee (2009-11) and Gender Equity Committee (2010-11). Participated in the Friends of Jaclyn program; organizing team functions with a terminally ill child.
Skills
administrative duties, Adobe Photoshop, Adobe Photoshop, advertisements, brand management, budget, content, Customer Service, e-mail, special events, fundraising, Google Analytics, graphics, Director, Magic, managing, marketing plans, marketing strategies, marketing, Excel, Microsoft Office Programs, Office, PowerPoint, Word, newsletters, publications, selling, scripts, spreadsheets, phone
Additional Information
  • Chattanooga, TN Enrolled in a full academic course load each semester earning Dean's List, Athletic Honor Roll, and Southern Conference All-Academic Team each semester while devoting 30-40 hours per week for practice, travel, games, community events, and more. Member of the Student Athlete Advisory Committee (2009-11) and Gender Equity Committee (2010-11). Participated in the Friends of Jaclyn program; organizing team functions with a terminally ill child.

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Resume Overview

School Attended

  • University of Tennessee at Chattanooga
  • University of Tennessee at Chattanooga
  • University of Tennessee at Chattanooga Softball Team

Job Titles Held:

Degrees

  • Master of Business Administration
  • Graduated
  • Bachelor of Science

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