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Sales and Marketing Intern Cover Letter Examples

Check out our sales and marketing intern cover letter examples and writing tips for making a successful first impression on recruiters.

Gabriela Hernandez
Written by Gabriela Hernandez
Last Updated: July 10, 2025

Free Sales and Marketing Intern Cover Letter Example

Use this free cover letter template as a starting point. Fill in the blanks with your details and follow the instructions to write a job-winning cover letter.

Your name

[City, State ZIP Code]

[Your Email Address]

[Your Phone Number]

[Today’s Date]

[Hiring Manager’s Name]

[Company Name]

[OPTIONAL: Department Name]

[Company Address]

[City, State ZIP Code]

Dear [Mr./Ms. Hiring Manager or Recruiter last name],

This section is your opener and should contain your ‘purpose’ or interest statement that explains why you would be interested in the job posting or the company. Make sure to reference keywords and statements from the job description.

This section is your opener and should contain your ‘purpose’ or interest statement that explains why you would be interested in the job posting or the company. Make sure to reference keywords and statements from the job description.

The body paragraph (s): should contain skills and qualifications related to the job, i.e., provide a narrative example of how your job-related skills were obtained/honed. Your goal here is to match the skills to the employer’s needs. Justify how your career experiences could fit into the position and the organization.

The end paragraph: is the closer that would signify a ‘call to action’ by reiterating an essential qualification for the position you possess and an appreciation for the employer’s consideration.

Closing statement: Thank the employer/recruiter for their time.

Sincerely,

— Your Full Name

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How to Write a Sales and Marketing Intern Cover Letter

Before you start writing your cover letter, check out the image below to understand what information to include in each section of your letter.

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If you're trying to write a cover letter and don't know where to start, the following step-by-step guide will break down the writing process into a few easy steps.

STEP 1

Format your cover letter’s header correctly

Every cover letter must have a properly formatted header. In this first section, you'll share the letter's date, details about the recipient and a formal greeting.

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Strong cover letter header example:

April 10, 2025

 

Jordan Peterson, Marketing Manager

Bright Horizons Media Solutions

1234 Marketing Avenue, Suite 500

New York, NY 10018

 

Dear Mr. Peterson,

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Weak cover letter header example:

Date: April 09, 2025
To whom it may concern,
Josh Benning, Sales Manager
Global Marketing Group
1234 Market Drive
Sales City, AZ 5678
Emilia Roberts
45 Elm Street
Buisness Town, NY 1234658
+19087761234
emiliaroberts@aml.com

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PRO TIP

Never address your letter's recipient with a generic salutation. If you can't find the recruiter's information, you can address your cover letter with “Dear Hiring Manager.“

STEP 2

Introduce yourself in the opening paragraph

The way you introduce yourself to hiring managers in your cover letter's opening paragraph will set the tone for the rest of your letter. Stand out by mentioning key skills and qualifications, and state your interest in the particular sales and marketing intern position.

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Strong opening paragraph example:

As a recent marketing graduate with practical internship experience, I am eager to apply for the Sales and Marketing Intern position at BlueSky Solutions. My strong foundation in digital marketing strategies positions me well for this role. During my last internship, I successfully boosted our social media engagement by 30%, demonstrating my capability to deliver measurable results in a dynamic environment.

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Weak opening paragraph example:

Hello, my name is Alex. I'm interested in the sales and marketing intern position at Stellar Corp. I have some skills in marketing and enjoy learning new things in general.

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PRO TIP

A great way to begin your cover letter is by sharing that a current or former employee has recommended you. Approach this topic tactfully by copying our examples of referral cover letter opening paragraphs.

STEP 3

Share relevant achievements in the body paragraph

Use your sales and marketing intern cover letter's body paragraph to differentiate yourself from other job seekers by expanding on a specific achievement, providing insight into your career goals, or sharing a little bit about your work ethic and values.

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Strong body paragraph example:

As a dynamic communicator and analytical thinker, I spearheaded a social media initiative that boosted engagement by 50%, contributing to a 30% increase in brand visibility. Tackling the challenge of low customer engagement, I crafted targeted content strategies, leading to a 20% rise in user interaction. By leveraging time management and problem-solving skills, I successfully balanced multiple campaigns, optimizing resource allocation, and ensuring consistent project delivery within tight deadlines.

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Weak body paragraph example:

I am interested in the sales and marketing intern role as it could be a great way to start my career. Even though I lack extensive experience in this field, I am very willing to learn. I am slightly familiar with some marketing tactics and hope to apply them here. I think I would be a good fit if hired.

STEP 4

Finish by encouraging next steps

Finally, you'll finish your cover letter with a closing paragraph summarizing your top strengths and interest in an interview. Use a professional sign-off and sign your name. Done!

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Strong closing paragraph:

With a solid foundation in digital marketing from my coursework and practical experience, I am eager to bring my innovative ideas and strong analytic skills to the team at Silver Linings Marketing. I am confident that my abilities make me an excellent fit for this internship. Thank you for considering my application. I look forward to the opportunity to discuss how I can contribute to your team in an interview.
Best regards,
Emily Thompson

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Weak closing paragraph:

I think I could be a decent fit for the sales and marketing intern position at your company. I'm eager to learn more about things like marketing strategies and sales techniques. Let me know if you believe I might suit this role. I appreciate your time and consideration.
Best regards,
Michael Harris

After completing this step-by-step guide, you'll be able to write a compelling cover letter for any sales and marketing intern role. However, don't waste your time with word processors like Word or Google Docs; take advantage of the pre-formatted cover letter templates and content suggestions our Cover Letter Builder offers. You'll be able to create a custom cover letter in minutes!

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Top Skills to Include in Cover Letter Examples for Sales and Marketing Intern

Your sales and marketing intern cover letter is great for sharing more relevant skills. Here are some of the most in-demand skills for a sales and marketing intern. Ensure you mention both soft skills and hard skills that show you're a well-rounded candidate.

  1. CRM proficiency
  2. Market research
  3. Content creation
  4. Data analysis
  5. Social media strategy
  6. SEO basics
  1. Client engagement
  2. Digital advertising
  3. Brand storytelling
  4. Email marketing
  5. Competitive analysis
  6. Presentation skills

You'll be able to find more personalized skills and content suggestions for your cover letter in our Cover Letter Builder. Simply type in your target role and writing style, and the Cover Letter Builder will automatically generate a full page of content tailored to your unique specifications.

Related Resources

About the Author

Gabriela Hernandez large profile photo

Gabriela Hernandez CPRW, Career Advice Writer

Gabriela is a Certified Professional Resume Writer (CPRW) and member of the Professional Association of Resume Writers & Career Coaches. She focuses on helping job seekers improve their professional resumes to highlight their unique skills and experience. Gabriela holds a B.A. in journalism from the University of Puerto Rico and offers more than four years of specialized experience helping candidates navigate the complexities of today’s online job market, with a strong focus on resume optimization and effective self-presentation.

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