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Hotel Sales Manager Cover Letter Examples

Don't know what to put in your cover letter? Our hotel sales manager cover letter examples and writing tips are here to help.

Gabriela Hernandez
Written by Gabriela Hernandez
Last Updated: August 26, 2025

Free Hotel Sales Manager Cover Letter Example

We've created this free cover letter template with instructions on how to write each paragraph. Fill in the rest of the blanks to ensure proper letter formatting.

Your name

[City, State ZIP Code]

[Your Email Address]

[Your Phone Number]

[Today’s Date]

[Hiring Manager’s Name]

[Company Name]

[OPTIONAL: Department Name]

[Company Address]

[City, State ZIP Code]

Dear [Mr./Ms. Hiring Manager or Recruiter last name],

This section is your opener and should contain your ‘purpose’ or interest statement that explains why you would be interested in the job posting or the company. Make sure to reference keywords and statements from the job description.

This section is your opener and should contain your ‘purpose’ or interest statement that explains why you would be interested in the job posting or the company. Make sure to reference keywords and statements from the job description.

The body paragraph (s): should contain skills and qualifications related to the job, i.e., provide a narrative example of how your job-related skills were obtained/honed. Your goal here is to match the skills to the employer’s needs. Justify how your career experiences could fit into the position and the organization.

The end paragraph: is the closer that would signify a ‘call to action’ by reiterating an essential qualification for the position you possess and an appreciation for the employer’s consideration.

Closing statement: Thank the employer/recruiter for their time.

Sincerely,

— Your Full Name

If you want to make it more presentable, check out our professional cover letter templates, which include more than a dozen customizable job-appropriate designs.

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How to Write a Hotel Sales Manager Cover Letter

The easiest way to write a cover letter is to take it section by section. Every professional cover letter should include the sections highlighted in the cover letter sample.

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Now that you know what a cover letter should look like, let's go into further detail on how to tailor your cover letter to your hotel sales manager role.

STEP 1

Format your cover letter’s header correctly

Every hotel sales manager cover letter should include a header that follows the standard business letter format. Include the date, the recipient's name and info and a formal greeting.

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Strong cover letter header example:

May 09, 2025

 

Sarah Johnson

Director of Human Resources

Grand View Hotels & Resorts

485 Lakefront Drive

Austin, TX 73301

 

Dear Ms. Johnson,

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Weak cover letter header example:

Date: 01/23/2023
To whom it might concern
Loraine Silvy
Email: lory_silvy96@wrongdomainmail.com
Phone: 555-1234-5678
567 Elm St., Apt. 99
Miami, FL, 12345
Ms. Brenda O'Connal
Grand Luxory Hotel Excutive Lounge
789 Pineapple Road
Company: West Coast Resorts, Inc.
San Fricisco, CA, 99999

PRO TIP

Addressing your letter's recipient by name is a sure way to show your attention to detail. Avoid generic greetings such as “To Whom It May Concern.“ Check out more appropriate greeting options in our guide for addressing a cover letter without a name.

STEP 2

Introduce yourself in the opening paragraph

The first paragraph of your cover letter should serve as an introduction to recruiters and explicitly state your interest in the position. Make a memorable impression by describing yourself with key skills or unique achievements that show you're the perfect candidate for the hotel sales manager role.

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Strong opening paragraph example:

As a Senior Hotel Sales Executive with over six years of experience, I am eager to apply for the Hotel Sales Manager position at Luxury Stay Hotels. My expertise in client relations and strategic planning aligns with the role, highlighted by my achievement of increasing annual sales revenue by 40% through targeted marketing initiatives. I am passionate about driving sales growth and enhancing guest satisfaction at Luxury Stay Hotels.

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Weak opening paragraph example:

Hi, I'm excited to apply for the Hotel Sales Manager role at Starry Nights Inn. I've always been in the hospitality field, learning many things. I think I'd fit well with your team.

PRO TIP

If you know someone who works at the company and is willing to vouch for you, mention this in the first paragraph. Find examples of properly addressing this subject in our article for referral cover letter opening paragraphs.

STEP 3

Share relevant achievements in the body paragraph

Your cover letter's body paragraph should consist of one or two paragraphs — or even bullet points — sharing what makes you the ideal candidate for the hotel sales manager role. Ensure you include relevant quantifiable achievements and more insight into who you are as a professional.

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Strong body paragraph example:

As a seasoned hotel sales manager, I spearheaded marketing initiatives that boosted room booking rates by 25% year-on-year through strategic partnerships and targeted campaigns. Leveraging advanced customer relationship management tools, I overcame regional market saturation challenges and expanded our clientele base by 40%. My skills in negotiation and analytical thinking were pivotal in achieving these results, positioning our team as a leader in revenue-generation strategies.

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Weak body paragraph example:

I am interested in the hotel sales manager position because I believe I could fit in well. I have some ability to connect with people, though I'm still learning. I haven't led sales teams before but think I can adapt. If given a shot, I'm quite optimistic about learning the ropes eventually here.

STEP 4

Finish by encouraging next steps

In the cover letter's closing paragraph, you seal the deal with potential employers by summarizing your best qualifications and expressing your genuine interest in a job interview. Include a sign-off and your name; you've completed a professional cover letter!

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Strong closing paragraph:

With a proven track record in driving revenue and building lasting client relationships, I am eager to bring my expertise to Hotel Grand Continental as your Sales Manager. I am excited about the opportunity to discuss in detail how I can contribute to your sales team. Thank you for considering my application. I look forward to the possibility of joining your esteemed team.
Sincerely,
Michael Anderson

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Weak closing paragraph:

I think I could be okay as a hotel sales manager at your establishment because I'm eager to try new things. If you feel I might be a good fit, please reach out. I appreciate you taking the time to look over my application.
Best regards,
Emily Davis

With these easy-to-follow steps, you'll be able to write a convincing hotel sales manager cover letter all on your own. But, if you want to speed up the process, just type in your target job title, and our Cover Letter Builder will generate a personalized letter for you.

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Top Skills to Include in Cover Letter Examples for Hotel Sales Manager

These are some of the most sought-after skills for hotel sales manager roles. When describing your accomplishments, incorporate an equal mix of hard skills and soft skills into your letter.

  1. Customer Relationship Management
  2. Market Analysis
  3. Sales Forecasting
  4. Revenue Management
  5. Negotiation
  6. Lead Generation
  1. Presentation Skills
  2. Hotel Industry Knowledge
  3. Event Coordination
  4. Proposal Writing
  5. CRM Software Proficiency
  6. Networking

If you want to avoid bad writer's block, check out our Cover Letter Builder. Instead of facing a blank page for hours, our Builder will suggest dozens of content ideas for your letter based on your target job title.

Related Resources

About the Author

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Gabriela Hernandez CPRW, Career Advice Writer

Gabriela is a Certified Professional Resume Writer (CPRW) and member of the Professional Association of Resume Writers & Career Coaches. She focuses on helping job seekers improve their professional resumes to highlight their unique skills and experience. Gabriela holds a B.A. in journalism from the University of Puerto Rico and offers more than four years of specialized experience helping candidates navigate the complexities of today’s online job market, with a strong focus on resume optimization and effective self-presentation.

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